Tag results for "digital marketing"
- Digital Advertising Alliance To Certify Providers Of Addressable IdentifiersThe Digital Advertising Alliance is rolling out a certification program for compani ...
- Make-A-Move Marketing: Email, Direct Mail Top Channels For Reaching New MoversOne of the classic maxims of direct marketing was that new move ...
- Google To Offer Free Tech Training For U.S. Workers, Digital Marketing CertificateGoogle said it will donate up to $100,000 of training scholarships f ...
- Alpha Jobs: Brands Are Hiring In Marketing And IT, Adobe Report FindsAdobe advises candidates applying for jobs in marketing and IT to stu ...
- Sharethrough Taps Skinazi As First CMO, Eyes New Product Launches"One of the key focuses of the marketing team will be o ...
- XenoPsi Tap's Arnold's Nelson To Lead Ad DivisionA 27-year veteran of Arnold, he most recently served as managing direct ...
- Bucking the Norm: A Political Marketing Exec's Strategy for Success"Stop pussyfooting around the situation, just tell me what you're willing ...
- Dentsu Quietly Dissolves 360i's Media Ops: Now Handled By Carat, iProspect, Dentsu XFounded in 1988 as a pure-play search agency, 360i ultimately evolved in ...
- Incubeta's Acquisition Of Extendo Strengthens Foothold In Latin America, Ties With GoogleThe digital marketing group's acquisition of data-driven marketing company Extendo, a premie ...
- Consumers Have Conflicting Thoughts On Ad PersonalizationMany consumers describe personalized ads as "annoying," but others say such messagi ...
- Mall of America's Marketing Maven: "It's Never Boring""Leave the door open and continue to explore, and as your passio ...
- How Artificial Intelligence Will Transform Health MarketingAI will have a major, transformative effect on healthcare marketing by impacti ...
- Dynamic Yield To Partner With Global Consultancy Making Science On Digital MarketingThe partnership will allow Making Science to provide tailored digital experiences ...
- CDP Aptness: Brands Focus On First-Party Data And AnalyticsTwilio Segment lists the fastest-growing apps. Email is an important capability. ...
- Go Bold or Go Home: Del Taco's Marketing VP's Recipe for Success"People are going to call you a bitch, they're going to ca ...
- Coding Skills As Important To Many Students As Learning A Foreign Language, Study FindsThe ability to teach students coding skills and the importance of da ...
- Social Media Usage Slips From Pandemic Peak For Most ConsumersConsumers who use digital pinboard platform Pinterest are the most likely ...
- Brick Marketing Acquires Search Engine Marketing Of New EnglandSearch Engine Marketing of New England is an association that provides educati ...
- Digital Ad Spending Growth Moderates After Pandemic SurgeAdvertisers on Facebook and Instagram spread their spending more broadly across t ...
- Courage, Gumption & a Dash of Curiosity: A QSR Exec's Recipe for Success"My name is connected to who I am as a woman, w ...
- Marketers Plan To Boost Digital Ad Spending On Economic ReboundOnline video is the most popular category of digital media, with 7 ...
- Digital Ad Costs Rose More Slowly Amid Shift In Holiday ShoppingAfter surging during the second and third quarters, the price of digit ...
- The iOS Update And The New Era In Healthcare Email MarketingFuture success in email marketing should be defined by deeper actions th ...
- Email Tops Marketing Uses Of Artificial Intelligence, Study FindsEmail personalization is the top method, with chatbots now in second plac ...
- Design Sketch: How Email Marketing Improved Its Look In 2021From design to SMS, Essence of Email recalls some positive developments ...
- Rising to the Challenge: the Driving Force Behind Volkswagen's S.V.P."There's no better way to show that you're ready for something th ...
- Raising the Stakes: Disrupting the Eco-Friendly CPG Industry"It was really, really, really, really hard, and we kind of ju ...
- How Do Search Marketers Reach Dozens Of People Influencing One Tech Purchase?Forty-five percent of all IT purchases in 2022 will be made fr ...
- It's the Real Thing: Coca-Cola's Data-Driven Director"You gotta just keep going, and [I'm] not sure how long I' ...
- Savage X Fenty CMO: Making the Impossible Possible"Interviews, public speaking, those things are super scary for me...I was alwa ...
