Tag results for "digital marketing"
- Let's Change The Comfortable Digital Marketing Lie In 2019The ROAS numbers reported are wrong. Businesses know it. CFOs know it. ...
- Videolicious Rolls Out B2B Video Automation ToolsAutomated videos won't be replacing the automation technology elsewhere in the funnel, ...
- Companies Rethink The TV Ad Model For OTT"It is clear to us that consumers are not going to stand ...
- Sen. Warner To FTC: Google Deserves Fresh Scrutiny"As long as Google stands to profit from the sale of additional ...
- As Industry Fraud Concerns Persist, Pixalate Expands MRC AccreditationsPixalate says it is the first solution to be accredited across all ...
- Svedka Celebrates Originality In First National Push Since 2013R/GA offers diverse young adults meant to represent '"today's fearlessly original" consum ...
- Online Grocery To Reach $100BilFood and beverage retail is the next big sector that will feel ...
- Starbucks' Reorg Includes New Marketing Approaches, LeadershipAmid a new round of 350 corporate layoffs, changes in digital marketing ...
- Digital Users Begin Major Holiday Shopping PushNearly 19 million users had nearly 40 million interactions related to holiday ...
- IAB Tech Lab Releases Final Version Of VAST 4.1The IAB Tech Lab and Digital Video Working group say VAST 4.1 ...
- Southwest's 'Story' Campaign Optimizes Targeting StrategiesThe videos show the back stories of each traveler before they are ...
- Digital Marketing Is The Grinch Stealing TV's ChristmasOverall ad spending is up and online is thriving, yet ITV is ...
- End-to-End Personalization: The Farmer's DogThe Farmer's Dog knows a great deal about each individual dog and ...
- Punching Above Your Weight: Popchips' Contender StoryBanking on emotion, the brand launched a new product, Nutters, a peanut ...
- Next Will Slash Traditional Ad Spend To Focus On DigitalNext has told "Marketing Week" it is considering slashing tv, print and ...
- Q&A: Del Monte Foods Bows First Master Brand Campaign Since 2012New CMO Bibie Wu shares the thinking behind "Growers of Good," from ...
- Cow & Gate Digital And CRM Accounts Under ReviewDanone is calling a digital and CRM review of its Cow & ...
- IAB Podcast Upfront: Presenters Pitch The 'Personal Relationship' Of AudioPodcasting is on the verge of breaking out in a big way. ...
- TV Ad Spend Appears To Boost Digital KPIs For Auto BrandsFor example, Toyota increased TV ad spend by 10%, and saw its ...
- Understanding Marketing And MediaAs marketing leaders head into next year's business planning and budgeting season, ...
- Perficient Acquires Stone Temple Consulting To Build Out Search, Content ServicesThe buy will deepen Perficient's digital marketing portfolio of services, which includes ...
- A Primer To Grow Your BusinessHow to get your business in front of a vast digital audience, ...
- A Primer On Growing Your BusinessAccording to writer Tanya Van Kampen, suggesting how to get your business ...
- Coca-Cola's Peace Tea Rewards 'Randomer' Acts Of KindnessThe brand is spurring acts of kindness via a team of 20 ...
- Entering Ultimate Revelation:The CoreConnect ConferenceDigital marketing is one of those moving targets in media, but Touseef ...
- WFA Sends Publishers A Listicle -- 8 Ways You Must Do BetterNumber 4 will have you looking at rebates, and number 8 will ...
- Quartz, Concert Partner To Better Target Business ExecsThe partnership allows advertisers to buy in a single deal across both ...
- Gannett Print Revenues Dip, But Digital Sees UptickGannett experienced growth in digital advertising and digital subscriptions in Q1 2018, ...
- Panera Offers 1-Day Soup Freebie To Promote Delivery RolloutThe chain is also promoting digitally ordered delivery - a core growth ...
- Lidl Scales Back Digital Advertising Over Poor PerformanceLidl has announced that it is scaling back on its digital media ...
