- LGBTQ+ Consumers Less Satisfied With Their Advertising Portrayals
Marketing Daily, Tanya Gazdik - Saturday, March 25, 2023
The report cited some companies effectively connecting with this consumer group, includi ...
- 'The Advocate' Names John Casey As Senior Editor
Publishers Daily, Ray Schultz - Thursday, March 16, 2023
Casey has written a twice-weekly column on LGBTQ+ issues for four ye ...
- GroupM Pledges 5% Share Of Ad Spending To Diverse-Owned Media Outlets
MediaDailyNews, Joe Mandese - Thursday, March 9, 2023
The agency also hired Dentsu's Cynthia Morgan Jenkins as head of suppli ...
- 'Shout' Combats Homophobia, Cyberbullying In Mexico
Out to Launch, Fern Siegel - Monday, March 6, 2023
A new campaign by Movistar telecommunications denounces homophobia, transphobia and biphobia. ...
- LGBTQ+ Consumers Trust PCPs, Not Pharma Companies
Marketing Daily, Les Luchter - Tuesday, February 28, 2023
"This suggests LGBTQ+ patients would be much more receptive to a messa ...
- Gay Rights Supporters Urge Senate To Denounce Attacks On FCC Nominee
Digital News Daily, Wendy Davis - Monday, February 6, 2023
Gigi Sohn is "one of the nation's leading public advocates for ope ...
- What Marketers Can Learn From 'M3GAN'
Marketing Daily, Todd Wasserman - Monday, February 6, 2023
'M3GAN' has grossed $88 million so far, making it the top-grossing fi ...
- Diversity Under The TV Mistletoe
TV Watch, Phyllis Fine - Tuesday, December 27, 2022
Black, Asian and LGBTQ folks deserve their share of cheeseball holiday movi ...
- Tucker Carlson Named 'Misinformer Of The Year,' Promoted A Cast Of Others In Prime Time
Marketing Politics Weekly, Joe Mandese - Monday, December 19, 2022
"Carlson leveraged his platform to amplify the reach of these 10 individua ...
- Twitch Introduces 'Panic Button' Safety Feature For Streamers
Digital News Daily, Colin Kirkland - Thursday, December 1, 2022
Shield Mode allows streamers to pre-set safety settings and can be us ...
- Hearst And GLAAD Update LGBTQ+ Media Reference Guide
Publishers Daily, Ray Schultz - Tuesday, November 29, 2022
The guide is the standard style book for reporting on LGBTQ+ issu ...
- Marketers Should Consider These Social Issues Before Reaching Out To Consumers
Inside Performance, Laurie Sullivan - Friday, November 11, 2022
A Collage Group study on multicultural Americans found 65% of Americans overa ...
- 'Love Inc.' Debuts Its First Print Issue
Publishers Daily, Ray Schultz - Tuesday, October 25, 2022
Inclusive wedding publication features gay country music artist Brooke Eden. ...
- Queer Britain Debuts As 'Place To Be Seen'
MAD, Fern Siegel - Friday, July 22, 2022
The museum's inaugural exhibition includes various artifacts, such as Oscar Wilde's pris ...
- Google Heroes Of Small Business Contest Awards $10,000 To Each Winner
Inside Performance, Laurie Sullivan - Friday, July 1, 2022
Google launched this week the first Heroes of Small Business sweepstakes a ...
- Volkswagen Teams WIth U.S. Soccer To Support Pride
Marketing Daily, Tanya Gazdik - Monday, June 27, 2022
The initiative includes a Pride-themed auction of signed jerseys and Volkswagen ge ...
- American Girl Re-Releases Classic Molly Doll For Pride Month
Around the Net In Brand Marketing, Tanya Gazdik - Monday, June 13, 2022
The American Girl brand announced via Instagram that it is rereleasing t ...
- Hims & Hers Taps Drag Queens For Hair-Loss, Mental Health Messages
D2C Insider, Sarah Mahoney - Monday, June 13, 2022
Company is sponsoring a Pride Tour with drag superstars Violet Chachki a ...
- Hyundai, BMW, Stellantis, Ford, Subaru Show LGBTQIA+ Support
Marketing Daily, Tanya Gazdik - Sunday, June 12, 2022
Several automakers are renewing the way they show support of the LGBTQI ...
- As Transphobia Intensifies, Pride Poses More Risks To Brands
Marketing Daily, Sarah Mahoney - Sunday, June 12, 2022
"Marketing to a community for only one month out of the ye ...
- How Brands Can Show Pride
Marketing Insider, Aaron Paquette - Thursday, June 9, 2022
For one, collaborate with your LGBT employee resource group for insights ...
- McDonald's Serves Up Support For LGBTQ+ Athletes, Aspiring 'Marketers Of Color'
Marketing Daily, Steve Ellwanger - Tuesday, June 7, 2022
The company ran two "No Judgements" commercials from the Walton Isaacson agen ...
- Edible Pride: QSR Brands Aim To Help LGBTQ Kids
Marketing QSR Weekly, Sarah Mahoney - Tuesday, June 7, 2022
In a politically charged year, restaurants are intensifying connections to mental-health advoca ...
- For Pride, Harry's Trades Rainbows For B&W
D2C Insider, Sarah Mahoney - Monday, June 6, 2022
Running the first joint campaign for its men's and women's collection, Harry ...
- 3 Cheers For Beers, Queers, Memorial Day
Marketing Daily, Les Luchter - Wednesday, May 25, 2022
Miller Lite has published a book, "Beers and Queer History," which tel ...
- More Brands Support LGBTQ Rights
Marketing Daily - Top of the News, Todd Wasserman - Monday, April 11, 2022
Companies that have run pro-gay messages include Betty Crocker, Amazon, Campbell So ...
- Oreo Stresses Need For Family Support Of LGBTQ+ Loved Ones
Marketing Daily, Steve Ellwanger - Thursday, April 7, 2022
A quietly dramatic spot by the 360i agency titled "The Note" relat ...
- NYC Mayor Launches Campaign Denouncing 'Don't Say Gay' Bill
MAD, Fern Siegel - Wednesday, April 6, 2022
The outdoor and social campaign target five Florida cities: Fort Lauderdale, Jacksonvill ...
- NYC Mayor Recruits LGBTQ-Friendly Floridians
Around the Net In Brand Marketing, Tanya Gazdik - Monday, April 4, 2022
New York Mayor Eric Adams has partnered with private companies to pla ...
- Grey London Rebrands As They London, Shows Solidarity With Trans Community
MAD, Fern Siegel - Monday, April 4, 2022
The decision reflects political decisions in the U.K. It's the second ti ...