Tag results for "omni-channel marketing"
- An Advertiser Playbook For The Rise Of StreamingThe industry needs to catch up with viewers, opening the video marketpla ...
- Tip-Top Tech: Six Trends That Will Redefine Digital MarketingFrom customer data ownership to omnichannel audience modeling, these are the thin ...
- Channel Surfing: Consumers Expect Retailers To Meet Them Where They AreThere has been a big uptick in omnichannel demand over the pa ...
- Braze Debuts Digital Personalization FeaturesThe new tools are designed to create more personalized cross-channel experiences, t ...
- B2B Marketers Can Find a Competitive Gain In Omnichannel MarketingB2B brands need to embrace omnichannel marketing in the wake of COVID-1 ...
- Acquia Debuts Platform To Unify Data And Drive Omnichannel ExperiencesAcquia Digital Commerce allows brands to deliver a positive customer experience acro ...
- Snapchat Takes On StitcherAds As Certified PartnerStitcherAds is Snapchat's only partner approved for custom overlay templates and offli ...
- Touchpoint Anarchy: Brands Failing To Use Data To Drive An Omnichannel ExperienceFewer than half utilize data from email to fuel strategy, Forrester sa ...
- Mediaocean Launches Cross-Media Reach & Frequency Tool, De-Dupes AudiencesMediaocean says it is first-to market with a "reach" enhancement extending line ...
- 65% Of Consumers Say Digital Engagement Falls Short Of ExpectationsData silos are increasingly frustrating consumers. Some 87% in a survey ...
- Amazon Ads Create Halo Effect On Other Channels: ReportOmnichannel strategies have become crucial, according to Analytic Partners data. Amazon Advertisi ...
- COVID-19 Drives Decline In Customer Preference For Email: StudyThe phone remains the top customer communication channel. And video chat ...
- MessageBird Snares $200 Million In FundingThe company, which styles itself as an omnichannel platform as a servic ...
- LiveIntent And FullContact Partner On Identity Resolution Across ChannelsLiveIntent and FullContact are providing a persistent portable identifier that will he ...
- Neustar Launches Post-Cookie Marketing Measurement ToolFabrick is designed to provide an identity-based omnichannel connection, the company s ...
- Inmar Offers New Marketing Platform For Retailers And CPGsRetail Cloud is a data-driven solution that supports marketing across all touchpoint ...
- Stateside Sports Appoints EmarsysAustralia’s Stateside Sports is working with Emarsys to improve omnichannel engagement acro ...
- With Influencers And OTT, Tula's Strategy Soothes The Savage Sales CrisisThe company's online sales even made up for its lost brick-and-mortar sal ...
- How To Optimize Across ChannelsMarketers need to optimize not within channels but across them. Arm Treasu ...
- Jolyn Partners With Emarsys On Digital PersonalizationWomen's swimwear firm Jolyn can target segments via email, Facebook, Google Shoppi ...
- Kustomer To Acquire Reply, Spain-Based Machine-Learning FirmReply offers deflection widgets that can be embedded in email. The te ...
- Shopify Q1 Revenue Leaps 47%, Shows Linking Online, Offline Data Will Change AdvertisingShopify highlighted a significant boost due to the COVID-19 pandemic. Subscription Solutio ...
- AMC Networks Offers Upfront Platform For Agencies, MarketersThe "Upfront Connect" site is a client-exclusive platform, which includes "The Screeni ...
- Survey Finds Marketers Planned Lower TV Ad $ Pre-Pandemic, Considered TV Relatively Less EffectiveIn the period prior to the impact of the pandemic on t ...
- McDonald's-Owned Dynamic Yield Bridges Online And Offline Purchase DataA new feature allows brands to run personalized campaigns based on offli ...
- Brands Seeking Omni-Channel Strategies Still Find Answers In DataSome 88% of marketers are moving to omni-channel campaign strategies. What th ...
- 180byTwo Debuts B2B Customer Data PlatformUnifi is an AI-powered tool designed to drive omnichannel programs, the compa ...
- ZINFI Adds Through-Channel Campaign Features To Its PlatformThe tool will help brands deploy through-channel automation. The channels include em ...
- Omnisend Expands In North America, Former Shopify Exec To Head TeamUK-based Omnisend will open offices in Austin and on the East a ...
- CoreMedia Releases B2B App For Cross-Channel Content ManagementThe new product allows brands to maintain consistent experiences in email newslette ...
