- Karlie Kloss Finds Her Way To Wellness In Thorne Campaign
Marketing Daily, Les Luchter - Monday, July 22, 2024
"My way is starting calm," Kloss says while shown practicing yoga ...
- Figs 'Champion' Olympic Campaign Celebrates Team USA's Medical Pros
MAD, Fern Siegel - Thursday, July 18, 2024
The medical apparel brand is s outfitting more than 250 healthcare pr ...
- Study Suggests Big Pharma Increase TikTok Use, Prepare To Exit X
Marketing Daily, Les Luchter - Wednesday, July 17, 2024
Also, Facebook has "pivoted to short-form video content," so brands should "inve ...
- Oura: 'With This Ring, I Be Wed' -- But In A New Way
Marketing Daily, Les Luchter - Tuesday, July 16, 2024
Smart ring Oura subverts the traditional wedding vow, which now becomes ...
- Nature's Bounty Unifies Messaging Under 'It's In Your Nature'
Marketing Daily, Les Luchter - Wednesday, July 10, 2024
It's a "fresh approach...grounded in positivity about the amazing feats the hum ...
- Rebalance Focuses On Cortisol To Solve Diverse Health Problems
Pharma & Health Insider, Les Luchter - Thursday, July 11, 2024
Nutraceutical company says rebalancing cortisol can help alleviate anxiety, exhaustion, exacerbated menopaus ...
- Pharmacy Benefit Manager As Future Career Choice? Probably Not
Marketing Daily, Les Luchter - Tuesday, July 9, 2024
A fictional PBM tries unsuccessfully to explain the rationale of his j ...
- Hungry Gut, Brain Or Emotions? Home Test Pinpoints Obesity For Women
Marketing Daily, Les Luchter - Tuesday, July 9, 2024
MyPhenome determines what type of obesity a person has based on the ...
- The Cost Of Undelivered Email? Try $59.5B Per Year
Email Insider, Ray Schultz - Monday, July 8, 2024
With $1.067 billion in potential daily revenue,"15.4% of the emails used ...
- Shedding From Heat? Screaming From Lice? Brands Run Hair-Raising Summer Offers
Marketing Daily, Les Luchter - Friday, June 28, 2024
Nix, Prestige Consumer Healthcare's lice prevention brand, is urging parents who ha ...
- Pop, Don't Plop: Alka-Seltzer Launches Fizzy Melts
Marketing Daily, Les Luchter - Wednesday, June 26, 2024
Fizzy Melts are said to provide all the benefits of the origin ...
- Consumers Splurge On High-End Lipstick, Data Shows Ways To Color-Coordinate Ads
MediaDailyNews, Laurie Sullivan - Wednesday, June 26, 2024
Consumers are splurging on cosmetics, boosting online spend in this category ...
- Mistr's Sexy Male Models Spread PrEP HiV Prevention Messaging
Pharma & Health Insider, Les Luchter - Thursday, June 27, 2024
Pre-exposure prophylaxis, a drug that prevents people from getting the HIV viru ...
- First Female Olympic Gold Medalist Returns For Period Education
Marketing Daily, Les Luchter - Monday, June 24, 2024
Via AI, American-born Swiss sailor Helene de Pourtales stars in a one-minu ...
- Doctors Are 'Hippocrites': Wisp Marks Roe V. Wade Overturn
Marketing Daily, Les Luchter - Monday, June 24, 2024
Sexual healthcare marketer Wisp's film alternates scenes of a doctor taking t ...
- New Havas Unit Focused On Opportunities Posed By GLP-1 Drugs
MAD, Steve McClellan - Monday, June 17, 2024
The agency believes that marketers in many sectors will rethink their bra ...
- Curled Fingers Disease: Just What Is Dupuytren's Contracture?
Marketing Daily, Les Luchter - Saturday, June 15, 2024
Endo's "Reminders" promotes consumer awareness of a rare progressive hand condition. ...
- Heads Up: Abbvie's Migraine Portfolio 'Very, Very Strong'
Marketing Daily, Les Luchter - Wednesday, June 12, 2024
Company's CEO-to-be lauds substantial revenue growth of three migraine-fighting meds: Ubrelva, Qulip ...
- Evvy Addresses Gender Health Gap With Equal Research Day
Marketing Daily, Les Luchter - Tuesday, June 11, 2024
Evvy, marketer of an at-home vaginal microbiome health test, is selling limited-editi ...
- Weight Loss Drugs Threaten Health Insurance Industry
Marketing Daily, Les Luchter - Tuesday, June 4, 2024
82% of all respondents to a WHY Group study say they'd consid ...
- Retail-Centric OTC Upstart Wonderbelly Hits CVS Aisles
Marketing Daily, Les Luchter - Monday, June 3, 2024
The move comes a year after an initial national retail rollout ...
- InnoVision Becomes AOR For ALS Association
Accounts on the Move, Fern Siegel - Wednesday, May 29, 2024
The agency has worked with the nonprofit on specific projects for ye ...
- At Bayer, Midol Launches Supplements, One A Day Fights Wellness Fads
Marketing Daily, Les Luchter - Wednesday, May 29, 2024
Peace Out PMS relies on chasteberry extract, while ZZZ's Please contains melaton ...
- Welly Launches Care Package For Happy Campers
Marketing Daily, Les Luchter - Tuesday, May 28, 2024
The limited edition product, part of a "Send a Child to Ca ...
- Aging Pets: SoluPet Fights Dog Dementia, Hill's Supports Senior Adoptions
Marketing Daily, Les Luchter - Saturday, May 25, 2024
SoluPet wants dog owners to know that their aging pets can g ...
- Man-Baring Campaigns Target London
Marketing Daily, Les Luchter - Wednesday, May 22, 2024
One campaign features a tush close-up; the other, a man sitting ...
- Body Equity Comes To Birth Control In Slynd Campaign
Pharma & Health Insider, Les Luchter - Thursday, May 23, 2024
"Let's Love Every Body" has a message for plus-sized women, who "ha ...
- EarPros' AI Doubles Lead-Gen Efforts, Reduces Costs 20%
Marketing Daily, Les Luchter - Tuesday, May 21, 2024
AI has saved around 50 days of work "versus the previous proce ...
- NBA Team Sponsorships Rise 7% To $1.5B
Television News Daily, Wayne Friedman - Tuesday, May 21, 2024
NBA teams have seen growth in marketing and sponsorship revenue, largely driv ...
- Remotely Healthy: LG Electronics Enters Healthcare With Tech For Docs
Marketing Daily, Les Luchter - Monday, May 20, 2024
Its Primefocus Health will develop a remote monitoring and delivery platform enabli ...