- Hart House Campaign Dines On Sassy Humor, Makes Plant-Based Cuisine Alluring
MAD, Fern Siegel - Tuesday, October 18, 2022
The campaign positions plant-based offerings as delicious - and as affordable ...
- Study Identifies Best Fast Food Drive-Thru Lanes
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, October 11, 2022
Chick-fil-A has the slowest fast food drive-thru lane, according to a rece ...
- Chicago Mayor Refutes McDonald's CEO's Crime Allegations
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, September 22, 2022
Chicago Mayor Lori Lightfoot says that McDonald’s CEO Chris Kempczinski needs ...
- Panda Substitutes Plant-Based For Chicken, Joints Meatless Bandwagon
Marketing Daily, Todd Wasserman - Wednesday, September 7, 2022
Panda Express is the most recent chain to jump on the meatle ...
- Rick and Morty Get 'Tricked' Into Promoting Wendy's
Marketing Daily, Todd Wasserman - Tuesday, September 6, 2022
In the new ad, Rick turns himself into a Wendy's Frosty-ccino a ...
- Breakfast Sales Are Rebounding, But Fast-Food Sales May Not Be Back
QSR Insider, Todd Wasserman - Tuesday, September 6, 2022
Restaurant traffic fell 2% in Q2 vs. a year ago, the N ...
- Harvest Snaps Pushes New Product To College Students Via TikTok
MAD, Fern Siegel - Wednesday, August 31, 2022
The branded effort, "Snap Sounds," can be accessed directly through TikTok ...
- McDonald's Tests Chicken Big Mac
Marketing Daily, Todd Wasserman - Friday, August 19, 2022
After standing aside in the fast-food chicken wars, McDonald's is testing ...
- Burger King Confuses Customers With Blank Emails
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, August 10, 2022
Burger King sent thousands of customers a blank order email receipt, leavi ...
- Chick-fil-A Location Asked Volunteers To Work For Food, Not Pay
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, August 4, 2022
A Chick-fil-A restaurant in Hendersonville, North Carolina, is facing criticism after posti ...
- Grit & Purpose: The Real Ingredients To A Chipotle Marketing Exec's Success
Brand Insider: Behind The Scenes, Lisa Singer - Monday, August 8, 2022
"It was just really important for me to try, fail, try agai ...
- BBH Fires Up 'Grill Lines' For Burger King's OOH Campaign
MAD, Fern Siegel - Thursday, July 7, 2022
The U.K. campaign pushes a simple message: It's not just the Whopp ...
- Belly-Busting Advertising -- Literally
TV Watch, Barry Friedman - Friday, July 8, 2022
The fast-food industry spent approximately $4.5 billion on TV ads in 20 ...
- McDonald's Invites Fans To Virtual Camp
QSR Insider, Sarah Mahoney - Wednesday, July 6, 2022
Fans can check into a virtual summer camp for deals on foo ...
- Captain D's Gets Spicy For Summer
MAD, Fern Siegel - Thursday, June 30, 2022
The creative runs through August 29 and encourages fish lovers to " ...
- NBCU Wraps 'Highest' Upfront Ad Market At More Than $7B, Peacock Doubles Commitments
Television News Daily, Wayne Friedman - Thursday, June 30, 2022
NBCU says it has closed the upfront with record results, with tot ...
- Chic-fil-A Tests Express Drive-Thru Lanes
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, June 26, 2022
Chick-fil-A is testing express drive-thru lanes for mobile orders only, allowing tho ...
- White Castle Celebrates Summer Solstice, Late Night Cravings
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, June 22, 2022
White Castle is acknowledging its late-night fans with a summer-long promotional effor ...
- Easy to Heat, Fun to Eat - How Listening More Intently to Consumers Helped White Castle Power through the Pandemic
The MediaPost Cases, Lisa Singer - Thursday, July 14, 2022
By asking good questions, listening intently to consumers, and then acting bas ...
- Panera's New To-Go Format Fills Urban Gaps
QSR Insider, Sarah Mahoney - Tuesday, June 14, 2022
Panera wants to move into cities. With a smaller footprint and few ...
- Omnichannel Wow - Optimizing for Delight Across Live and Online Experiences
The MediaPost Cases, Lisa Singer - Tuesday, July 5, 2022
The soft-serve shop 16 Handles has always been about the on-premise experien ...
- Krystal Goes to College: Engaging Local Influencers
The MediaPost Cases, Lisa Singer - Wednesday, July 6, 2022
As the 90-year-old Krystal restaurant brand looked to appeal to younger demo ...
- Data-Driven Human Engagement: Fazoli's 360 Data Strategy
The MediaPost Cases, Lisa Singer - Thursday, July 7, 2022
Through a combination of app and loyalty program usage along with loc ...
- Targeting Value In Inflationary Times
The MediaPost Cases, Lisa Singer - Tuesday, July 5, 2022
As inflation drove up costs and pricing, the Checkers brands felt ...
- From Convenience to Celebratory Marketing
The MediaPost Cases, Lisa Singer - Tuesday, July 5, 2022
The marketing of catering and event services within the new digital a ...
- Burger King Whopper Cares About One Thing: Flaming-Hot Grilling
MAD, Fern Siegel - Tuesday, June 7, 2022
Burger King UK's new campaign, "Whopper To A Flame," is on ...
- Subway Relaunches Catering Program
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, June 5, 2022
Subway is partnering with ezCater to relaunch its catering offerings, which include&nbs ...
- KitKat Gives Instagram Users A 'Blink Break'
MAD, Fern Siegel - Friday, June 3, 2022
Wunderman Thompson teamed with the candy bar to revamp its 'have ...
- Ben & Jerry's Expands Mission to Help Hire At-Risk Kids
Marketing QSR Weekly, Sarah Mahoney - Wednesday, June 1, 2022
The company will work with Unlock Potential, hoping employment can protect yout ...
- Popeyes Takes To OOH, Print To Help Consumers Visualize, 'Hear' Crunchy Chicken
Marketing Daily, Steve Ellwanger - Monday, May 23, 2022
Ads in magazines encouraged people to tear them out and crumple th ...