- 'Daily Star' 'Page 3 Babes' Ad Banned
Around the Net In MAD London, Sean Hargrave - Wednesday, March 25, 2015
An advert by the "Daily Star" for a competition offering readers ...
- DVD Stages A Fight Back Vs Streaming
Around the Net In MAD London, Sean Hargrave - Wednesday, March 25, 2015
The DVD is fighting a rearguard action against the threat from streami ...
- MMA Calls On Industry Bodies To End Bad Practices Among Giant Advertisers
Around the Net In MAD London, Sean Hargrave - Wednesday, March 25, 2015
120-day plus payment terms, rebates to fund CSR projects, e-auctions to redu ...
- Former Telegraph Columnist, Peter Oborne Slams Ad Industry's 'Snake Oil Salesmen'
Around the Net In MAD London, Sean Hargrave - Wednesday, March 25, 2015
Oborne, who made national headlines himself last month when he accused h ...
- Former Glamour Model Katie Price Tells Advertisers How She Builds Her Brands
Around the Net In MAD London, Sean Hargrave - Wednesday, March 25, 2015
Katie Price, whose alter ego is glamour model Jordan, told Advertising We ...
- Buying TV Based On Data Leads To A 'Difficult Conversation' At Board Level
Around the Net In MAD London, Sean Hargrave - Wednesday, March 25, 2015
In a session at Ad Week Europe yesterday, Sky Media launched thr ...
- PwC Partner Accuses Ad Industry Of Squeezing 'A Dry, Flaking Sponge'
Around the Net In MAD London, Sean Hargrave - Wednesday, March 25, 2015
The advertising industry has used technology the "same way bankers did ...
- I'm Bad, You're Bad -- How About An Agency-Brand Amnesty?
London Blog, Sean Hargrave - Wednesday, March 25, 2015
Nothing has been done about viewability in display campaigns until very recent ...
- British Digital Payments Companies Join Forces To Take On PayPal
Around the Net In MAD London, Sean Hargrave - Tuesday, March 24, 2015
Two of Britain's biggest digital payments companies will merge and join t ...
- Irn Bru Signs Football League Sponsorship
Around the Net In MAD London, Sean Hargrave - Tuesday, March 24, 2015
Irn Bru has penned a three-year partnership with The Football League ...
- All Must Play Their Part In Combating Ad Fraud
Around the Net In MAD London, Sean Hargrave - Tuesday, March 24, 2015
Responsibility falls on marketers to protect their brands from ad fraud, ...
- Maurice Levy Labels European Referendum 'Very Dangerous'
Around the Net In MAD London, Sean Hargrave - Tuesday, March 24, 2015
The Conservative Party's commitment to hold a referendum on Europe is "ve ...
- Brands Need Educating On Programmatic, Experts Agree
Around the Net In MAD London, Sean Hargrave - Tuesday, March 24, 2015
Industry leaders agreed today that creativity and brand marketing will dominate t ...
- Labour Leadings Twitter Political Debate, Though Cameron Leads On Economy And NHS
Around the Net In MAD London, Sean Hargrave - Tuesday, March 24, 2015
Labour are winning the social media vote ahead of the UK gener ...
- Agencies And Networks Should Lead The Click Fraud Fight -- Stop Saying It's Up To All Of Us
London Blog, Sean Hargrave - Tuesday, March 24, 2015
When agencies and their trading desks' bills can include up to 5 ...
- NFL Airs Net-Only Game To Test TV Platform
MediaDailyNews, Wayne Friedman - Tuesday, March 24, 2015
The NFL will air an Internet-only national regular-season game next year ...
- Tesco Media Review Pits Initiative Against Mediacom and ZenithOptimedia
Around the Net In MAD London, Sean Hargrave - Monday, March 23, 2015
Tesco's secret media review continues to move along on pace, with t ...
- McDonald's Calls For Kids To Find Out More About Marketing
Around the Net In MAD London, Sean Hargrave - Monday, March 23, 2015
Young people should be given the opportunity to understand marketing, says McDonald ...
- Brands Must Embrace 'Creative Democracy'
Around the Net In MAD London, Sean Hargrave - Monday, March 23, 2015
Most marketing is annoying to consumers. Only by embracing the "democratisation ...
- Why Viacom Took A 'Big Brother' Three-Year Extension For GBP120m
Around the Net In MAD London, Sean Hargrave - Monday, March 23, 2015
There were fears in some quarters that the broadcaster was overly relia ...
- AOP Launches Quality Programmatic Publisher Hub
Around the Net In MAD London, Sean Hargrave - Monday, March 23, 2015
The Association of Online Publishers (AOP) has worked with some of t ...
- Katharine Viner Becomes First Female Guaridan Editor In Chief
Around the Net In MAD London, Sean Hargrave - Monday, March 23, 2015
Katharine Viner has been appointed the editor in chief of "The Guardian ...
- Viewability Overhaul for ESI Media To Pave Way For Programmatic
Around the Net In MAD London, Sean Hargrave - Monday, March 23, 2015
"The Independent" and "Evening Standard" owner ESI Media is looking to reva ...
- BT To Launch 4G Network This Week
Around the Net In MAD London, Sean Hargrave - Monday, March 23, 2015
BT will begin its GBP12.5bn assault on the mobile market this we ...
- Uber Hiring For PR Spin Offensive
Around the Net In MAD London, Sean Hargrave - Monday, March 23, 2015
Uber, the minicab app, is to embark on a public relations hiri ...
- Programmatic's 'Race To The Bottom' -- Publishers' Fight Back Begins
London Blog, Sean Hargrave - Monday, March 23, 2015
Publishers appear to be fighting back against programmatic's "race to the botto ...
- What Will New Legislation Mean For Marketers -- And When?
Around the Net In MAD London, Sean Hargrave - Friday, March 20, 2015
The importance of data protection passes no one by in this technology-driv ...
- Meerkat Movies To Replace Orange Wednesday Cinema Offers
Around the Net In MAD London, Sean Hargrave - Friday, March 20, 2015
Insurance Web site Comparethemarket is to replace mobile phone operator EE ...
- Twitter Claims May Will See First 'Twitter Election'
Around the Net In MAD London, Sean Hargrave - Friday, March 20, 2015
2015 will be the UK's first ever "Twitter election here in t ...
- SMG Rolling Out Pace Panel 'Knowledge Platform'
Around the Net In MAD London, Sean Hargrave - Friday, March 20, 2015
Starcom MediaVest Group (SMG) has begun the global expansion of its Pa ...