Tag results for "brand image"
- Toyota Tops In Automotive For 'Brand Intimacy'Harley-Davidson, BMW, and Honda all showed improvement this year, while Chevrolet, For ...
- Under-Siege Facebook To Reveal Corporate RebrandThe rebrand is reportedly meant to tie the company and CEO Ma ...
- Consumers Abandon Brands After Frustration Over Identity Authentication, CMO Survey FindsConsumers prefer to do business with companies that make authentication safe a ...
- Microsoft Enables 'Purpose' Attribute AdvertisingThe attributes will allow businesses to demonstrate how their brand values ali ...
- Why Political Activism Will Be The New Brand PurposeNearly half of consumers say they're "unlikely to buy products or servic ...
- Hallmark's VP: When You Care Enough to Do the Very Best"When you push and do it and try something new, great thin ...
- 'Hype House' Boosts Pool-Sharing Brand: Influencers Take Plunge Via TikTok, InstagramSwimply gives homeowners the ability to make money off their unused spac ...
- Purell Takes Top Spot For Increased Usage"As consumers strive for normalcy, they will continue to depend on so ...
- Gimme BIMI: How To Use The New Branding And Security ToolGmail, Yahoo Mail and Fastmail have all signed on to BIMI. Validi ...
- Verizon Media Makes Big Move To Process Ecommerce Transactions As It Transitions To YahooVerizon Media becomes "merchant of record" for brands and retailers selling throu ...
- Facebook Digital Ads One Year After A Public BreakupA report shows brands' and advertisers' digital spend with Facebook since boycot ...
- Budweiser's Candle, Meat Products Extend Brand's BBQ-Beer ConnectionThe Budweiser Bratwurst line of processed meats gets a boost with ...
- Post-COVID 'Normalcy' Hammers TV Network News Trust, Biden's TooTrust in Joe Biden's media brand has slid from his initial post-electi ...
- Reintroducing The Illy Brand You Already KnowYou've seen the Illy brand before. You just may not know i ...
- Mailkit Launches NOTAMIQ, A Platform For BIMI DeploymentThe new platform will help brands manage their brand assets, including logo ...
- Horizon Media Finds 'Collective Consumers' Expect Brands To Give Back To Their CommunitiesMultiple societal crises -- especially the COVID-19 pandemic -- have raised t ...
- Personalization Rage: What Consumers Will Do When Brands Get It WrongThey'll unsubscribe, drop your app and complain to customer service, Movable I ...
- Where's The Beef? Steak-umm Asks Americans To 'Meat' Each Other HalfwayOf all the brands taking a stand against the polarization of fac ...
- FCB Inferno Helps Prosthetic Maker Boost Its ProfileThe agency has developed a line of stylish covers that align wi ...
- Automotive Goes Through Do-OverSome of the do-overs come from Penske Automotive Group, Cox Automotive, a ...
- BIMI Drives Higher Open Rates, Study ShowsBIMI allows brands to display their logos next to authenticated emails. T ...
- The Leading Sonic Brands Of 2021Thanks to indelible jingles and incessant frequency, insurance brands Farmer's, State Fa ...
- Used Car For Sale: Full Disclosure, It's A ToyotaI've never been the biggest Toyota brand ambassador, but following revelations th ...
- 10 Lessons From Judging Cannes 2021 Creative Strategy CategoryI recently was a juror for the Cannes 2021 Creative Strategy categor ...
- Consumers See Rise In 'Toxic' UGC, Hold Brands Responsible For Policing ItMore than half of Americans have observed a rise in fake and/ ...
- COVID-19 Litmus Test: The Most-Affected Consumers Have Different Needs, ExpectationsSocial proof is a more important factor for the most-affected consumers th ...
- Why COVID Was The Real 'Disruption' Winner Of The Lions FestivalAfter spending last week covering the Cannes Lions awards, I can te ...
- Why The World's Greatest Brands Are Helping Consumers Build Their OwnI can't think of a more powerful branding story than for t ...
- Guess Which Institution Is The Only One Consumers Feel Is Both Ethical And Competent?This week's Lions festival demonstrates brands are taking on -- and ...
- Humanizing an All-Digital EcosystemFrom the beginning, Visible has always worked to fundamentally change the w ...
