Tag results for "digital marketing"
- Cinema Will Achieve Faster Growth Than Digital Advertising Next YearGlobal internet advertising growth is slowing down to the point where, in ...
- Boris And Brexit See Growth Grind To A HaltDigital is doing ok -- but direct marketing is still waiting for ...
- Organic Valley Puts Fitbits On CowsOrganic Valley was finally hitting a point of breakthrough in awareness. It ...
- Pavone Marketing Group Bolsters Capabilities With 2 DealsThe acquired firms include Netplus and Phalanx Digital and will expand Pavone's ...
- Who Does Prime Day Really Benefit?The devices that sell the most on Prime Day are usually Amazon's ...
- Tencent's China-Centric Take On Tech For GoodThe vision Tencent laid out at Cannes, contrasted greatly with the ongoing ...
- Facebook Promotes Study App, Shifts To Reward-Based Market ResearchThe new offering emphasizes transparency, data safety and compensation for all participa ...
- UK Crowned EU's Leading Digital Advertising MarketResearch from advertising think tank Credos and Enders Analysis shows that the ...
- 'Fortnite' Studio Taps OverWatch League Boss To Lead Esports EffortsThe company has hired Nate Nanzer, GM of the Overwatch League, to ...
- Tremor Video DSP Adds Inventory From Outstream Video, DOOHThe company is betting these new formats, alongside existing inventory, will enhance ...
- Comcast Technology Solutions Rolls Out Global Ad Management OfferingThe new product is designed to be fully integrated, encompassing creative, media ...
- Bareburger Finds Ways To Avoid Food Delivery GougingCMO Nabeel Alamgir says the brand does so by offering online ordering ...
- Brands Must Ensure That Tech Giants Act ResponsiblyThat is the message from the WFA today as Facebook bans rule ...
- Xandr To Launch 'Community' Marketplace, Enhanced Addressable TV OfferingsThe new video ad marketplace will be called "Community" and be cross-platform, ...
- U.S. Digital Ad Revenue Passes $100 Billion, Driven By Video, MobileThe explosive growth was largely driven by digital video advertising, which grew ...
- Spotify Tests Interactive Voice AdsThe test marks a new effort by Spotify as it seeks to ...
- Marketers Have New Options As Consumers Watch Linear TV, Stream Shows"Total TV Watcher" households are 65% more likely to have a young ...
- Target Media Network Rebrands As RoundelRoundel will still be built around Target's first-party data and will "always ...
- Trade Desk Taps Samba TV For Programmatic TV ToolThe companies say the deal will help marketers make better decisions and ...
- The Tao of Unilever, Part 1As longtime global CMO Keith Weed retires from the company, thoughts on ...
- Cross-Channel Digital Attribution Is The Way Of The FutureWith multi-touch attribution, said Crispin Sheridan, VP digital and social optimization, SAP, ...
- Pancheros Revs Up With New VP Marketing, Ambitious CampaignThe Mexican fast-casual chain preps for growth spurt with a Chipotle advertising ...
- Direct-To-Consumer Shoppers Spend More Time Streaming TV Than On Social MediaDTC consumers spend 13 hours per week watching live or on-demand streaming ...
- Teads Hit $430M In 2018 Revenues, Ad Manager Helps Drive GrowthTeads hopes to be a billion-dollar per-year company by 2021. While programmatic ...
- Target In, Disney Out For 2019 IAB NewfrontsTarget will be the second retail company to have a presence in ...
- NYC Sues Ballyhoo Media Over Floating Digital BillboardsMayor de Blasio says Ballyhoo Media's LED billboards, which travel on a ...
- Tru Optik, Oracle Data Cloud Strike Audience Data DealThe deal will make Oracle's audience data available for CTV and OTT ...
- Adobe, Roku Partner On OTT Ad TargetingCustomers of Adobe Marketing Cloud, Adobe Audience Manager and Adobe Analytics products ...
- Ceros Rolls Out Updated Content Creation PlatformThe updated studio product will include adaptive layouts, image editing, expanded animations, ...
- Tru Optik Taps Kosinski To Lead SalesKosinski will lead the company's growing sales operation, including oversight of revenue, ...
