Omnichannel Wow - Optimizing for Delight Across Live and Online Experiences

  • July 5, 2022

The soft-serve shop 16 Handles has always been about the on-premise experience of personally personalizing customer desserts. It is a case study in building in-person delight. But as the company has moved into delivery and on-app ordering it has been challenged to digitize the experiential dimension of the brand across …

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