- Smokey Bear Celebrates 80th Anniversary
Marketing Daily, Danielle Oster - Friday, August 9, 2024
A campaign featuring celebrities and influencers amplifies the generation-spanning fire-safety message ...
- Hakai Magazine Is Closing At The End Of The Year
Publishers Daily, Ray Schultz - Thursday, July 25, 2024
The magazine team is looking for new funding sources and a ne ...
- Google's Weather Ad-Choice Simulator
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 24, 2024
Could pulling apart data's black box to layer in information from ...
- B Lab Revokes Havas Agencies' B Corp Certification
MAD, Steve McClellan - Thursday, July 18, 2024
B Lab began a probe after other B Corp agencies and Cle ...
- Clean Creatives Exposes More B Corp Agency Fossil Fuel Work
MAD, Steve McClellan - Thursday, July 11, 2024
Clean Creatives Executive Director Duncan Meisel submitted a letter to B Co ...
- Mobilizing The Majority For A Climate-Safe Future
MAD, Jenifer Willig - Wednesday, July 3, 2024
As marketers we are uniquely set up to motivate the public. ...
- PwC AI Data: Execs Fear Demise Of Their Business Unless Models Change
Performance Marketing Insider, Laurie Sullivan - Monday, June 24, 2024
Seventy-six percent of U.S. execs participating in a PwC survey released ...
- UN Secretary General Calls For Global Ban On Fossil Fuel Ads
MAD, Steve McClellan - Wednesday, June 5, 2024
He also called on advertising and PR agencies to stop working f ...
- Viant Program Would Make Programmatic Supply Chain Sustainable
Publishers Daily, Ray Schultz - Tuesday, June 4, 2024
Firm will place a Carbon Label on digital ads to show th ...
- TikTok Launches 'Change Makers Program' For Creators
MediaDailyNews, Colin Kirkland - Tuesday, May 21, 2024
TikTok today announced its "Change Makers Program," which highlights fifty international creato ...
- 'The Guardian US' Signs On As Media Partner Of the Climate Film Festival In New York
Publishers Daily, Ray Schultz - Tuesday, May 21, 2024
The festival runs in September during Climate Week NYC. ...
- Floodlight Expands Its Sharing Of Climate Stories
Publishers Daily, Ray Schultz - Tuesday, April 2, 2024
Newsroom launches new site that will allow easier republication of its investigati ...
- Readly Says It's Reached 2023 Sustainability Goals
Publishers Daily, Ray Schultz - Tuesday, April 2, 2024
The only letdown was in the reduction of emissions from travel, prompti ...
- Hyundai Tackles Climate Change In Car Ads
Out to Launch, Fern Siegel - Friday, March 15, 2024
Even safety features can't protect us from the catastrophic impact of t ...
- UK Green Activists Miffed That WPP's Read Is Now A CBE
Mediapsssst, Richard Whitman - Sunday, March 3, 2024
King Charles bestowed the honor on Read at the beginning of t ...
- Institute For Ad Ethics Expands Into Greenwashing
MediaDailyNews, Joe Mandese - Wednesday, February 21, 2024
The IAE's new charter includes a consortium of greenwashing experts, as we ...
- Is Havas In Danger Of Losing B Corp Status?
Mediapsssst, Richard Whitman - Wednesday, January 24, 2024
After it won the Shell media account last fall, a watchdog gro ...
- Want To Consume Plastic? Drink Bottled Water
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, January 11, 2024
The new finding reinforces long-held expert advice to drink tap water fr ...
- 'Time' Journalist Justin Worland Named Outrider Fellow
Publishers Daily, Ray Schultz - Thursday, January 11, 2024
'Time' And Outrider Foundation partner on fellowship to support climate reporting. ...
- Is AI Poised To Become A Top Carbon Culprit?
Media 3.0, Laurie Sullivan - Thursday, December 14, 2023
Microsoft's new AI model, Phi-2, is capable of running on devices a ...
- Climate Pronunciamento: 'The Guardian' Refreshes Its Environmental Policy
Publishing Insider, Ray Schultz - Tuesday, November 28, 2023
The Guardian pursues relentless reporting on the crisis, and aims to redu ...
- More Consumers See Pollution As Serious Issue
Marketing Daily, Sarah Mahoney - Monday, November 13, 2023
While inflation is the No. 1 worry, people are increasingly concerned abo ...
- 'Time' Unveils Platform On Climate Change And Business
Publishers Daily, Ray Schultz - Tuesday, October 31, 2023
Time CO2 Futures addresses the climate change crisis, Time says. ...
- Mississippi Rising: How Residents Of The River Basin Feel About Climate And The Media
Publishing Insider, Ray Schultz - Wednesday, October 25, 2023
Urban residents in a 10 state area are more likely to tru ...
- B-Corp Agencies Demand Havas, Others Be Stripped Of B Corp Status
Mediapsssst, Richard Whitman - Friday, October 20, 2023
A complaint letter To B Lab coordinated by Clean Creatives argues th ...
- The Meaning Of Green: Publisher Applies Solutions Journalism To Sustainability
Publishing Insider, Ray Schultz - Monday, October 16, 2023
Conflicting studies show varying consumer engagement with the issue. ...
- Test Drive: Subaru Crosstrek Wilderness Offers Serious Capability
Drive Time, Tanya Gazdik - Monday, October 9, 2023
The Subaru Crosstrek Wilderness is a capable vehicle that can handle sa ...
- Kyle Pope To Leave Columbia Journalism Review To Join Covering Climate Now
Publishers Daily, Ray Schultz - Tuesday, October 3, 2023
Pope says 'there's no time to waste' in committing to climate cover ...
- Microsoft Goes Nuclear To Run Data Centers
MediaDailyNews, Laurie Sullivan - Tuesday, September 26, 2023
As it looks to power its data centers running AI with nucle ...
- Back Market Sends Up Apple In 'New' Activations
MAD, Fern Siegel - Tuesday, September 19, 2023
Created by the Gus agency, "Let Them Buy New" reframes the id ...