- ING Survey Finds Missed Retirement Plan Ops
Marketing Daily, Tanya Gazdik - Sunday, November 14, 2010
"All of us with expertise and an interest in the outcome ...
- AmEx Intros Children's Health Fund Gift Card
Marketing Daily, - Saturday, November 13, 2010
American Express is introducing the Children's Health Fund Gift Card, a gi ...
- MetLife Axes Long-Term Care Insurance Coverage
Around the Net In Brand Marketing, Thom Forbes - Friday, November 12, 2010
...
- Chase Rolls Out Three Holiday Promos
Marketing Daily, Tanya Gazdik - Thursday, November 11, 2010
Ultimate Rewards is available for Chase Freedom, Chase Sapphire, Ink from Cha ...
- Visa Posts Video Vignettes On Facebook
Marketing Daily, - Thursday, November 11, 2010
The videos, at www.facebook.com/visafansforlife, explore each member's feat of attending every Sup ...
- ING CEO On Customers: More Dating, Less Marriage
Marketing Daily, Karl Greenberg - Wednesday, November 10, 2010
The company takes the same contrarian approach to branding, according to Kuhlman ...
- Southwest Airlines Salutes Military Members
Marketing Daily, Tanya Gazdik - Wednesday, November 10, 2010
The Dallas-based airline has more than 750 employees who currently serve ...
- Mint.com Challenges Cities To Drop Debt
Marketing Daily, - Wednesday, November 10, 2010
For the past month, participants signed up to represent their cities. T ...
- ING Direct Wants To Make Saving Cool
Marketing Daily, - Wednesday, November 10, 2010
As CEO of ING Direct, he has done that by making "savin ...
- Mutual Of Omaha Announces Stars Of Upcoming Ads
Marketing Daily, - Tuesday, November 9, 2010
The online survey started with an initial round of voting, which w ...
- Kardashian Prepaid Credit Card: A Way To Curb Teen Drug Use?
Around the Net In Brand Marketing, Thom Forbes - Monday, November 8, 2010
Kim Kardashian will be at a party in Manhattan tomorrow promoting t ...
- Q&A: Why NHL, Orange Bowl, ESPN Find 'It Pays To Discover'
Around the Net In Brand Marketing, Thom Forbes - Monday, November 8, 2010
Since August, Discover Financial Services has significantly ramped up its sports marketi ...
- NHL Inks Discover Card As Its Roster Grows
Marketing Daily, Karl Greenberg - Sunday, November 7, 2010
The deal extends Discover's limited involvement in hockey. Discover also can devel ...
- American Express Launches Web Series
Marketing Daily, - Friday, November 5, 2010
American Express Open launched a web series Nov. 1 connected to i ...
- 'Hello, Peggy? This Is Lou Holtz and Bobby Bowden'
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 4, 2010
Discover Card's clueless customer service rep "Peggy" will soon be hearing fr ...
- Whole Foods, Amex Team For Holiday Hunger Effort
Marketing Daily, - Wednesday, November 3, 2010
Starting today and through the end of December, American Express will dona ...
- Chase Partners With DreamWorks For 'Megamind'
Marketing Daily, Tanya Gazdik - Tuesday, November 2, 2010
"Over the past year, we have enhanced our card rewards program ...
- JetBlue, MasterCard Offer Deal If Jets Win Super Bowl
Marketing Daily, - Monday, November 1, 2010
If the New York Jets win the "2010 Football Championship" in Dall ...
- What Should Financial Planners Sell To Women? Independence
Engage:Boomers, Stephen Reily - Monday, November 1, 2010
The financial service industry acknowledges that it needs to gain the tru ...
- Mint Lays Bare Local Spending Patterns
Around the Net In Online Marketing, Gavin O'Malley - Thursday, October 28, 2010
Personal finance platform Mint.com just launched a new feature that might ...
- Wells Fargo Sponsors 'Day Of The Dead' Fest
Marketing Daily, - Wednesday, October 27, 2010
The event will be held Nov. 7 and will include a para ...
- American Family Talks Safe Driving With MTV
Marketing Daily, Karl Greenberg - Tuesday, October 26, 2010
The six-part co-branded series follows three friends on a "bucket list" ro ...
- U.S. Bank Expands Partnership With Kroger
Marketing Daily, - Monday, October 25, 2010
Customers who shop at Kroger's family of stores -- including Ralphs, Fr ...
- Citi's 2G Credit Cards Come With Lights And Buttons
Around the Net In Brand Marketing, Thom Forbes - Friday, October 22, 2010
Tara Siegel Bernard reports that credit card issuers are developing plastic th ...
- Sears Launches New Payment Option
Marketing Daily, Sarah Mahoney - Thursday, October 21, 2010
Sears says it wanted to offer credit-shy customers more financing options. "T ...
- Farmers Insurance Joins Humor Bandwagon
Marketing Daily, Karl Greenberg - Wednesday, October 20, 2010
Farmers' effort, which includes TV, involves a semi-fictive "University of Farmers" overse ...
- UnitedHealth Will Reimburse Cancer Drugs At Cost
Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 20, 2010
UnitedHealth Group today will announce a new program that reimburses oncologists ...
- Raymond James Leverages Conservatism
Marketing Daily, Aaron Baar - Monday, October 18, 2010
"This campaign has been a year in the making. They are nothi ...
- Visa Launches New TV, Digital Media
Marketing Daily, Tanya Gazdik - Friday, October 15, 2010
The spots feature the "Never Miss a Super Bowl Club," a gro ...
- GEICO Launches Caveman Video Greeting
Marketing Daily, Tanya Gazdik - Friday, October 15, 2010
The "Caveman and Me" concept uses a standard Web camera and ca ...