Tag results for "data-targeting"
- Blueshift Releases Cross-Channel 'Live Personalization' SuiteSan Francisco-based marketing technology company Blueshift announced the general availability of its ...
- New Data Management Platform Amperity Launches Out Of Stealth ModeAmperity is a Customer Data Platform that looks to leverage data science ...
- 73% Of Broadband Consumers Want To Tightly Control Their Personal DataWhile the Internet of Things will produce mountains of data, many consumers ...
- Act-On Software Releases Engagement InsightsAct-On Software unveiled Engagement Insights on Wednesday, a new reporting tool that ...
- Typeform Raises $35M, Integrates With MailChimpTypeform announced it has raised $35 million in Series B funding on ...
- Optimizely Recruits New CMO, Aims To Democratize Testing, OptimizationOptimizely has tapped a 25-year marketing veteran, Carl Tsukahara, to join the ...
- Mobile Advertising Firm Integrates Beacon Location TargetingThe idea of marketers targeting consumers based on their location is hardly ...
- Why This Kantar Media CEO Loves The DataBrands want to know where, when and how often their competitors' ads ...
- IBM, Salesforce Release First Joint SolutionsSalesforce and IBM released their first set of joint solutions on Thursday, ...
- Adsquare Forms Data Alliance As it looks to offer advertisers high-quality data from first- and third-party ...
- Ready, Set, GDPR: What Marketers Need To KnowMarc Shull, SVP of social and disruptive marketing strategies at Yes Lifecycle ...
- Where In The World Is Your Digital Consumer?From a digital and brick-and-mortar perspective, overlaying first-party data with accurate, real-time ...
- Foursquare Partners With InfoScout To Offer More Complete Picture Of Customer JourneyAs it looks to offer advertisers a more complete picture of the ...
- One In Ten Hit Rate Makes Wasting Just Half A Budget EnviableYou only have a roughly 50:50 chance of reaching your audience online. ...
- The Email Privacy Act Makes Its Way To The Senate, AgainThe legislation would require law enforcement and government authorities to obtain a ...
- Ad Spend Increases 150% For Linear TV Campaigns Using 'Advanced' Data Use of advanced data -- especially first-party data -- is rising, according ...
- 126,000 Wine Bottles 'Connected' For CampaignWine bottles are getting connected. A Spanish winemaker has launched a national ...
- Nativo, Eyeota Team To Add Data To Native Ad-Tech PlatformNative ad-tech platform Nativo will be incorporating data from audience data company ...
- Advertisers Challenged In Using Location DataOne of the major promises of the Internet of Things has to ...
- Study: 100% Now Use First-Party Data To RetargetThe number of video/TV campaigns using first-party data more than doubled between ...
- Campaign Monitor Unveils Email Analytics Platform, InsightsCampaign Monitor announced the release of Insights on Wednesday, a new analytics ...
- Smaato Partners With Adsquare To Harness Global Mobile Audience DataReal-time mobile advertising platform Smaato announced on Tuesday a partnership that will ...
- Teleflora Boosts Email Revenue Via PersonalizationTeleflora boosted email revenue by 20% year-over-year after partnering with Cordial to ...
- Bluecore Launches Audience InsightsBluecore on Thursday announced the release of Audience Insights, a new interactive ...
- Bringing Native Advertising To Transit AppsA Chicago-based mobile ad network that specializes in location-based targeting and transit ...
- Schenectady 12345It is a false notion that deterministic data and observed, self-identified data ...
- NinthDecimal Acquires MoLOGIQ, Launches New LabsThe terms of the deal were not made public when NinthDecimal announced ...
- Sweety High Targets Gen Z With Live Musical.ly AppSince there's no better way to gain insights than from data in ...
- Where In The World Is My Digital Consumer?From a digital and brick-and-mortar perspective, overlaying first-party data with accurate and ...
- Facebook Launchs New Ad Tools Facebook announced new tools to help marketers make their ads perform better ...
