Tag results for "brand image"
- FuboTV Changes Name To Fubo, Launches Ryan Reynolds Maximum Effort CampaignFuboTV is changing its name to just Fubo, with a push ...
- Ad Filtering Helps To Improve Brand Recall Among Key AudiencesWhen ads appear on web pages that are less cluttered with advertisin ...
- U.S. Army Brings Back 'Be All You Can Be'The U.S. Army is bringing back "Be All You Can Be." T ...
- Streamers: Hit Shows, Franchises Stand In For Brand Identity In Viewers' MindsNearly all consumers recognize the big streamer brands, but relatively few wou ...
- Pillsbury Doughboy Origin DisputedThere are conflicting reports over the origin of the iconic Pillsbury Doughbo ...
- Paramount Touts 'Popular Is Paramount' CampaignThe brand image/trade campaign "Popular is Paramount" highlights content production and t ...
- PepsiCo Developing Audio Logos To Find Each Brand's VoicePepsiCo is developing audio logos to represent its brands. "If your bra ...
- Volvo Launches 'For Life' Brand PlatformThe Swedish automaker aims to ignite a conversation with consumers around t ...
- Diversity & Inclusivity- How This Kellogg Exec Starts Every Morning SpecialI've been able to really see the world and end up ...
- Family Co-Viewing Up, Linear May Be Benefitting From Parents' Content Concerns53% of kids in a new global study report watching live line ...
- Perks, Please: Brands That Fulfill Giveaways In Real-Time Do Better, Study ClaimsPositive sentiment rises when prizes and gifts are delivered quickly -- showi ...
- B2B Firms See Online Brand Impact As More Important Post-Pandemic, UK Study FindsVisual identity is a strong branding factor, Motion Marketing reports. ...
- Trust Is Crucial For Customer Relationships With BrandsAlmost three quarters of consumers are willing to share personal data wi ...
- 2022 Client Of The Year: PatagoniaAt a time when plenty of consumer marketers are leaning into acrony ...
- Make Common-Sense Ideas Common Practice: A New Year's ResolutionFrom writing a better brief to targeted messaging and capitalizing on t ...
- Angel Soft Introduces New Brand Identity, Animated SpotThis is the first time the baby angel has appeared in ...
- Political Lift Research Could Be A Woke-Up Call For Many Brands, Especially Media OnesThe data shows an 18-point brand lift advantage coming from Democrats f ...
- HBO Max Most Improved U.S. Brand - Is It All About Quality Going Forward?HBO Max had the best improvement overall among all U.S. brands ...
- Betting Big on Experiences | Cicis Turnaround BuffetReigniting interest in buffet-style dining in the last year has been ...
- Hotel Indigo Debuts New Visual Identity, WebsiteHotel Indigo collaborated with artists to produce bespoke illustrations for each ...
- Elon Musk's New Twitter Blue Logo CriticizedThe latest criticism targeted at Elon Musk's Twitter takeover focuses on t ...
- Toyota Launches Content Campaign Focused On L.A.-Based, Asian-American ArtistsToyota partnered with Influential to sponsor Asian-American Day Ones, a celebration ...
- Media Now Represent A Fifth Of Americans' Most Indispensable BrandsInstagram, TikTok and Spotify all joined the top 100 "most connected" U. ...
- Elon Musk's Behavior Affects Tesla's ReputationTesla Founder Elon Musk's behavior since buying Twitter is negatively impacting t ...
- Transforming Brand Values into Tangible ActionsPatagonia's mission statement is: we're in business to save our home plane ...
- Emodo To Add Native Video And CTV, Taking Innovation Beyond Walled GardensEmodo's strategy to help advertisers reach its audience through an advanced nati ...
- Review Bombing On The Rise Leading Up To Midterm ElectionsReview bombing -- when a group of disgruntled consumers posts negative revie ...
- Ford Is At 'Pivotal Point' In Its 119-Year History, Per CMO"This will be one of the biggest revolutions since Henry Ford p ...
- Metaverse Brand Managers Needed: A Look Into The FutureSami Khan believes metaverse brand managers are the future. Khan talks abo ...
- Adidas (Finally) Cuts Ties With Kanye West/YeThe delayed response after Ye's anti-Semitic remarks leaves the company scrambling ...
