- Walgreens Launching A Diabetes Support Program
Around the Net In Brand Marketing, Thom Forbes - Wednesday, January 13, 2010
Walgreens Optimal Wellness, a program that will involve pharmacists coaching customers w ...
- Watching TV Bad For Health
Around the Net In Media, Fern Siegel - Tuesday, January 12, 2010
An Australian study found every hour spent sitting in front of t ...
- Take Away Their Salt; Just Don't Tell 'Em You're Doing It
Around the Net In Brand Marketing, Thom Forbes - Monday, January 11, 2010
Several major food companies have been slowly and quietly reducing the amou ...
- Dannon Enlists Klum In Light Yogurt Battle
Marketing Daily, Karlene Lukovitz - Friday, January 8, 2010
Dannon Light & Fit grabbed attention last year with its TV ...
- Diet Drug Maker Glaxo To Pay For A Film On Eating
Around the Net In Brand Marketing, Thom Forbes - Thursday, January 7, 2010
...
- Dunkin' Expands Egg-White Sandwich Options
Marketing Daily, - Wednesday, January 6, 2010
Dunkin' Donuts is now offering customers the ability to customize any breakfa ...
- Fast-Fooders Shave Calories As Consumers Look To Shed Pounds
Around the Net In Brand Marketing, Thom Forbes - Wednesday, January 6, 2010
Bruce Horovitz reports that many of the nation's fast food eateries ...
- No Evidence Of Sugar Addiction In People, Claims Professor
Around the Net In Brand Marketing, Thom Forbes - Wednesday, January 6, 2010
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- Taco Bell's 'Drive-Thru Diet' Campaign Takes A Thrashing
Around the Net In Brand Marketing, Thom Forbes - Tuesday, January 5, 2010
Taco Bell is mimicking Subway with its "Drive-Thru Diet" ad campaign featuri ...
- Atkins Beefs Up Marketing For 2010
Marketing Daily, Karlene Lukovitz - Monday, January 4, 2010
The references to shakes, cereal and cardboard boxes are, of course, swip ...
- RDA Preps 3 Single-Sponsor Magazines
MediaDailyNews, Erik Sass - Monday, January 4, 2010
The Reader's Digest Association is turning over a new leaf in 201 ...
- Nestle And L'Oreal Pill Said To Reduce Wrinkles
Around the Net In Brand Marketing, Thom Forbes - Monday, January 4, 2010
When I last read about lycopene, an antioxidant predominately found in tomatoe ...
- CSPI Charges Brands With Mislabeling In FDA Report
Marketing Daily, Karlene Lukovitz - Saturday, January 2, 2010
Many major companies, including Coca-Cola, Kellogg, Kraft, General Mills and Nestlé, contin ...
- CVS Announces H1N1 Plan
Marketing Daily, - Wednesday, December 30, 2009
As the vaccine for the H1N1 strain of the flu becomes mo ...
- Taco Bell Latest QSR To Promote Weight-Loss Angle
Marketing Daily, Karlene Lukovitz - Tuesday, December 29, 2009
Taco Bell's campaign, being rolled out in time to join the avalanc ...
- P&G Adds New Products To Vicks Dayquil Line
Around the Net In Brand Marketing, Thom Forbes - Thursday, December 24, 2009
...
- Nestlé Juicy Juice, Boost Get FDA Warning Letters
Marketing Daily, - Wednesday, December 23, 2009
The Food and Drug Administration has sent warning letters to Nestl ...
- Flu, Format Drive Walgreens To Record Earnings
Marketing Daily, Sarah Mahoney - Monday, December 21, 2009
In a conference call, President/CEO Greg Wasson says the success of Walgreen ...
- P&G Recalls Vicks DayQuil LiquiCaps
Marketing Daily, - Friday, December 18, 2009
P&G said it is taking this action because this product does n ...
- ANA: Restricting Kids' Advertising Won't Solve Obesity
Marketing Daily, Karlene Lukovitz - Thursday, December 17, 2009
"The types of non-voluntary [advertising] restrictions currently being advocated" -- including restricti ...
- Sara Lee To Put Products On Lower-Salt Diet
Around the Net In Brand Marketing, Nina Lentini - Thursday, December 17, 2009
Over the next five years, Sara Lee will reduce the salt ...
- FTC Chair Urges Food Marketplace 'Reinvention'
Marketing Daily, Karlene Lukovitz - Wednesday, December 16, 2009
Jon Leibowitz says the FTC and other government agencies comprising the Interagen ...
- Advergames Draw Scrutiny At FTC Food Forum
Marketing Daily, Karlene Lukovitz - Wednesday, December 16, 2009
Overall, the study found 83%, or 99 out of a total ...
- New At Gatorade In 2010: Face, Products
Around the Net In Brand Marketing, Nina Lentini - Tuesday, December 15, 2009
Natalie Zmuda writes that Gatorade, granddaddy of the sports drink category, ...
- General Mills Will Lower Sugar Content in Cereals
Around the Net In Brand Marketing, Thom Forbes - Thursday, December 10, 2009
Without setting a specific timeline, General Mills says it will reduce t ...
- Subway Using 'Biggest Loser' Show Integration
Marketing Daily, Karlene Lukovitz - Wednesday, December 9, 2009
The new spokesperson deal with Shay Sorrells commences officially in 2010, b ...
- Nicorette Puts $15 Million Into Ad Blitz
Around the Net In Brand Marketing, Thom Forbes - Monday, December 7, 2009
GlaxoSmithKline wants people to know that it "sucks" to quit smoking, b ...
- Food Industry Giants Invest In Nutrition Advances
Around the Net In Brand Marketing, Thom Forbes - Monday, December 7, 2009
...
- Sara Rue, 31, Is New Jenny Craig Celeb Client
Marketing Daily, Tanya Gazdik - Thursday, December 3, 2009
"Jenny Craig has always appealed more to the middle-aged (35-45) housewife crow ...
- KFC Is Now Competing On Calories
Marketing Daily, Karlene Lukovitz - Wednesday, December 2, 2009
Kentucky Grilled Chicken is a permanent addition to KFC's menu (although prici ...