Tag results for "engagement"
- Inroads Into The Inbox: New Offering Focuses On Metrics To Drive EngagementAudiencePoint claims its new solutions go beyond traditional metrics. ...
- X Centralizes NFL Content As In-App Sports Engagement SoarsX is looking to win over more professional sports fans with ...
- Fox Corp. Bets The House, Becoming A Licensed Gaming OperatorFox has started the process of becoming a licensed gaming operator, whi ...
- Disney+ Offering 'Top 10' List: More Ad, Promo Value?Disney+ is launching a top 10 list in a bid to boo ...
- Measuring A Media Company Or Programs - What, Where Is The Value?"The only way you're even measuring the value of this thing ...
- CIMM Report Reveals An Elephant In The Panel Measurement RoomThanks to CIMM, the industry now has an incredibly comprehensive and detail ...
- Straight From The Source: Unifying Data Within A Single Data WarehouseThe new engagement platform eliminates the need for working with separate CD ...
- LinkedIn Sees Steady Rise In C-Suite UsersIn the U.S., there has been a 35% increase in C-suite professiona ...
- WNBA TV Brands Score Higher Engagement This Season, Driven By New StarsThe consumer engagement score for WNBA marketers rose 16%, doubling the gai ...
- Spanish-Language TV Scores Major Brand Engagement GainsBrand messaging on Spanish-language TV networks has been 31% more effective ...
- Wordies: This Is How AI Reimagines 1:1 MessagingBraze co-founder and CTO Jon Hyman believes everyone will have their o ...
- Threads Has An 'Engagement-Bait' ProblemThreads is becoming overrun by engagement bait - polarizing content created ...
- Critic's Notebook: The New TV Season Is Off To An Okay StartThe new "traditional" TV season is off to a relatively slow sta ...
- An Unexpected Hallmark SummerNot to sound too corny, but throughout a very difficult summer, Hallma ...
- Snapchat Brings Google Gemini To 'My AI'My AI will be powered by Google's Gemini AI system, marking ...
- Influencers, Creators Gain Conversion, Engagement, Bid Rate Data On CampaignsHumanz drops a tracking pixel on every company's site it works wi ...
- Social Media, Youth, AI And The Fight For Our FutureAt an event focused on one of the most urgent issues ...
- Horizon: Younger People Have Their Own Take On Sports FandomTraditional sports viewing is down among younger audiences, but they are engagi ...
- The TikTok Shop Effect In Search No One Wants To DiscussSocial media companies have turned into search engines, but brands and influence ...
- More Interactive Ads For Better-Performing Streaming Brand Messages?A single exposure of an interactive ad leads to 36% stronger bra ...
- Unmuted Debate Mikes? Biggest Unscripted TV Show Coming Your WayThe Kamala Harris Presidential campaign now wants to keep microphones on ...
- Email Match: Firms Team Up To Drive Engagement, Identity MatchingAtData and Yotpo have formed a strategic integration to help joint custome ...
- Planet Email: 9.7 Billion Messages Are Sent In The U.S. Every DayEmail is especially valuable in the fintech and subscription sectors, CleverTap repo ...
- LinkedIn Invites Brands To Sponsor User-Generated NewslettersLinkedIn is inviting brands to sponsor newsletters created by other users ...
- Premium Streamers Provide Best 'Ad Experience,' MVPDs Have The Worst: StudyA new Hub Research Entertainment survey finds 53% of respondents view advertisi ...
- TikTok Report Finds Amazon, NBA Earn Most Media Value From CreatorsTop-performing brands prioritize creator authenticity, brand alignment, and retention, according to ...
- TikTok Records Surge In Sentiment Toward Kamala HarrisMore than 85,000 TikTok videos were posted about Harris after President Bid ...
- OpenAI Tests Search Prototype, Plans ChatGPT IntegrationNew OpenAI search features that reply to queries with timely information a ...
- Springing Data: New Warehouse Analytics ToolsMessageGears has enhanced its data warehouse suite for enterprise marketers. ...
- Ad-Driven Analytics Business Secures $1M Seed Funding, Focuses On AIElly Analytics, a technology startup that tracks data across a user's enti ...
