- In Weaker Black Friday Weekend, Mobile Is The Big Winner
Marketing Daily, Sarah Mahoney - Sunday, November 30, 2014
As the channels continue to blur, and as people are able ...
- Novelty Of New Will Spur Holiday CE Purchases
Marketing Daily, Aaron Baar - Friday, November 28, 2014
"When you compare streaming media devices, [streaming sticks] make great stocking stuffers ...
- CBS Execs Hated 'Charlie Brown Christmas,' Predicted It Would Flop: Producer
MediaPost Weekend, Adam Buckman - Friday, November 28, 2014
At the onset of the 2011 holiday season, one of the produce ...
- NEW! Kmart 'Joes' Are Back This Holiday Season With 'Jingle Bellies'
Out to Launch, Amy Corr - Wednesday, November 26, 2014
From ball shaking to belly shaking. Kmart's "average Joes" are back aga ...
- Shopping Already Stronger Barreling Into Black Friday
Marketing Daily, Sarah Mahoney - Tuesday, November 25, 2014
Those gains come at a time when retailers have done all th ...
- 85% of Mobile Shopping Comes via Mobile Web, 15% from Apps
MobileShopTalk, Chuck Martin - Wednesday, November 26, 2014
While many holiday shoppers will be heads-down on their phones as th ...
- Tim Hortons Taps Social Stars For Tacky-Sweater Campaign
Marketing Daily, Karlene Lukovitz - Monday, November 24, 2014
The chain has rolled out a special cup design inspired by ...
- IBM, Nielsen Analyze Separate Holiday Shopping Behavior
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 24, 2014
Shoppers were online and in stores spending during the weekend prior ...
- Deck The Malls With Boomer Shoppers
Engage:Boomers, Derek Dunham - Monday, November 24, 2014
How can marketers reach more Boomer shoppers this season? For answers, let ...
- HP, 180LA 'Moves' With Meghan Trainor For Holiday Campaign
MAD, Larissa Faw - Friday, November 21, 2014
Trainor is partnering with Epic Records, technology company HP and ad agen ...
- iOS Holiday Shoppers Spend $112, Android $87
MobileShopTalk, Chuck Martin - Monday, November 24, 2014
The flow of research studies around holiday shopping behaviors and patterns ...
- Nov. 21 Was World Television Day: Woo-Hoo?
Online Spin, Maarten Albarda - Monday, November 24, 2014
In case you missed it, last Friday was World Television Day. A ...
- Season's Gate-ings Part 2
Real MAD, Stan Mack - Monday, November 24, 2014
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- Budgeting For The Holidays
Research Brief, Jack Loechner - Monday, November 24, 2014
According to a new poll conducted by Ipsos Public Affairs on beha ...
- Are Moms Saying No To Black Friday?
Engage:Moms, Maria Bailey - Friday, November 21, 2014
Is waking up at 4 a.m. on the Friday after Thanksgiving real ...
- Ugg Seeking Holiday Sparkle
Marketing Daily, Sarah Mahoney - Thursday, November 20, 2014
The upbeat video shows elaborately choreographed dancers prancing around a snowy pi ...
- Fewer Consumers To Shop Thanksgiving Weekend
Marketing Daily, Sarah Mahoney - Thursday, November 20, 2014
But the number of "maybes" -- those who say they will ba ...
- Advertisers Conservative With Holiday Gift Ads In October
Real-Time Daily, Tyler Loechner - Thursday, November 20, 2014
While it often seems as though the entire U.S. has let holid ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Friday, November 21, 2014
Wal-Mart held onto the top spot for the third day in ...
- Target Turnaround Points Toward Holiday
Marketing Daily, Sarah Mahoney - Wednesday, November 19, 2014
Not quite a year after muddling through one of the biggest consum ...
- Lexus Rolls Into Christmas With Latest 'December To Remember'
Marketing Daily, Karl Greenberg - Wednesday, November 19, 2014
Lexus is driving into the automotive Gettysburg to join the pitched batt ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Thursday, November 20, 2014
The release of the N1 tablet drove a 160% increase in Nokia ...
- Advertisers - Drop The Family Cliches And Target The Real Opportunities
London Blog, Sean Hargrave - Wednesday, November 19, 2014
Modern families are changing, yet still advertisers trot out the same o ...
- With Sales Slipping, Kohl's Hoping For 'Frozen' Holiday
Marketing Daily, Sarah Mahoney - Tuesday, November 18, 2014
Despite sagging sales and growing skepticism from industry observers, Kohl's is belti ...
- ComScore Predicts Holiday Online Sales To Climb 16%
Marketing Daily, Sarah Mahoney - Tuesday, November 18, 2014
With the stock market at new highs and consumers relatively unconcerned abo ...
- Targeting Paid-Search Ads, Videos Pays Off On Thanksgiving Day
SearchBlog, Laurie Sullivan - Wednesday, November 19, 2014
Oatmeal chocolate chip cookies with walnuts became one of my favorite recip ...
- Mobile Apps Spotlight Search For Black Friday Deals
SearchBlog, Laurie Sullivan - Tuesday, November 18, 2014
Mobile apps from Target and other retail stores will feed the Bla ...
- Airbnb To Launch Glossy Magazine
Around the Net In MAD London, Sean Hargrave - Monday, November 17, 2014
Airbnb is moving beyond its internet roots into the world of publishi ...
- HelloWorld, Belk Launch Santa Baby Campaign
MAD, Larissa Faw - Friday, November 14, 2014
This week, Belk and digital agency HelloWorld are launching the Santa Ba ...
- Season's Gate-ings Part 1
Real MAD, Stan Mack - Monday, November 17, 2014
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