- LG Strives To Be NFT Innovation Leader, Forms New Partnership With Web3 Platform Fr0ntierX
Digital News Daily, Colin Kirkland - Monday, October 10, 2022
LG has announced a global partnership with Web3 infrastructure platform Fr0ntierX ...
- DDB Fresh Debuts, Applies Fashion Innovation To Non-Fashion Brands
MAD, Fern Siegel - Friday, October 7, 2022
The new agency, based in Prague, will create fashion products, collections a ...
- Curious, Unrestrained & e.l.f.-ing Amazing!
Brand Insider: Behind The Scenes, Lisa Singer - Friday, October 7, 2022
"There is no such thing as being able to not do wh ...
- The Programmatic Future of OOH
The MediaPost Cases, Lisa Singer - Monday, October 17, 2022
OOH used to be a glorified real estate business where location a ...
- Oakley's Cultural Marketer Embraces Change, Grit & Balance
Brand Insider: Behind The Scenes, Lisa Singer - Tuesday, September 13, 2022
"I realized very quickly that in order to go up and mo ...
- Where Were You in '82?: Fostering Creativity in Healthcare Marketing
The MediaPost Cases, Lisa Singer - Friday, September 2, 2022
While creativity and healthcare may seem like an unlikely pair, here's h ...
- LinkedIn Goes Beyond Profiles To Launch B2B Marketing Community
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 27, 2022
In the midst of earnings reports, LinkedIn on Tuesday launched a communi ...
- Experimenting with Shoppable Video
The MediaPost Cases, Lisa Singer - Friday, August 19, 2022
For a 220 years-young brand like the New York Post, innovation, adaptatio ...
- 3 Marketing Innovations Introduced In The 2020s Amidst A Pandemic
Marketing Daily - Top of the News, Todd Wasserman - Tuesday, July 5, 2022
The pace of innovation has slowed down due to the pandemic, b ...
- Twilio Expands, Enters Canadian Market
Email Marketing Daily, Ray Schultz - Wednesday, June 29, 2022
The engagement company already serves such Canadian customers as Shopify and Fla ...
- A Political Ad With Little Messaging -- Who Is Holding Back Technology?
TV Watch, Wayne Friedman - Monday, June 27, 2022
One critical TV ad about politicians and technology doesn't get into detail ...
- Dentsu India Offices Win A Second Grand Prix Lion For 'Unfiltered History Tour'
MAD, Steve McClellan - Wednesday, June 22, 2022
The second Grand Prix was a Brand Experience & Activation Lion. Awar ...
- Harvard Business Review's Email Education
The MediaPost Cases, Lisa Singer - Tuesday, July 12, 2022
Three years ago, HBR used email to push out one promotion p ...
- All The Hacks Fit For Us To Print: A Conversation With Media Lions Jury Chief Daryl Lee
MediaDailyNews, Joe Mandese - Thursday, June 16, 2022
I had to send a note out to people saying, "Do n ...
- TBWA\Chiat\Day NY Adds DuBoff As Innovation Leader
MAD, Steve McClellan - Friday, June 10, 2022
She joins the agency after spending five years at Accenture Song ...
- Mindshare Taps Kline To Lead NA Strategy, Innovation Practice
MAD, Steve McClellan - Thursday, June 2, 2022
Kline reports to Amanda Richman, Mindshare's NA CEO. The two previously work ...
- Avocados From Mexico Scores Big Driving Brand Performance via Innovation
The MediaPost Cases, Lisa Singer - Friday, June 10, 2022
Avocados From Mexico takes on advertising's biggest stage... the Super Bowl. AFM ...
- Emodo Promotes Industry Vet Jeremy Lockhorn To VP, Head of Global Innovation
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 17, 2022
"When I was at Razorfish, I spent the first six months ...
- NBCU Starts New Streaming Advertising Innovations For Peacock
Television News Daily, Wayne Friedman - Monday, May 2, 2022
The first new ad innovation is Peacock Frame Ad, where a displ ...
- Tinuiti's 'Bob And Weave' Strategy Earned It Microsoft Advertising Global Agency Of The Year Award
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 29, 2022
Microsoft Advertising this week named Tinuiti Global Agency of The Year f ...
- Republica Havas Names Ishoof Innovator In Residence, Promotes Tech
MAD, Fern Siegel - Friday, April 22, 2022
Ishoof will be involved in creating opportunities and partnerships for the agen ...
- Fast Company Recognizes The Innovation Of A Branded Metaverse
Digital News Daily, Colin Kirkland - Wednesday, March 9, 2022
Active Theory was named by Fast Company as a Top 10 innovati ...
- Uber, Theranos Disruptors Get Disrupted In Two New Series
TVBlog, Adam Buckman - Wednesday, March 2, 2022
Two of recent history's most notorious innovators and disruptors are getting t ...
- CIMM Day 2: Will Multiple Currencies Require A Currency Converter?
MediaDailyNews, Tony Jarvis - Friday, February 18, 2022
It became even more evident that the industry is moving toward multip ...
- AI Key To Making First-Party Data Work
Data & Programmatic Insider, Laurie Sullivan - Monday, February 7, 2022
Artificial intelligence-powered marketing technologies communicate with consumers and know what they wa ...
- Rising to the Challenge: the Driving Force Behind Volkswagen's S.V.P.
Brand Insider: Behind The Scenes, Lisa Singer - Thursday, January 27, 2022
"There's no better way to show that you're ready for something th ...
- New Adventures in Customer Acquisition
The MediaPost Cases, Lisa Singer - Friday, June 10, 2022
Through surveys and data, Joybird found their customers wanted more inspiration a ...
- Raising the Stakes: Outline's Co-Founder Disrupts the Eco-Friendly CPG Industry
Brand Insider: Behind The Scenes, Lisa Singer - Friday, January 21, 2022
"It was really, really, really, really hard, and we kind of ju ...
- Ad Industry, Business Groups Urge Congress To Create National Privacy Standard
Digital News Daily, Wendy Davis - Friday, January 14, 2022
"A growing patchwork of state laws are emerging which threaten innovation a ...
- Wavemaker Names Salter Global Head Of Applied Innovation
MediaDailyNews, Joe Mandese - Tuesday, January 11, 2022
She is responsible for working with the network and its global clien ...