- Ritz Tops Best-Perceived Snacks Ranking
Marketing Daily, Karlene Lukovitz - Monday, September 24, 2012
For the second year in a row, Ritz Crackers is the mo ...
- Dodge Dart Sales Gain Strength
Around the Net In Brand Marketing, Karl Greenberg - Friday, September 21, 2012
Chrysler Group's Dodge Dart appears to be scoring some big points ...
- Starbucks Selling Coffeepots
Around the Net In Brand Marketing, Karl Greenberg - Friday, September 21, 2012
Starbucks is launching its own branded single-cup brewing machine. The Verismo Syst ...
- Why Samsung's New Anti-iPhone Ads Succeed
Around the Net In Brand Marketing, Karl Greenberg - Friday, September 21, 2012
Samsung has launched a new poke at iPhone 5 with a ...
- Kroger Testing Clothing Sales
Around the Net In Brand Marketing, Karl Greenberg - Friday, September 21, 2012
Kroger Marketplace may be soon selling T-shirts, jeans and sneakers. The compa ...
- JCPenney Shops Doing Better Than Stores
Around the Net In Brand Marketing, Karl Greenberg - Friday, September 21, 2012
Comparable sales at J.C. Penney Co.'s new shops within its stores, includi ...
- Toyota Launches Prius Campaign, Tows Spaceship
Marketing Daily, Karl Greenberg - Friday, September 21, 2012
Margaret Keene, ECD at Saatchi L.A., tells "Marketing Daily" that the n ...
- eHarmony Sets Hearts Free In Campaign
Marketing Daily, Aaron Baar - Thursday, September 20, 2012
The new effort from eHarmony is "definitely a different style of campaign ...
- Edward Jones Creates MLB 'Chatting' Cage
Marketing Daily, Karl Greenberg - Thursday, September 20, 2012
To stand out from the proliferation of do-it-yourself and pure-digital plays ...
- Nutritional Supplements Continue Robust Growth
Marketing Daily, Karlene Lukovitz - Thursday, September 20, 2012
Nutritional supplements have thrived throughout the recession and its lingering aftermath, a ...
- ComScore: Mobile Shoppers Reach 86 Million
Marketing Daily, Sarah Mahoney - Thursday, September 20, 2012
As smartphones continue to gain in popularity, consumers are shopping with th ...
- Publicis' Levy: 'Connected Consumer' Key, Digital Focus Is Intense
MediaDailyNews, Steve McClellan - Thursday, September 20, 2012
The future of marketing and communications will focus on the "always connect ...
- Pizza Means Profit
Around the Net In Brand Marketing, Karl Greenberg - Thursday, September 20, 2012
Sales at pizza restaurants will reach $36.1 billion this year, up 3. ...
- Earlier Holidays For Retailers
Around the Net In Brand Marketing, Karl Greenberg - Thursday, September 20, 2012
With the upcoming presidential election, rising energy and food costs and j ...
- Video Chat Battle
Around the Net In Brand Marketing, Karl Greenberg - Thursday, September 20, 2012
Three groups sent a letter to AT&T today warning that if ...
- Brand Curates Online Football
Around the Net In Brand Marketing, Karl Greenberg - Thursday, September 20, 2012
Gillette is curating digital content in a partnership with YouTube. The Gillet ...
- Indian Automaker Plants Roots In U.S.
Around the Net In Brand Marketing, Karl Greenberg - Thursday, September 20, 2012
Mumbai-based Mahindra & Mahindra Ltd. is opening a technical center near Detro ...
- Coca-Cola Does Crowd Sourcing
Around the Net In Brand Marketing, Karl Greenberg - Thursday, September 20, 2012
Coca-Cola is looking to launch more collaborative product innovation projects with consume ...
- Trident Seafoods Casts Consumer Net
Marketing Daily, Karlene Lukovitz - Wednesday, September 19, 2012
When it comes to consumer awareness, the Trident Seafoods brand itself h ...
- Honda Exclusive Auto Sponsor Of Hispanic Award Show
Marketing Daily, Karl Greenberg - Wednesday, September 19, 2012
Part of Honda's new campaign for the 2013 Accord is a partnersh ...
- Nintendo Cultivates Female Gamers
Marketing Daily, Aaron Baar - Wednesday, September 19, 2012
Nintendo is looking to attract more women to its ranks of player ...
- The Richer You Are, The More You Read Print
Marketing Daily, Karl Greenberg - Wednesday, September 19, 2012
Should marketers of luxury products be doing more print advertising? It couldn ...
- Stores Bullish On Santa: Predict 4.5% Gain
Marketing Daily, Sarah Mahoney - Wednesday, September 19, 2012
Stores are increasingly optimistic that consumers will spread plenty of holiday che ...
- Google Readies New Version Of DoubleClick Bid Manager
Online Media Daily, Laurie Sullivan - Wednesday, September 19, 2012
Google continues to make updates to its DoubleClick platform that automates a ...
- Axe Suggests 'Showerpooling'
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, September 19, 2012
Unilever's Axe men's brand has a new online ad campaign urging colle ...
- McDonald's Tests Noodles In Austria
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, September 19, 2012
McDonald's will serve two noodle offerings in Austria to test consumer dema ...
- Gas Prices Hit 5-Month High
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, September 19, 2012
The national average price for regular gasoline rose 3.1 cents to $3.8 ...
- Free WiFi On Tap For JetBlue?
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, September 19, 2012
An internal email from JetBlue outlines some of the basics of t ...
- P&G Launches Gillette Review
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, September 19, 2012
Procter & Gamble has confirmed its review of its Gillette advertising accou ...
- Defunct Companies Live On As Tattoos
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, September 19, 2012
BuzzFeed contributor Jack Stuef details the horrific tales of deceased late-90's dot-co ...