Tag results for "digital marketing"
- No Apologies Necessary For This Kimberly-Clark Exec"I feel like sometimes as a female in the industry I ha ...
- B2B Firms See Online Brand Impact As More Important Post-Pandemic, UK Study FindsVisual identity is a strong branding factor, Motion Marketing reports. ...
- B2B Brands Urged To Use Email Signatures, MessagingEmail signatures produce the highest click-through rates, according to a study ...
- Em-Power Your Self With This Ocean Spray Director"The hardest thing that I've had to just learn and continue ...
- Marketing Budgets Are Rising, With Print Getting A Share, Study FindsMost firms see a recession as a strategy opportunity to gain mark ...
- Creative All Star: Kinney EdwardsFor Kinney Edwards, the substance of campaigns is key and relies ...
- Meta, IRI 'Closed-Loop' Tool Helps Retailers Measure Impact Of Shopper MarketingAnsa is an IRI-powered SaaS platform that helps retailers measure the impa ...
- Jackpot.com Exec's Winning Marketing-Tech Combo"We're all so crazy raw these days. I don't know if you' ...
- Toyota Launches Content Campaign Focused On L.A.-Based, Asian-American ArtistsToyota partnered with Influential to sponsor Asian-American Day Ones, a celebration ...
- Most B2B Firms Will Be Investing In ABM In 2023, Study FindsEmail is one of the main channels used, and email addresses a ...
- Why Visible by Verizon's CMO Never Just Phones It In"It's good...to continually reassess what you're doing in your life, and ...
- YouTube Tests Affiliate Marketing And Brings Shopping To ShortsYouTube is testing affiliate marketing for Shorts in the U.S. with creator ...
- FEC Proposes Regulation To Ensure Transparency For Digital Political AdsAs the financial and political stakes escalate, the agency wants to bri ...
- Transforming Brand Values into Tangible ActionsPatagonia's mission statement is: we're in business to save our home plane ...
- Drive & Persistence Makeup This Estee Lauder Ecomm Exec"I wanted to be at the top of my game, whatever th ...
- But Wait, There's More...Direct Talk With Script to Screen's DRTV Maven"We learned it from the ground up, and we had nothing b ...
- 5W Digital Starts An Email Marketing DivisionThe new marketing division will help clients of 5W Public Relations execu ...
- FTC Considers New Rules To Combat Phony Reviews"Fake and deceptive reviews and other endorsements have long been problematic, a ...
- FTD's CMO Proves She's No Shrinking Violet"I kind of set goals for myself throughout my career, I sai ...
- CaliberMind Debuts New Funnel Tools For B2B MarketersCaliberMindFunnels blends data from every touchpoint, the company says. ...
- Transforming & Moving Forward With Finance of America's S.V.P."I hope this is encouraging for people to say, if you kn ...
- Curious, Unrestrained & e.l.f.-ing Amazing!"There is no such thing as being able to not do wh ...
- Yumi Co-Founder Swings Big & Hits Her Target"Maybe we hit a wall, but we just got to keep tryi ...
- Udacity's Trailblazing CMO Leading Their Own Path"I needed to use my position or needed to use the visibili ...
- Carbon Emerges As Key Ad Performance Indicator: Clients/Agencies Split On CostWhile a majority (56%) of agency execs believe "sustainability" is now mo ...
- The Programmatic Future of OOHOOH used to be a glorified real estate business where location a ...
- Addressable TV Ads Gain, But Measurement Concerns RemainAddressable TV advertising needs better ROI measurement for the business to accelerat ...
- Oakley's Cultural Marketer Embraces Change, Grit & Balance"I realized very quickly that in order to go up and mo ...
- Brick Marketing Offers Digital Consulting ServiceBrick Marketing can help brands with strategic issues and campaigns, the compa ...
- Learn, Pivot & Snack! A Hostess Exec's Recipe For Success"It's in those moments where it's okay to say, okay, time ...
