- Google Hires Apple System On Chip Designer
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, June 13, 2017
Google has hired Manu Gulati, a chip architect at Apple for nearly eig ...
- Google Maps Local Guides Program Gets An Update
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, June 13, 2017
Google on Tuesday announced an update to its Local Guides program, whi ...
- Are Search, Beacons The Next Solid Step In Cross-Channel Advertising?
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 13, 2017
Location3 President Alex Porter offers advice about the upsides and downsides ...
- Merkle Confirms Google Ad Rank Changes Impact Minimum Search Bid Estimates
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 12, 2017
Merkle confirmed it has seen a shift for first-page and top-of-page minim ...
- Brand Love Means Nothing When Ads Run Next To Offensive Content, CMO Council Says
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 13, 2017
About half of consumers surveyed for a study released Tuesday said th ...
- Kidnapping Talent From The Duopoly
Show Daily: Videos, Staff Writers - Saturday, June 17, 2017
Major media companies like Cox Media are not just competing with Goog ...
- Do What The Duopoly Can't
Show Daily: Videos, Staff Writers - Saturday, June 17, 2017
One of the quiet success stories among legacy media in the digit ...
- Publishers, What Is Your "Competitive Set" Now?
Show Daily: Videos, Staff Writers - Saturday, June 17, 2017
Who are legacy media brands really competing with, now? Is US Week ...
- Streams Of Live Events Lure Viewers
Video Insider, Tobi Elkin - Tuesday, June 13, 2017
If live streams like the Comey hearing are any indication, real-time even ...
- Fake News Is Serious Problem For Supply Side, Too
RTBlog, Philip Rosenstein - Monday, June 12, 2017
Fake news, with its tangible effect on our society and general worldvie ...
- Google's Parent Alphabet Agrees To Sell Robotics Company To SoftBank
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 12, 2017
As part of the transaction with Alphabet, SoftBank has also agreed ...
- Microsoft Xbox Taps YouTube To Run Halo Wars 2 Advertising Campaign
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 9, 2017
The Microsoft Xbox game "Halo Wars 2" used a 6-second bumper ...
- Facebook Instant Articles Pages Load Faster Than Google AMP, Per Study
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 9, 2017
The Google AMP and Facebook Instant Articles format were compared to determi ...
- OpenX Becomes Google's Beta Partner For Exchange Bidding
Digital News Daily, Tobi Elkin - Thursday, June 8, 2017
Programmatic marketplace OpenX said it will become a beta partner of Google ...
- Google Extends Its Entry Into Header Bidding
Digital News Daily, Tobi Elkin - Friday, June 9, 2017
Google said it has moved beyond a closed beta of its ent ...
- Google's Free Advanced Attribution Offering Is Touch & Go
Marketing Daily, Lee Beale - Friday, June 9, 2017
One can't help feeling that Google is creating an illusion of transparen ...
- Google ML Changes Requirements To Rank Higher In Search Results
Performance Marketing Insider, Laurie Sullivan - Friday, June 9, 2017
Findings from research released this week confirm that marketers can no long ...
- How To Prepare For Changes To AdWords Enhanced CPC
Search & Performance Marketing Daily, David Grow - Friday, June 9, 2017
An automated bidding strategy within Google AdWords, Enhanced CPC considers an arr ...
- Ad-Blocking Providers Aren't Concerned About Google's Plans
Around the Net In Digital, Tobi Elkin - Thursday, June 8, 2017
As Google plans next year for its Chrome browser to block a ...
- US Tech Giants Will Find UK Far Tougher After Election
London Blog, Sean Hargrave - Thursday, June 8, 2017
The election has been wrapped up with terror attacks to the poi ...
- Alphabet Chairman Said 'Principles Of Science' Govern Decisions At Google
Performance Marketing Insider, Laurie Sullivan - Thursday, June 8, 2017
Could the very public stance that some companies are taking on politic ...
- How Google Shopping Can Help Retailers Bounce Back
Search & Performance Marketing Daily, Dave Schwartz - Wednesday, June 7, 2017
It's vital to stop thinking only like a brick-and-mortar retailer and combi ...
- Marketers Brace For Machine-To-Machine Connections To Reach Nearly 14B By 2021
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 8, 2017
Search will support the connection between machines as "things will now outnumb ...
- LiveRamp Adds People-Based Search Targeting For Google Customer Match
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 7, 2017
Marketers can now target individual consumers in Google search queries even wh ...
- WSJ Loses 44% Of Web Traffic From Google Search, But Subscriptions Soar
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 6, 2017
The Wall Street Journal (WSJ) stopped participating in a program this pa ...
- Is Google Bad For 'Wall Street Journal''s Subscription Strategy?
Around the Net In Publishing, Gavin O'Malley - Tuesday, June 6, 2017
Bloomberg reviews The Wall Street Journal’s recent attempts to boost online subscription ...
- Apple's Safari Browser Will Block Auto-Play Videos
Digital News Daily, Tobi Elkin - Tuesday, June 6, 2017
Apple is following Google's lead into ad blocking. At its global developer ...
- Google Local Shopping Rival PriceLocal Adds Major Retailers To Amazon Price-Match Model
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 6, 2017
Target, Walmart, Bed Bath & Beyond, Office Depot, Fry's, Toys R ...
- FEP Wants Google's Parent To Provide Charitable Donations Transparency
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 5, 2017
National Center for Public Policy Research's Free Enterprise Project (FEP) asks shareholde ...
- Google To Ban Bad Ads
Around the Net In MAD London, Sean Hargrave - Monday, June 5, 2017
Google has vowed to remove ads that don't meet standards set ...