- Digging Deep With Google Analytics Custom Variables
Search & Performance Insider, Ryan DeShazer - Monday, April 30, 2012
Out-of-the-box website analytics tools are rarely satisfying. Sites that track only standa ...
- FTC Hires Big Gun To Go After Google
Around the Net in Online Marketing - Top of the News, Gavin O'Malley - Friday, April 27, 2012
Escalating its inquiry into Google’s search business, federal regulators have hired ...
- Google Test Shows Paid-Search Ads, Email Marketing Integration
Online Media Daily, Laurie Sullivan - Thursday, April 26, 2012
Email marketers may soon have an opportunity to tie campaigns into paid-sear ...
- Google Goes Big In Cloud Storage
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, April 25, 2012
Expanding further into so-called desktop services, Google this week debuted a n ...
- Google Tries To Clear Up +1 Confusion
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, April 25, 2012
Blink and you’ll miss this latest social development from Google. The sear ...
- Google Debuts New Algorithm
Around the Net in Online Marketing - Top of the News, Gavin O'Malley - Wednesday, April 25, 2012
Always trying to get a leg up on spammers and ranking cheat ...
- Google Introduces Drive, A Cloud Storage Service
Online Media Daily, Laurie Sullivan - Tuesday, April 24, 2012
Google's latest: Google Drive, a place in the cloud where consumers a ...
- Google Scraps One Pass Platform, Patent Search
Online Media Daily, Gavin O'Malley - Monday, April 23, 2012
Google has axed One Pass, the paid content platform, which it on ...
- Content Marketing For SEO: Claiming Your Content Ownership In A Post-Panda World
Search & Performance Insider, Janet Driscoll Miller - Tuesday, April 24, 2012
Last week I posted some tips for optimizing your content for SE ...
- Google Triples Lobbying Spend
Around the Net In Online Marketing, Gavin O'Malley - Monday, April 23, 2012
Doing everything possible to fend off government regulation, Web giants are spendi ...
- Why Google & Facebook Fail At Mobile
Around the Net In Online Marketing, Gavin O'Malley - Monday, April 23, 2012
Like countless industry leaders before them, are Google and Facebook growing fa ...
- Google For Nonprofits: Discounts, Free Resources And Grant Money
Marketing: Causes, Lauren Kade - Monday, April 23, 2012
Are you a 501(c)(3) nonprofit organization located in the United States? ...
- YouTube Ad Platform Adds Features, Services
Online Media Daily, Laurie Sullivan - Monday, April 23, 2012
YouTube is launching a series of tools and services, among them Traff ...
- How Much Energy Does The Internet Use?
SearchBlog, Laurie Sullivan - Monday, April 23, 2012
Google produces more than a quarter of a million kilograms of C ...
- Badoo Bags Google Product Exec
Around the Net In Online Marketing, Gavin O'Malley - Friday, April 20, 2012
As if Google’s social strategy didn’t have enough problems, one of i ...
- Google Ventures Is Revisited
Around the Net In Online Marketing, Gavin O'Malley - Friday, April 20, 2012
Fast Company checks in on Google Ventures and Bill Maris, who launched t ...
- EPIC Seeks More Details About Google's WiFi Snooping
PolicyBlog, Wendy Davis - Friday, April 20, 2012
When the Federal Communications Commission released its final report on Google's Wi-S ...
- Slikk As A Browser-Based Search Engine
SearchBlog, Laurie Sullivan - Friday, April 20, 2012
Search engines, if human, would passively watch technology zoom by. That's wh ...
- Google's Brand Initiatives Bring Offline Metrics To Online Ads
Online Media Daily, Laurie Sullivan - Wednesday, April 18, 2012
Google announced Active GRP and Active View Wednesday. The tools integrate in ...
- Search And The Age Of 'Usefulness'
Search & Performance Insider, Gord Hotchkiss - Thursday, April 19, 2012
There has been a lot of digital ink spilled over the rece ...
- Romney Fights For Message Control, Obama Outpaces GOP In Digital Reach
Online Media Daily, Laurie Sullivan - Tuesday, April 17, 2012
Search and social have become marketing tools to influence and inform Americ ...
- More Trouble From Google's Wi-Spy Snafu: DOJ, Congress Calls For Inquiries
PolicyBlog, Wendy Davis - Tuesday, April 17, 2012
The advocacy group Electronic Privacy Information Center is asking the Department ...
- Brin Touts Internet Freedom, But Faces FCC Fine
Around the Net in Online Marketing - Top of the News, Gavin O'Malley - Monday, April 16, 2012
Sergey Brin wants everyone to forget about Google for a minute, a ...
- FCC Fines Google Over WiFi Probe, Sidesteps 'Street View' Ruling
Online Media Daily, Wendy Davis - Monday, April 16, 2012
The Federal Communications Commission has fined Google $25,000 for failing to coopera ...
- Mobile Key To Google Ad Strategies
Online Media Daily, Laurie Sullivan - Thursday, April 12, 2012
Mobile is quickly becoming the "backbone" to advertising strategies, with Google+, t ...
- Google's New Health Search Results: Healthy for Both The Ailing, And Advertisers?
Search & Performance Insider, Tarina Roberts - Friday, April 13, 2012
On Feb. 13, Google updated its algorithm to help simplify searches f ...
- When Google Voice Search Becomes An Intent Signal
SearchBlog, Laurie Sullivan - Friday, April 13, 2012
Inflections in a person's voice provide hints of intent -- even mo ...
- Emerging Techs Could Influence Google's Earnings Report
Online Media Daily, Laurie Sullivan - Wednesday, April 11, 2012
As Google continues to move into wearable devices and augmented reality, analys ...
- Google Reports Q1 2012 Earnings, Announces Stock Split
Raw, Laurie Sullivan - Thursday, April 12, 2012
Google continues to rake in clicks related to ads served on i ...
- And Now, Google Goggles Parodies
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, April 10, 2012
Apropos of absolutely nothing, here is a nice lineup of parodies ...