Tag results for "media planning"
- Copywriter Says Meetings Result in 'Completely Mindless Piece of Crap Communication' But This Agency Wants You to Write Like A Chubby Kid in SweatpantsWell, long-time copywriter Rich Siegel is a man to whom I c ...
- Liberty Global Gives GBP150m European Media Account to Omnicom Virgin Media owner Liberty Global has awarded its GBP150m European media planni ...
- WPP's MediaCom Lands $575 Million A-B InBev U.S. Media AssignmentThe brewing giant spent around $575 million on ads in the U. ...
- MediaCom Wins $150 Million Merck Consumer Health BusinessThat business, now owned by Bayer, was shifted to Mediacom from Initiati ...
- ZenithOptimedia Retains Molson Coors AccountZenithOptimedia has retained the GBP15m UK media planning and buying business f ...
- SMG Integrates Purchase Data Into TV Buying System: Kellogg, Kraft EmbraceStarcom MediaVest Group has struck a deal with Nielsen Catalina Solutions ...
- Quillin Taps Speciale For Media/ Biz Dev RoleThe former MediaCom VP has come out of retirement to join L ...
- Playing The Attribution Game: VivaKi Analytics Exec Weighs InPublicis Groupe's VivaKi recently released a whitepaper on programmatic media attribution, argui ...
- Kantar Media Launches SRDS Programmatic OfferingWPP's Kantar Media on Thursday officially launched the programmatic media planning a ...
- Buyer Beware: Political Advertising And Local Media in 2014Brace yourself, as we enter the 2014 mid-term election cycle, for t ...
- Horizon-Rentrak Deal Will Spotlight New VOD Targeting OpportunitiesThe new partnership gives the agency access to Rentrak's Multiscreen Essentials syste ...
- Molson Coors Reviews Global Planning And Buying AccountsBrewing giant, Molson Coors, is reviewing its global international planning and med ...
- Sweet 'N Low Parent's Claim Could Double KSL Media's Outstanding DebtCumberland Packing has filed papers asserting that it may have an unsecur ...
- Tiffany's Kicks Off Global Media Agency ReviewThe assessment follows the jewelry marketer's creative agency search earlier this ye ...
- Arena Wins Flight Centre's Planning And Buying AccountHavas Media Group's Arena has won Flight Centre's media planning and buyi ...
- Paid-Search Budget Planning For Next Year: How Much Do I Need And What Will It Get Me?Most clients are not aware of the tedious, complex planning process requir ...
- Vizeum Wins The National LotteryCamelot's media planning and buying account has been consolidated and awarded ...
- Watchmaker Nixon Taps TBWA\Chiat\Day And OMD For Ad DutiesEncinitas-based Watchmaker Nixon has hired Omnicom ad shop TBWA\Chiat\Day Los Angeles aft ...
- Ex-Media Kitchen Exec Forms Comms Strategy ShopCharles Pinkerton is opening up Theseus Communications, his own communications strategy agen ...
- BPN Awarded Famosa Toys U.S. Media AssignmentThe Spanish toy company, known for is Pinypon and Nenuco doll brand ...
- Starcom Laces Up Asics AccountStarcom will handle Asics' global communications strategy, media planning and buying, ...
- Clypd Unveils New API For Programmatic TVClypd, a programmatic TV ad platform, on Tuesday announced the launch ...
- McCann, Compass Point Land Ashley Furniture AccountMcCann New York has been awarded strategic, creative and social agency chor ...
- Detroit's Shinola Awards Media Duties To Mediahub/MullenThe IPG shop will work with Shinola's creative agency, Partners & Spad ...
- Omnicom's Annalect Unveils New Verification ProgramAs the industry shifts to an ad-viewability standard, Annalect's new verification syst ...
- Vizeum Adds Management Firepower To U.S. OperationDentsu Aegis Network's Steven Feuling shifts to U.S. CEO at the med ...
- Media Agency Veteran Charlie Rutman Joins Horizon For four years, Rutman ran the Havas' North American media operation M ...
- Initiative Selected For Hooters Media DutiesThe account will be handled out of the shop's Atlanta office, whe ...
- Broadband Choices Puts Planning And Buying Under ReviewBroadband Choices has put its media planning and buying account up f ...
- Notonthehighstreet.com Seeks Digital Planning And Buying AgencyNotonthehighstreet.com has called a pitch for its digital media planning and buyi ...
