Tag results for "integrated marketing"
- Del Taco's Integrated Facebook, TV Promos Pay OffIn short, Del Taco's goals of harnessing social/traditional media integration to cost-effective ...
- Sprite Launches First Integrated Global Campaign The campaign, dubbed "The Spark" in reference to the brand's 2009-updated log ...
- P&G Hits The Slopes With Corporate Campaign Procter & Gamble is launching its first-ever corporate marketing campaign and single-large ...
- 24 Hour Fitness Effort Builds On Olympics "Our new strategy going forward is not about using athletes for athlete ...
- Virgin America Gets A Lot Of Mileage From PR, Integration Deals Virgin America's six-figure ad spend through the first 11 months of 20 ...
- NBCU Airs Integrated Turbo Tax Campaign Just in time for tax return season, NBC Universal and Turbo T ...
- Online Marketing Trends For 2010 The adoption of new online marketing techniques will be paramount to keepi ...
- Milk Industry Reaching Hispanics Via Integrated Efforts This latest Hispanic celebrity ad -- showing de la Fuente, wife Angeli ...
- Pepsi's Pumped-Up 'Refresh' Initiative Kicks Off As of today, the Pepsi Refresh site is open to submissions f ...
- Nick Sets Sail With Norwegian CruiseAfter abandoning ship, Nickelodeon has a deal with Norwegian Cruise Line ...
- Subway Using 'Biggest Loser' Show Integration The new spokesperson deal with Shay Sorrells commences officially in 2010, b ...
- 2 Join NBCU Integrated Sales Team Eileen Kiernan and Sandra Cordova Micek have been added to NBC Universal ...
- Del Monte's College Inn Gets Steamed Up The effect was designed to make the viewer have an almost viscer ...
- Weisbord Heads Sinclair's Digital Interactive MktgSinclair Broadcast Group named Rob Weisbord director of digital interactive marketing. ...
- WGN America Taps Rotem As Sales HeadWGN America, Tribune Broadcasting's nationally distributed cable and satellite network, named Dav ...
- Comcast Lets 'Yellow Pages TV' Do The ClickingAn arm of the Comcast Media Center has begun pitching a "Yell ...
- MTV, Anti-Smoking Group in 'Made' Integration The American Legacy Foundation is locking in a five-week integration with MTV ...
- Kobe Bryant Stars In 2K Sports' Campaign The campaign targets a youth audience and takes the position that " ...
- Chase 'Ink' Campaign Targets Small Biz J.P. De La Cruz, marketing director, Chase Card Services, says, "The conce ...
- Laughlin Constable Merges With Partners and JearyLaughlin Constable, a Midwest integrated communications agency, has merged with New York-bas ...
- The State Of Neuromarketing Research Kevin Randall, who is director of brand strategy and research at Mové ...
- Insurance Firm Launches Multifaceted Campaign American Family Insurance is partnering with NBC Universal, MSN and CBS Rad ...
- NBC, Insurance Co. Kick Off Integration CampaignAmerican Family Insurance is partnering with NBC Universal, MSN and CBS Rad ...
- The Client / Agency Grail It doesn't take a rocket scientist to illuminate the benefit of integrat ...
- Clear Channel Tries to Innovate with Integrated Approach When it comes to advertiser offerings, radio giant Clear Channel is boosti ...
- Travel Channel Goes Sapphire Class In 4 ShowsDiscovery, which sells for the Travel Channel although it no longer ow ...
- AmEx, NBC Universal Spotlight Small BusinessThe "Shine A Light" campaign will include on-air and online promotion, in-sh ...
- Radio Shack To Launch The Shack Campaign Radio Shack Corporation will unveil its new brand creative platform, "The Shack ...
- Integrated Media Strategies Are Necessary Unlike other age groups, Boomers consume a daily, balanced diet of med ...
- Allstate's Spanish-Language Efforts Target Economy Two spots, "Cobbler" and "Toothpaste," broke in February and were joined ...
