Tag results for "brand image"
- GM Focuses On Safety With Periscope BrandThe automaker created a 60-second video to explain the brand's purpose. ...
- When Angry Anchorman Attacks, No Brand Is SafeWho's next on Anderson Cooper's hit list? Red Lobster? Applebee's? Marriott Courty ...
- GM Unveils New Logo, Brand IdentityThe new logo, created in-house, features a lower case "gm" with t ...
- Kia Unveils New Logo, Global Brand SloganThe live-streamed event was captured in a video that has already garner ...
- Brand Safety, Cyber Security Will Catch Ad Industry By Surprise In '21, TAG CEO SaysRacial sensitivity and brand safety were the focus of major changes ...
- Consumers Want Brands To Protect Them Against Knockoffs, Fakes, FraudOne-quarter of consumers in a recent study bought counterfeit products, 36% s ...
- What The Marketing Word of the Year Should Be, For Those Who CareComing out of what may well be the greatest year of self-reflecti ...
- Bye-Bye Superhero 'F' - Foursquare Gets A RedesignIf Foursquare's Superhero "F" could talk, it might say "the brand's technolo ...
- Trump Brand Gains Value For TV, Entertainment Businesses, Declines For Other MarketersPresident Donald Trump's brand has declined in added advertising value among so ...
- Adthena Makes Local Competitive Search Data Available For Use With Multiple Media ChannelsAdthena on Tuesday gave brands greater insight into their search campaigns bas ...
- Brands Talk -- What Does Yours Say Without Saying It?Brand messages play a powerful role. What message does your brand se ...
- Atlantic 57 Releases Research, Guide To Articulate Brand ValuesResearch indicates 87% of consumers consider a brand's values when purchasing ...
- Houston MLS Rebrands Amid Growth Spurt"We have a unique structure to work together in order to bui ...
- Atlanta Heats Up Brand Image Via Social Video StorytellingHow does a legendary Southern city change long-ingrained stereotypes? The Atlanta Conventi ...
- Republican Voters Most Keen On Brand Role In Politics: Independents, Not So MuchA majority of Americans believe brands have an important role to pl ...
- Nissan, Lexus Tops In ReputationAutomakers and dealers should continue to communicate safety protocols on their websit ...
- Google, Amazon Top Harte Hanks Motivating Brand Index Showing Lasting Changes In Consumer BehaviorGoogle rated the highest in Creativity and Cultural Relevance, while Amazon rank ...
- CBS Heads Into Fall Season With New 'Brand Identity' Promo, Marketing EffortThe CBS branding change will take effect across entertainment, news, sports, studio ...
- Zoom, Purell, Netflix Fare Well During PandemicVideo conferencing has become a critical tool for working, learning and maintaini ...
- Uncle Ben Will Join Aunt Jemima In Brand RetirementThe replacement Ben's Original packaging --- sans the image of a Bla ...
- Financial Crisis Taught Goldman Sachs Many Marketing Lessons"We weren't selling anything, we were trying to court public opinion," sa ...
- Got A New Streaming Service? Add A Plus SignFor the third time in the subscription streaming era, a new servi ...
- Microsoft Advertising Premieres 'The Download' Video Series"Good is the New Cool" author Afdhel Aziz said pressure on compani ...
- T-Mobile's CEO Warns Tying Democrats To 'Defund' Slogan Could Help Re-Elect TrumpMike Sievert's warning appeared on his locked Facebook account that only so ...
- Americans Believe Brands, Not Government, Should Take The Lead Against RacismMonths into nationwide protests over racial injustice, a majority of American consume ...
- Google Displays Image Licensing Details In Search ResultsSeveral new features aim to help creators follow image licensing guidelines f ...
- Consumers Want Brands To Reference Current Events, COVID-19 In Ad Messages, NBCU Study FindsThe new NBCU survey shows consumers want brands to advertise at abo ...
- Jeep, Amazon, Walmart Most Patriotic BrandsThis year's list was dramatically changed by the pandemic, politics and protest ...
- Pandemic Pushes Podcast Advertising, Messages Consumers Want To HearPurchasing and consumption habits have changed. As communicating with consumers during ...
- YouTube Tops In Brand Safety, According To Mediabrands Report And AuditApparently the Google-owned social network has come a long way since Log ...
