- Media X: Unoriginal Sin
MediaDailyNews, Jack Feuer - Wednesday, June 4, 2008
Marketers not only embraces unoriginality; they belabor the bejeesus out of t ...
- PopJax Debuts Viral Video Game For Avenged Sevenfold
Online Media Daily, Tameka Kee - Friday, May 30, 2008
[Gaming] Casual gamers and hard rock lovers get the best of bo ...
- The Little Things Can Offer The Greatest Lessons And Inspiration
Online Spin, dave.b , Max Kalehoff - Friday, May 30, 2008
My 18-month-old son has been obsessed with hinges since the age ...
- Five Keys To Event-Based Marketing
Online Media Daily, BJ Morgan - Thursday, May 29, 2008
For decades, marketers have strived to target exactly the right message ...
- Kvamme To AAAA: Marketers Need To 'Own The Conversation'
Online Media Daily, Mark Walsh - Thursday, May 29, 2008
In remarks at the AAAA Digital Conference in New York on Wednesda ...
- Branding In An Age Of Authenticity
Online Spin, Dave Morgan - Thursday, May 29, 2008
In the new world of marketing communication, the future will be ...
- Automotive Marketer Wilhite Resurfaces At Jumpstart
Marketing Daily, Tanya Gazdik - Wednesday, May 28, 2008
[Automotive] Veteran automotive marketer Steve Wilhite has joined Jumpstart Automotive Media ...
- FaceTime Acquires Concise Marketing Solutions
Online Media Daily, Gavin O'Malley - Wednesday, May 28, 2008
Washington-based digital marketing agency FaceTime Strategy, LLC has acquired the Dallas, Texas-bas ...
- Hershey's Throws Itself A Party (Or 10,000)
Around the Net In Brand Marketing, Thom Forbes - Tuesday, May 27, 2008
Hershey's is experimenting with a different approach to marketing some of i ...
- Buy A Car, Get The Gas For Free
Around the Net In Brand Marketing, Thom Forbes - Tuesday, May 27, 2008
As the price at the pump exceeds $4 a gallon in so ...
- Despite PR Strategy, American Takes Flack For New Fees
Around the Net In Brand Marketing, Thom Forbes - Tuesday, May 27, 2008
...
- Sears And LL Cool J Team For New Brand
Around the Net In Brand Marketing, Thom Forbes - Tuesday, May 27, 2008
...
- Is It Time to Bring Back Dead Brands?
Around the Net In Media, Joan Voight - Monday, May 19, 2008
Can dead brands that people still remember can be brought back ...
- Marketers Vie For Best Product of The Year
MediaDailyNews, Nina Lentini - Monday, May 19, 2008
Product of the Year, a program that has been well-received in Europ ...
- Oddcast Creates Bridezillas Viral Campaign
Online Media Daily, Tanya Gazdik - Monday, May 19, 2008
[Video] Bridezillas fans have something to tide them over until the upcomi ...
- Kudos For Bike Essay
Feedback Loop, - Friday, May 16, 2008
Just a note of appreciation for [Karl Greenberg's] piece, which is gre ...
- Bands Outnumber Brands On Facebook Pages
Online Media Daily, Mark Walsh - Friday, May 16, 2008
[Social Networks] What's the top brand on Facebook? Barack Obama. At lea ...
- Honda Finds The Perfect Fit With Adult Swim
Online Media Daily, Tameka Kee - Tuesday, May 13, 2008
Honda has signed on as the official sponsor of "Adult Tees," ...
- More Data, More Clouds On The Horizon
Around the Net In Online Marketing, Ross Fadner - Monday, May 12, 2008
More information isn't necessarily leading to a clearer picture for marketers a ...
- Viral Marketing Builds Super-Brands
Around the Net In Online Marketing, Ross Fadner - Monday, May 12, 2008
"The entire economic rationale for brands is gone," said Umair Haque, Hav ...
- British Airways' OpenSkies Selects Web Liquid
Online Media Daily, - Monday, May 12, 2008
British Airways' OpenSkies has appointed Web Liquid to develop and manage i ...
- Nokia's Pangea Day Spotlights Products
Online Media Daily, Laurie Sullivan - Monday, May 12, 2008
[Mobile] Nokia sponsored Pangea Day 2008, a one-day global event celebrating fi ...
- Wonders of Tallahassee
Feedback Loop, - Friday, May 9, 2008
I read [Karl Greenberg's] piece on Tallahassee. As a transplanted Ohioan w ...
- NBC Boosts Marketing For Summer Shows
Around the Net In Media, Joan Voight - Tuesday, May 6, 2008
NBC will double its hours of original summer programming and is al ...
- Marketers' Key Digital Brand: Interactive Consumers
On Media, Diane Mermigas - Monday, May 5, 2008
Marketers are more likely than ever to connect with their target custome ...
- Brand Trust Or Brand Bust?
Online Spin, Seana Mulcahy - Monday, May 5, 2008
The word trust most likely conjures the feeling(s) deep down in yo ...
- A Happy Guy
Feedback Loop, - Friday, May 2, 2008
I'm one of those Dell Support Technicians, and I wanted to ta ...
- Why Passion Matters
Online Spin, dave.b , Max Kalehoff - Friday, May 2, 2008
In a hyper-competitive market, competence is expected and only flawless execution ...
- 4As Conference: Online Branding To Become More 'Artful'
Around the Net In Online Marketing, Ross Fadner - Wednesday, April 30, 2008
Lee Clow, global director of media arts at TBWA Worldwide, told t ...
- Over Doing Viral Marketing
Around the Net In Online Marketing, Ross Fadner - Wednesday, April 30, 2008
Viral marketing for movies on the Web has gone positively bubonic ...