- Soma Expands Bra Donation Program
Marketing Daily, Tanya Gazdik - Thursday, April 8, 2021
The number of bras Soma has recycled has a greenhouse gas emissio ...
- In Marketing Prank, VW Teases Name Change To Voltswagen
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, March 30, 2021
By the end of the day, the company confirmed it was ju ...
- Nissan Extends Formula E Commitment
Marketing Daily, Tanya Gazdik - Wednesday, March 24, 2021
Nissan is using Formula E to demonstrate the power and performance ...
- Gen Y, Z Lead The Way With EVs
Drive Time, Tanya Gazdik - Monday, March 22, 2021
One in four Gen Y and Z auto intenders say electric vehic ...
- Porsche Enlists Keanu Reeves For Longform Video
Marketing Daily, Tanya Gazdik - Wednesday, March 17, 2021
The eight-minute video from Cramer-Krasselt showcases both the power and range ...
- Mediabrands' Rapport Debuts Eco-Friendly OOH Signage
MAD, Larissa Faw - Tuesday, February 23, 2021
Agency leaders first began testing sustainable OOH print ads in the spri ...
- Chevrolet Introduces New Bolt EUV With Help From Walt Disney
Marketing Daily, Tanya Gazdik - Sunday, February 14, 2021
The partnership aims to inform consumers "about the benefits of owning ...
- Formula E Campaign Targets Socially Conscious Sports Fans
Marketing Daily, Tanya Gazdik - Friday, February 12, 2021
The global effort will focus on the sport's role in accelerating chan ...
- Chevrolet Continues Teasing Collaboration With Walt Disney For Bolt EUV
Marketing Daily, Tanya Gazdik - Monday, February 8, 2021
A 15-second teaser features the Haunted Mansion Hitchhiking Ghosts as they cat ...
- Search Engine Ekoru Sees 500% Spike In Traffic After Google Threatens To Pull Out From Australia
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 2, 2021
Microsoft's push to fill in after Google threatened to pull out ...
- Audi Celebrates U.S. Return To Paris Agreement
Marketing Daily, Tanya Gazdik - Thursday, January 21, 2021
The automaker says it was among the first manufacturers to publicly suppo ...
- Chevrolet Partners With Disney For Bolt Reveal
Marketing Daily, Tanya Gazdik - Tuesday, January 19, 2021
A 15-second teaser that can be viewed on Chevy's EV page giv ...
- VW Uses Zoetrope To Intro Electric SUV
Marketing Daily, Tanya Gazdik - Monday, January 11, 2021
Creative, which was shot in one take, shows representatives of the "stag ...
- JetBlue Upcycles Amenities To Help Needy
Marketing Daily, Tanya Gazdik - Thursday, December 17, 2020
As part of the airline's refreshing of its Mint program, gently a ...
- Jaguar Aims To Save Namesake With Charitable Effort
Marketing Daily, Tanya Gazdik - Wednesday, November 25, 2020
Jaguar's history with the nonprofit dates back to at least 1999 wh ...
- Eco-Friendly Consumers Worried About Black Friday Online Purchases, Mother Earth
Inside Performance, Laurie Sullivan - Tuesday, November 24, 2020
Consumers are focused on how online shopping impacts the environment, driving eco-relat ...
- Hyundai Launches Global Ioniq Brand Video
Marketing Daily, Tanya Gazdik - Sunday, November 22, 2020
The spot, from Hamburg, Germany-based Jung von Matt, was shot around t ...
- Toyota Brings Back Feel-Good Drawing Contest
Marketing Daily, Tanya Gazdik - Wednesday, November 11, 2020
The world contest was on hold this year due to COVID-19, b ...
- Jaguar Enlists CNN's Courageous Studios For Branded Content
Marketing Daily, Tanya Gazdik - Tuesday, October 27, 2020
The debut film features the I-Pace on a visit to L'Auberge D ...
- Ford Aims To Raise $5 Million For Reforestation, Preservation Efforts
Marketing Daily, Tanya Gazdik - Tuesday, October 20, 2020
The efforts will be funded by a portion of the proceeds fr ...
- Hyundai Helps Turn Scraps Into Fashion
Marketing Daily, Tanya Gazdik - Wednesday, October 7, 2020
Although materials such as iron are recycled as part of the vehic ...
- Get Juiced To It, Dentsu Aegis Network Now 100% 'Renewable'
MediaDailyNews, Joe Mandese - Wednesday, September 16, 2020
Dentsu Aegis Network has achieved 100% renewable electricity in all of i ...
- Jeep Pays Tribute To Carl Sagan In Wrangler Video
Marketing Daily, Tanya Gazdik - Tuesday, September 15, 2020
FCA CMO Olivier Francois says he gets emotional every time he watch ...
- Bonterra Highlights 'Earth-Saving' Tasting Notes
Marketing Daily, Tanya Gazdik - Thursday, September 10, 2020
Research indicates that consumers are more receptive when communications about sustainability incorpora ...
- Cadillac Preps Lyriq Reveal, Lordstown Motors Shows Off Pickup
Drive Time, Tanya Gazdik - Monday, August 3, 2020
This is turning into a big week for electric trucks, especially tho ...
- With 3D Bioprinting, KFC Takes New Route To Faux Fowl
QSR Land, Sarah Mahoney - Tuesday, July 21, 2020
The process involves additive bioprinting technology that uses chicken cells as we ...
- P&G Goes Native: D2C Deodorant Tests New Paths To Brand Building
Brand Insider, Steve Smith - Friday, July 3, 2020
When P&G acquired the all-natural deodorant brand Native in 2017, it s ...
- Rolls-Royce, Bentley Celebrate World Bee Day
Marketing Daily, Tanya Gazdik - Wednesday, May 20, 2020
The two British car companies join conservationists in raising awareness of t ...
- Hyundai, Audi Celebrate Earth Day
Marketing Daily, Tanya Gazdik - Wednesday, April 22, 2020
A Hyundai film featuring K-pop group BTS, which debuted today at ...
- Covering Climate Now Members Can Access Reuters' Climate Reporting Free
Publishers Daily, Melynda Fuller - Monday, April 13, 2020
Covering Climate Now is group of more than 400 news outlets a ...