- Health Is A Priority -- And A Paradox -- For Grocery Shoppers
Marketing Daily, Sarah Mahoney - Friday, February 27, 2026
FMI's latest report finds retailers stepping up wellness efforts. But consumers rema ...
- Can A Soda-Flavored Sausage Reverse The 'Antisocial Century'?
CPG Insider, Sarah Mahoney - Friday, February 27, 2026
Johnsonville and Dr Pepper turn mashup marketing into a hangout strategy. ...
- Philly Flexes Dairy Creds, With A Schmear Of Humanity
Marketing Daily, Sarah Mahoney - Wednesday, February 25, 2026
Philadelphia's largest marketing push introduces Phillyboy, a cowboy-on-a-cow designed to spread beyo ...
- Upfront Prospects: Focusing On Those Key Ad Categories
TV Watch, Wayne Friedman - Wednesday, February 25, 2026
Brian Wieser, media analyst of Madison and Wall, projects rising categories f ...
- Dunkin' Iced Coffee Glove Promo Goes Viral
Marketing Daily - Top of the News, Tanya Gazdik - Monday, February 23, 2026
The glove is already showing up on Ebay, with prices ranging fr ...
- Iconic Turkey Brand Butterball Awards Carmichael Lynch Media, Creative & Social Remit
MAD, Steve McClellan - Wednesday, February 18, 2026
The agency will amplify the brand's leadership position as top turkey sell ...
- Kellogg's Gives Tony The Tiger Hip Hop Reboot
Marketing Daily, Sarah Mahoney - Wednesday, February 18, 2026
The breakfast cereal taps artist J.I.D. to give teens a morning p ...
- Sweetgreen Selects Wpromote As Paid Media AOR
MAD, Fern Siegel - Friday, February 13, 2026
The fresh-food salad company operates 280 locations in the U.S. ...
- In Marketing We Trust: Kraft Heinz CEO Makes $600 Million Bet
CPG Insider, Sarah Mahoney - Friday, February 13, 2026
New leader rejects a corporate split while navigating sluggish volumes, price pressur ...
- Sweet Spot: Cheesecake Factory Names StrawberryFrog Media AOR
MAD, Fern Siegel - Wednesday, February 11, 2026
The agency's work is currently underway. ...
- Lay's Gives Away All The Chips, And The Feels
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, February 11, 2026
Participants could follow the journey of their chips, including what farm t ...
- Carat Extends Arla Foods Remit For Two Years
MAD, Steve McClellan - Tuesday, February 10, 2026
The renewed agreement covers markets including UK, Sweden, Denmark and the Netherla ...
- Bear Market For Soda: Coke, Pepsi Hit Pricing Limits
Marketing Daily, Sarah Mahoney - Tuesday, February 10, 2026
Softening demand exposes the limits of brand power as both companies rethi ...
- John Mulaney Provides Real-Time Kraft Mac & Cheese SB Ads
Out to Launch, Fern Siegel - Friday, February 6, 2026
Rethink is doing the creative for a major media investment. ...
- In The Wellness Wars, Amy's Kitchen Doesn't Have To Shout
CPG Insider, Sarah Mahoney - Friday, February 6, 2026
How the organic OG is navigating food politics, ultra-processed labels, and consum ...
- Gut Miami's Twist: Vital Farms Spot Runs Super Bowl Morning
MAD, Fern Siegel - Thursday, February 5, 2026
Which is first: the chicken or egg? ...
- Ikea Rescues Tiny Chef
Marketing Daily, Sarah Mahoney - Thursday, February 5, 2026
Nickelodeon's loss is the retailer's gain, bringing stop-motion magic to spatulas a ...
- Chipotle Promotes Real Food Over Fake Ads For Super Bowl Giveaway
Marketing Daily, Teresa Buyikian - Wednesday, February 4, 2026
Chipotle will deliver free entree codes via an Instagram Reels video th ...
- Ortega Brand Refresh Positions Every Day As Taco Day
MAD, Steve McClellan - Tuesday, February 3, 2026
The refresh, done with ad agency Schafer Condon Carter, includes new spokescharact ...
- Nerds, Andy Cohen Go Glam For The Super Bowl
Marketing Daily, Sarah Mahoney - Wednesday, February 4, 2026
The candy brand is using the game to launch a new produc ...
- Manischewitz Has 'Suggestions' For Soup, Art
MAD, Fern Siegel - Monday, February 2, 2026
The Heart.Works agency's ad campaign positions the 137-year-old brand as a mode ...
- Haagen-Dazs Sweetens Grammys With 6 New Flavors
MAD, Fern Siegel - Friday, January 30, 2026
Creative agency nice&frank produced the spot. ...
- Bowen Yang Calls Ritz's Super Bowl Spot
Out to Launch, Fern Siegel - Friday, January 30, 2026
This is the cracker's second Big Game appearance. ...
- Absolut Tabasco Spices Up Cocktails In Volcanic New Campaign
Marketing Daily, Teresa Buyikian - Wednesday, January 28, 2026
Ad touting new flavor, a blend of vodka with hot sauce, featur ...
- Oscar Nominee Yorgos Lanthimos Directs Grubhub Super Bowl Spot
Marketing Daily, Teresa Buyikian - Tuesday, January 27, 2026
"Our Super Bowl debut isn't just an ad -- it's a res ...
- Matthew McConaughey's Uber Eats Super Bowl Teaser Not A Fan Favorite
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, January 27, 2026
Viewers have been quick to sound off on social media about the ...
- U.S. Ad Growth Composite Rises On Bullish IAB Forecast
Planning & Buying Insider, Joe Mandese - Wednesday, January 28, 2026
The consensus of reputable ad industry forecast sources increased 1.6 points ...
- Kellogg's Raisin Bran Enlists William Shatner For Super Bowl
Marketing Daily - Top of the News, Tanya Gazdik - Sunday, January 25, 2026
Shatner has been largely out of the spotlight recently after a r ...
- Godiva's Love Language? Luxury -- And Leighton Meester
CPG Insider, Sarah Mahoney - Friday, January 23, 2026
The chocolatier highlights emotional storytelling to protect its premium edge during Valentine ...
- TDA Boulder Wins Bragg, Naturally Fresh Accounts
MAD, Fern Siegel - Thursday, January 22, 2026
Creative work for both spans digital, social, OOH and additional channels. ...