- Grit & Purpose: The Real Ingredients To A Chipotle Marketing Exec's Success
Brand Insider: Behind The Scenes, Lisa Singer - Monday, August 8, 2022
"It was just really important for me to try, fail, try agai ...
- Hyundai CMO: Driving Demand & Human Connection
Brand Insider: Behind The Scenes, Lisa Singer - Thursday, July 28, 2022
"I didn't go exactly where I thought I was going to ...
- Place Exchange Expands Into Latin America To Support Thousands Of Screens
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 21, 2022
Place Exchange has expanded into Latin America, giving marketers access to mo ...
- Dailymotion, TripleLift Team Up To Monetize In-Stream Inventory
Publishers Daily, Ray Schultz - Wednesday, July 20, 2022
The firms hope to deliver a diverse, omnichannel ad experience to Dailymot ...
- PerformLine Acquires Email Compliance Firm LashBack
Email Marketing Daily, Ray Schultz - Thursday, July 14, 2022
PerformLine offers compliance tools across email, the web, calls, messaging and soci ...
- Art + Science: LAGOS Jewelry Exec's Marketing Gem
Brand Insider: Behind The Scenes, Lisa Singer - Friday, July 15, 2022
"One of the keys to happiness for me has always been ...
- Multichannel Muscle: How Brands Are Navigating The New Channel Mix
Email Insider, Ray Schultz - Tuesday, July 12, 2022
Marketers say they are getting better at multichannel marketing, but some sti ...
- Martech Marches On: What Brands Hope To Do In Three To Five Years
Email Insider, Ray Schultz - Wednesday, July 6, 2022
Customer lifetime value will take its rightful place as a leading metri ...
- Skai CMO Says 'We've Mastered The Closed Web'
Data & Programmatic Insider, Laurie Sullivan - Tuesday, July 5, 2022
Margo Kahnrose, CMO of Skai, says the company's long-term goal is ...
- H-E-B Beats Amazon In Online Grocery Sales
Marketing Daily, Sarah Mahoney - Friday, July 1, 2022
H-E-B's strength shows that regional retailers can do a great deal ...
- Dollar General Expanding Ad Network, Eyes Self-Service Option
Data & Programmatic Insider, Laurie Sullivan - Monday, June 27, 2022
Dollar General has begun to explore a variety of ad options, addi ...
- Leveraging an Omnichannel Approach to Media Planning
The MediaPost Cases, Lisa Singer - Tuesday, July 12, 2022
The pandemic transformed the ways consumers shop for groceries with more th ...
- Embracing The Unknown: Delta Faucet's Digital Maven's Motto For Success
Brand Insider: Behind The Scenes, Lisa Singer - Friday, June 17, 2022
"It makes you a better leader and you're stronger and more focus ...
- Omnichannel Wow - Optimizing for Delight Across Live and Online Experiences
The MediaPost Cases, Lisa Singer - Tuesday, July 5, 2022
The soft-serve shop 16 Handles has always been about the on-premise experien ...
- Yahoo And Hivestack Announce Global Programmatic DOOH Partnership
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 26, 2022
Yahoo has announced a partnership with independent programmatic DOOH ad-tech firm Hivesta ...
- Why Retail Media Is Collapsing Funnels, Boosting Margins
RTBlog, Joe Mandese - Monday, May 23, 2022
If you had asked me what the hottest ad medium would ...
- Yahoo Exclusively Supports Rollout Of Marriott Media Network To Help Brands Reach Travelers
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 16, 2022
Marriott International on Monday announced the launch of an ad network th ...
- Hugs And Kisses: Buyers Now More Trusting Of Brands, Salesforce Reports
Email Insider, Ray Schultz - Tuesday, May 10, 2022
Most say their consumer experience is more important than a brand's produc ...
- Wunderman Thompson Launches Cross-Channel Commerce Service
Email Marketing Daily, Ray Schultz - Friday, May 6, 2022
Wunderman Thompson has launched a unified commerce service in North America th ...
- Defying Expectations: Petco CMO Stands Out From The Pack
Brand Insider: Behind The Scenes, Lisa Singer - Thursday, May 5, 2022
"It was one of those early moments in my career where ...
- MoEngage Collaborates With Microsoft To Drive Omnichannel Campaigns
Email Marketing Daily, Ray Schultz - Thursday, April 28, 2022
Brands can use Microsoft to create customer profiles and export them ...
- Mobile Push And Email Are Top Channels, Study Finds
Email Marketing Daily, Ray Schultz - Tuesday, April 26, 2022
Mobile is poised to be the primary channel, customer messaging platform OneSign ...
- The Consumers Are the Makers, Now: Logitech for Creators Taps the New Media Dynamic
Brand Insider, Steve Smith - Friday, April 8, 2022
As millions of digital users tap the record button to their Instagra ...
- How Artificial Intelligence Will Transform Health Marketing
MediaDailyNews, Stefanos Kapetanakis - Monday, March 28, 2022
AI will have a major, transformative effect on healthcare marketing by impacti ...
- Brand Insider Rerun: CityRow HIITs the Omnichannel Marketing Machine
Brand Insider, Steve Smith - Saturday, March 26, 2022
Don't mistake CityRow for a Peloton wannabe. Both companies launched about t ...
- Treasure Data Tool Helps Marketers Unify Data, Insights For Omnichannel Shopper Journey
Email Marketing Daily, Ray Schultz - Wednesday, February 23, 2022
The new platform is usable within existing email and social tools, t ...
- Whipped-Up Demand: Email Is Top B2B Demand-Gen Tool
Email Insider, Ray Schultz - Tuesday, February 8, 2022
Email is by far the most-utilized demand-gen channel, but challenges abound a ...
- New Adventures in Customer Acquisition
The MediaPost Cases, Lisa Singer - Friday, June 10, 2022
Through surveys and data, Joybird found their customers wanted more inspiration a ...
- Laddering Up to TV
The MediaPost Cases, Lisa Singer - Friday, June 3, 2022
How did DTC hearing aid brand EarGo take a DRTV budget a ...
- CityRow HIITs the Omnichannel Marketing Machine
Brand Insider, Steve Smith - Thursday, January 6, 2022
Don't mistake CityRow for a Peloton wannabe. Both companies launched about t ...