- The Enduring, Predictable, Incredible Lameness Of The Branded Game
MoBlog, Steve Smith - Thursday, July 12, 2012
Two iAd campaigns from insurance companies demonstrate yet again why branded gam ...
- PrePlay Game Play: $3 Mil In Funding
Online Media Daily, Fern Siegel - Wednesday, July 11, 2012
PrePlay, a predictive game studio, has secured $3.1 million in Series ...
- Microsoft To Launch Bing Fund, Led By Former Xbox GM
Online Media Daily, Laurie Sullivan - Monday, July 9, 2012
Microsoft plans to release details soon on the Bing Fund for startu ...
- Five Ways To Gamify Your Facebook Marketing
Gaming Insider, Stephen Baer - Friday, July 6, 2012
Whether or not you "like" marketing your business on Facebook, your use ...
- Game On: Sony Buys Gaikai
Around the Net in Online Marketing - Top of the News, Gavin O'Malley - Monday, July 2, 2012
Because there’s room for everybody in the booming cloud-based content space, So ...
- Is YouTube the Next Frontier for Marketing Games?
Around the Net in Video, Ross Fadner - Monday, July 2, 2012
YouTube videos are a surprisingly effective way of marketing online games, BitMob ...
- Nintendo Enters The Real World, Makes DS More Marketer-Friendly
MoBlog, Steve Smith - Monday, July 2, 2012
Nintendo's handheld console game market finally gets friendly with brand partners. Comi ...
- Game On: Humble Bundle
Online Media Daily, Charles Crawford - Monday, July 2, 2012
It's one thing to make a video game, another to sell i ...
- Razor PC Winning With Gamers
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 27, 2012
The Blade gaming laptop looks like a notebook. Razer, a video ga ...
- What's Machinima Got To Do With It?
Video Insider, Pooky Amsterdam - Wednesday, June 27, 2012
Video games are hot right now. You might have heard of Machinima.co ...
- Nintendo Supersizes 3DS
Marketing Daily, Aaron Baar - Monday, June 25, 2012
The company in August will debut the Nintendo 3DS XL, which wi ...
- Agency Execs Ready For Facebook Ad Network
Online Media Daily, Mark Walsh - Monday, June 25, 2012
The extension of Facebook ads to Zynga signals the company's continuing effo ...
- TV, Video Viewing Climbs On Digital Devices
MediaDailyNews, Wayne Friedman - Thursday, June 21, 2012
Watching paid video content on mobile devices is climbing --- but gami ...
- Tylted's HTML5 Game Hit Suggests A Future Outside Of Apps
MoBlog, Steve Smith - Friday, June 22, 2012
HTML5 games have a ways to go before challenging app platforms f ...
- PlayJam, smartclip Team In Western Europe
Online Media Daily, Fern Siegel - Wednesday, June 20, 2012
The partnership will have smartclip work with PlayJam as their preferred advertisi ...
- Playing FarmVille To Save The World
Marketing: Green, Brigid Milligan - Wednesday, June 20, 2012
Imagine if every time you played FarmVille you also reduced your carb ...
- Connected TVs, Gaming Consoles Driving Long-Form Video Adoption
VidBlog, Daisy Whitney - Monday, June 18, 2012
Sure, video viewers are watching more TV shows, movies and other long-fo ...
- Mobile Gaming No Longer Niche
Marketing Daily, Aaron Baar - Thursday, June 14, 2012
Nearly one out of every 10 new gamers came to the platfo ...
- 7 Reasons Why Social Gaming Should Be In Your Media Plan
Online Media Daily, Ari Brandt - Friday, June 15, 2012
Social gaming represents the new golden era of captive, engaged users. ...
- Casual Games Leave Google+
The Social Graf, Erik Sass - Friday, June 15, 2012
It has been difficult if not impossible to get a handle ...
- Zynga's Popularity Problem
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, June 13, 2012
Six months after Zynga's successful IPO, why is it’s stock sinking? Ve ...
- Seven More Digital Marketing Tips For Video Game Executives
Video Insider, David Murdico - Wednesday, June 13, 2012
About a year ago, I wrote 10 Video and Social Media Marketi ...
- Live From New York, It's JetBlue's Online Game Show!
Creative Media Blog, Amy Corr - Monday, June 11, 2012
Do you like to travel, are knowledgeable on the subject and ha ...
- Facebook Opens App Center
Online Media Daily, Mark Walsh - Friday, June 8, 2012
Facebook took the wraps of its App Center Thursday with the a ...
- Samsung Intros Cloud Gaming
Marketing Daily, Aaron Baar - Tuesday, June 5, 2012
The service, which will begin beta testing soon, will give consumers t ...
- Gaming No Longer Niche Entertainment
Marketing Daily, Aaron Baar - Wednesday, June 6, 2012
One of the biggest areas for gaming growth has been in t ...
- UFC Has New Video Fight Plan
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 6, 2012
The mixed martial arts group has signed an exclusive deal with ...
- HSN Expands Into Digital, Gaming
MediaDailyNews, David Goetzl - Tuesday, June 5, 2012
As HSN looks to expand its traditional home shopping business further in ...
- E3 Mobilized: A Third Of Americans Now Gaming On Smartphones
Mobile Marketing Daily, Steve Smith - Wednesday, June 6, 2012
At this year's E3 video gaming convention in Los Angeles, the impa ...
- Microsoft's Media-Filled Trojan Horse
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, June 5, 2012
To the great dismay of Apple and Google, Microsoft seems to ...