- Ad Industry Unveils 'Nutrition Label' For Data Transparency
MediaDailyNews, Joe Mandese - Monday, October 1, 2018
The ad industry today is unveiling the beta version of a standardiz ...
- Unlocking AI For Online Search Advertising
Search & Performance Marketing Daily, David Pann - Monday, October 1, 2018
As AI becomes even smarter and Big Data volumes balloon, brands' engageme ...
- UK Workers Held Accountable More For Office Chores Than GDPR: Study
Email Marketing Daily, Ray Schultz - Friday, September 28, 2018
Survey respondents say they can get away with leaving confidential documents unattende ...
- How Facebook Uses 'Shadow Contact Information' To Target Ads
Around the Net In Digital, Gavin O'Malley - Thursday, September 27, 2018
Gizmodo considers all the data that Facebook and its advertisers use ...
- Charter Endorses Opt-In Approach To Privacy
Digital News Daily, Wendy Davis - Wednesday, September 26, 2018
The Internet service provider Charter told lawmakers today that companies should obta ...
- Gmail Smoke: What's The Harm In App Integrations?
Email Insider, Ray Schultz - Thursday, September 27, 2018
Gmail is being pilloried for "continuing" a permission-based practice that it nev ...
- Second-Party Data Is An Opportunity For Publishers
Publishers Daily, Jason Downie - Thursday, September 27, 2018
Such data it's more reliable for publishers and offers better performance a ...
- Congress Should Preserve State Privacy Laws, EFF Argues
Digital News Daily, Wendy Davis - Tuesday, September 25, 2018
"If Congress enacts data privacy legislation that is weaker than the existi ...
- IBM Launches Watson-Based AI Platforms For Advertising, Marketing
Digital News Daily, Laurie Sullivan - Tuesday, September 25, 2018
The AI-powered solutions aim to help optimize marketing campaigns, streamline workflows, a ...
- In Reversal, IAB Says Congress Should Consider Privacy Legislation
Digital News Daily, Wendy Davis - Monday, September 24, 2018
"A uniform federal privacy standard could provide clarity, market certainty, and a ...
- Adobe, Microsoft, SAP Launch Open Data Initiative
Search & Performance Marketing Daily, Laurie Sullivan - Monday, September 24, 2018
The goal is to eliminate the data silo, provide a single vi ...
- Adobe Debuts Virtual Analyst For Analytics
Digital News Daily, Laurie Sullivan - Monday, September 24, 2018
Adobe on Monday unveiled technology in Adobe Analytics that surfaces signals th ...
- Lotame Tags Online Data From CPG Companies As Next Frontier
Digital News Daily, Laurie Sullivan - Thursday, September 20, 2018
The shift among consumer packaged goods marketers to take products direct ...
- Adobe Is Acquiring Marketo For $4.75 Billion
Digital News Daily, Ray Schultz - Thursday, September 20, 2018
In another high-tech merger, Adobe is buying Marketo and integrating it wi ...
- Transatlantic Firestorm: The First Formal Action Under GDPR
Email Insider, Ray Schultz - Friday, September 21, 2018
A Canadian firm has been hit with a UK enforcement notice f ...
- Google Taps T-Mobile For More Accurate Emergency Calls
Around the Net In Digital, Gavin O'Malley - Thursday, September 20, 2018
Thanks to a new partnership with T-Mobile, Google now promises to provi ...
- John Hancock Makes Smartwatches Central To Life Insurance Business
Around the Net In Digital, Gavin O'Malley - Thursday, September 20, 2018
In lieu of underwriting traditional life insurance, John Hancock has decided ...
- Equifax Fined GBP500k For Data Breach
Around the Net In MAD London, Sean Hargrave - Thursday, September 20, 2018
Equifax has been fined GBP500,000 by the ICO over a 2017 da ...
- Phishing, Vishing And Smishing: Organized Cybercrime Under GDPR
Email Insider, Ray Schultz - Thursday, September 20, 2018
Far from helping, GDPR may be harming cybercrime investigations by cutting o ...
- EU To Retailers -- Anyone Fancy Kicking Amazon In The Teeth?
London Blog, Sean Hargrave - Thursday, September 20, 2018
A confident European Commission has changed tack, and is now looking f ...
- Amazon Probes Removal Of Negative Reviews
Search & Performance Marketing Daily, Laurie Sullivan - Monday, September 17, 2018
The investigation is partly based on a report claiming employees sold da ...
- Good Data Better Than More Data
Research Brief, Jack Loechner - Thursday, September 13, 2018
We live in an age that inundates us with more data th ...
- For Most Americans, Personal Data Privacy Now Rivals The Bill Of Rights
Red, White & Blog, Joe Mandese - Wednesday, September 12, 2018
For most Americans, their personal data privacy now rivals our Constitution's mo ...
- Google Gets Marketer Pushback On Automation
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 11, 2018
Marketers have mixed responses to changes that restrict their ability to optimi ...
- Qubit Names Tamsett As Head Of Data Science
Email Marketing Daily, Ray Schultz - Tuesday, September 11, 2018
Qubit's new data science chief will lead the team in developing produc ...
- Google Search Data, Personal Rights Questioned In Proposed Global Law
Search & Performance Marketing Daily, Laurie Sullivan - Monday, September 10, 2018
A French ruling based on the EU's "right to be forgotten" decisi ...
- British Airways Breach Could Be A GDPR Test Case
Around the Net in Email, Ray Schultz - Monday, September 10, 2018
British Airways could face fines under GDPR for the data breach ...
- Survata Appoints Dyna Boen First President Of Market Research
Data & Programmatic Insider, Laurie Sullivan - Monday, September 10, 2018
Survata's first president of research, Dyna Boen, finds "onlyness" one of t ...
- App Purchaser Withdraws Privacy Suit Against Google
Digital News Daily, Wendy Davis - Thursday, September 6, 2018
A Minnesota resident has dropped a lawsuit alleging that Google shared nam ...
- Google Bows Dataset Search Engine
Around the Net In Digital, Gavin O'Malley - Wednesday, September 5, 2018
Google just unveiled a new search engine for datasets for the scientif ...