Tag results for "engagement"
- Brands Face Hurdles In Delivering Superior CX: StudyBut most achieved higher revenue last year. Email is the second most-us ...
- Salesforce Launches Platform To Help Brands Manage LoyaltyThe new tool can be utilized by both B2B and B2C bran ...
- Trump The Influencer's Tweet Storm In Last 30 Days Valued At Nearly $2.2M"We were interested in what Twitter's permanent suspension of Trump will me ...
- Facebook: Content Performance, Interactions Shift As Site Pauses Trump's AccountMedia Matters analyzed data from pages about U.S. political news and fou ...
- Consumers Want Warm And Cuddly Ads, Study FindsConsumers are turned off by content that evokes sadness, fear and ange ...
- Even With A COVID Vaccine, Live Entertainment Has a Long Road AheadThe worldwide business has lost a massive $30 billion this year ...
- Report Ranks Who And What Were Most Engaging In 2020 TV"American Idol" judge Katy Perry was No. 1 in social engagement amo ...
- Ahem, RFM: Don't Forget The Direct Mail Verities When Doing Your Email MarketingA good CRM or CDP can supply you with so much mor ...
- WhatsApp And Twilio Expand Their PartnershipThe firms are gearing up to support conversational messaging in several glob ...
- Trump Brand Gains Value For TV, Entertainment Businesses, Declines For Other MarketersPresident Donald Trump's brand has declined in added advertising value among so ...
- Centro Becomes First DSP To Integrate With OpenWeb, Keeps 'Conversations Civil'The partnership gives Centro the ability to deliver programmatic ads to 1,0 ...
- Brands Change Tactics, Increase Focus On Customer Marketing, Advocacy, Study FindsNewsletters have fallen from the top three most-used tactics, Influitive reports. ...
- Seismic Acquires Grapevine6, Launches New Social ToolThe purchase will allow sales teams to engage buyers across multiple soci ...
- The CX Courtship: How B2B Brands Get To The Partnership StageOver a third of B2B buyers say it is difficult to choo ...
- SAP Completes Purchase Of EmarsysEmarsys helps brands deliver personalized interactions. Its products will be added ...
- A Guide To Triggered Email CampaignsTriggered emails drive engagement and revenue. Here is a primer on h ...
- Digital Use Is On The Rise, But Hurdles Remain, Tech Execs SaySome firms fail to deliver a seamless omnichannel experience, while others ha ...
- VanillaSoft Acquires Autoklose, B2B Email Automation FirmThe combined platforms will enable B2B to scale their personal email outreac ...
- Braze Integrates With Microsoft Azure And TealiumThe arrangement with Tealium will help brands to purchase data based ...
- German Tech Firm SAP To Acquire Emarsys, U.S.-Based Customer Engagement PlatformEmarsys helps firms delivered personalized interactions via email, mobile, social, SMS a ...
- Airship Acquires ReplyBuy, Extending Engagement Support To SMSReplyBuy CEO Brandon O'Halloran will join Airship as GM of commerce, t ...
- Brands That Bail Out Music Fan Will Save ThemselvesIn the absence of events and life experiences fans crave, brands mu ...
- Deloitte Digital Joins Twilio Partner ProgramDeloitte Digital will offer the Twilio product suite, including Twilio communications A ...
- GOP Wins The Convention Sentiment War: Ivanka Beats Melania, TooThe Democratic party may have won the ratings war, but when ...
- Adobe: How Millennials, Gen X Cope With Productivity Challenges At Work, HomeAs performance and productivity change how we live and work, millennials a ...
- Pandemic Pushes Podcast Advertising, Messages Consumers Want To HearPurchasing and consumption habits have changed. As communicating with consumers during ...
- Interest Soars For 'WhatsApp,' 'Attention Analytics,' Declines For 'Price Sensitivity'We knew ads were coming to Facebook-owned WhatsApp, and it seems advertise ...
- Four Things Email Marketers Should Change During The PandemicEmail engagement has exploded during the COVID-19 pandemic. But brands have ...
- How Personal Can You Get? Consumers Receive Few 1:1 Emails, Study ShowsBut most consumers will share data for greater personalization, and half wi ...
- Engagement Starts With The Email Subject LineEmail marketing will be a waste of time if recipients don’t op ...
