- Giving Back: So-So Holiday Sales Offset By Big Jump In Returns
Email Insider, Ray Schultz - Monday, January 9, 2023
Salesforce reports major hikes in online discounts, BOPIS and returns during 20 ...
- Walgreens' Solid Gains Ease Post-COVID Fears
Marketing Daily, Sarah Mahoney - Friday, January 6, 2023
Even as virus-driven sales gains fade, the retailer is seeing impressive grow ...
- Beauty Brands To Become More Medical, Inclusive, Experimental
Marketing Daily, Sarah Mahoney - Tuesday, January 3, 2023
Consumers expect beauty brands to offer self-care, wellness and a sense ...
- NYX Deepens Metaverse Commitment With Spring Launch
D2C Insider, Sarah Mahoney - Tuesday, December 27, 2022
As digitally led beauty brands expand their virtual shopping worlds, NYX offe ...
- 5 Marketing Trends That Will Define Health Media In 2023
MediaDailyNews, Andrea Palmer - Tuesday, December 27, 2022
Five trends are sure to be disruptors in 2023. One has t ...
- Research Reveals Opportunities For CBD In Skincare Products
Marketing Daily, Steve Ellwanger - Thursday, December 22, 2022
One idea: adding CBD to existing products as complementary or "hero" ingredie ...
- Rite Aid Lurches To New Lows
Marketing Daily, Sarah Mahoney - Thursday, December 22, 2022
After announcing weaker sales and losses, the retailer also sees more b ...
- 'Tripledemic' Spurs Rising Sales For Related OTC Products
Marketing Daily, Les Luchter - Wednesday, December 21, 2022
Catalina Marketing is keeping score of store sales related to the curre ...
- FTC Releases New Advertising Compliance Guidance For Health Care Products
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 21, 2022
The FTC guidelines are intended to prevent unfair and deceptive practices, simil ...
- Tabitha Brown Vegan Hair Products Picked Up By Ulta
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, December 20, 2022
Tabitha Brown's vegan friendly hair care products, Donna's Recipe, are coming ...
- Those Bonkers Ads Work: Prestige Fragrance Hot this Season
Marketing Daily, Sarah Mahoney - Tuesday, December 20, 2022
It's beginning to smell a lot like ....a very good year f ...
- Palmer's First Brand Awareness Campaign Shows Some Self-Love
Marketing Daily, Les Luchter - Monday, December 19, 2022
A very pregnant woman applies Palmer's Stretch Marks Cocoa Butter as s ...
- L'Oreal Awards U.S. Media Assignment To Omnicom Media Group
MAD, Steve McClellan - Tuesday, December 13, 2022
The company spends $960 million on measured media in the U.S. annuall ...
- EOS, Mariah Carey Make Merry In The Metaverse
Marketing Daily, Sarah Mahoney - Tuesday, December 13, 2022
EOS hopes its dance with the 'Queen of Christmas' will offer plen ...
- Meghan Trainor, E.L.F., Weather Channel Forecast A Glow Storm
Marketing Daily, Sarah Mahoney - Tuesday, December 13, 2022
Sure, she could have her Gucci on. But for this cosmetic campaig ...
- Ulta's Hot Streak: Proof Of Beauty Category's Resilience
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, December 7, 2022
The beauty retailer keeps finding new ways to make customers feel bett ...
- Moody Cyber Monday: Sales Were Higher YoY, But Not For All Categories
Email Insider, Ray Schultz - Thursday, December 1, 2022
Footwear saw a 5% decline in average order value on Cyber Mond ...
- Survey Reveals The Brand Power Of Augmented Reality
Digital News Daily, Colin Kirkland - Tuesday, November 22, 2022
A survey of consumers of automotive, entertainment, fashion, beauty, retail, and trav ...
- KISS Products Flash Lash Extensions In DOOH Work
Out to Launch, Fern Siegel - Monday, November 21, 2022
The ad campaign promotes its latest product: Falscara At-Home Lash Extensions. ...
- Avatar Beauty: L'Oreal, Charlotte Tilbury Head To Metaverse
Marketing Daily, Sarah Mahoney - Thursday, November 17, 2022
As consumers decide who they want to be in Web3.0, brands a ...
- Dollar General Targets Medically Underserved Consumers With OTC Pain Relief Quiz
Pharma & Health Insider, Les Luchter - Thursday, November 17, 2022
Dollar General worked with OTC drug makers on a pilot campaign design ...
- JCPenney, Urban Hydration In Beauty Push For Whitney Houston
Retail Insider, Sarah Mahoney - Wednesday, November 16, 2022
The retailer celebrates the legendary singer by collaborating with the "I Wan ...
- Pete Davidson Knows Too Much About Santa
Marketing Daily, Sarah Mahoney - Monday, November 14, 2022
The comedian's new holiday ad for Manscaped reveals something about St. Nick ...
- Dr. Squatch Expands Into Lotion, Extends Retail Footprint
Marketing Daily, Sarah Mahoney - Thursday, November 10, 2022
The D2C company is betting it can get men to pay bett ...
- Native Goes Naughty And Nice In Scented Brand Promotion
MAD, Fern Siegel - Monday, November 7, 2022
Two spots promote six scents for the holidays, San Francisco-based M/H, Native ...
- Can Beauty Stay Pretty This Holiday?
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, November 2, 2022
NPD predicts prestige beauty products will continue their winning streak, even am ...
- Crest, Oral B Launch Advocacy Ads Aimed At 'Closing America's Smile Gap'
Marketing Daily, Les Luchter - Tuesday, November 1, 2022
"Millions of kids in underserved communities just don't have access to t ...
- VitaBeans Hits Canada, Younger Demos Targeted In Wellness Push
MAD, Fern Siegel - Friday, October 28, 2022
The campaign is aimed at "young Canadians who are at the busie ...
- After Appeal, NAD Confirms CeraVe's '#1 Doctor Recommended Skincare' Claim
CPG Insider, Steve Ellwanger - Friday, October 28, 2022
According to the NAD, it's a case involving "unusual circumstances" because J& ...
- How Eos Translated Effortless Swearing Into A Culture Of Risk-Taking
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, October 26, 2022
CMO Soyoung Kang tells ANA attendees how the brand is connecting wi ...