Tag results for "media planning"
- Kantar Shopcom, IRI Integrate DataBig Data is getting even bigger, thanks to a series of dea ...
- Sainsbury's Retains PHDSainsbury's has confirmed the reappointment of PHD to its GBP60 million ...
- The Eyes Have It: Breakthrough Enables Simple Method To Prove Which Ads Get Seen On Which Publishers' PagesIn a development that could make the viewability debate moot for ma ...
- The7Stars Wins GBP10m Victoria Plumb AccountThe7stars has been awarded the GBP10 million media planning and buying accou ...
- Spark Sweeps Up iRobot AccountRoomba's parent company, iRobot, is rethinking its brand status under its n ...
- TfL Calls Creative And Media ReviewTransport for London is preparing to review its advertising requirements, putting i ...
- Evans Cycles Switches To MindshareBritish retailer Evans Cycles has hired Mindshare to handle its GBP1m med ...
- EA Reviewing GBP80m European Buying And Planning AccountMediaCom handles the account, which includes campaigns for games such as "Fi ...
- Programmatic TV: Planning And Buying Tie The KnotProgrammatic brings value to the TV ecosystem by using data to fi ...
- Are Agencies Too Big, Too Controlling?The spat between Omnicom Media and Channel 5 is more interesting f ...
- Initiative Wins Papa John's $130 Million Media BusinessPizza chain Papa John's has selected Interpublic's Initiative as its new med ...
- rEvolution Selected For Polaris Media AssignmentThe agency will handle media planning and buying for Polaris' off-road vehicl ...
- AKQA Takes A Seat On Google's AdXAKQA, a digital agency based in San Francisco, this week announced ...
- Spark SMG Lands Haribo Gold-Bears In U.SThe client spent $32 million on U.S. ads in 2013 (per AdView ...
- SC Johnson Selects PHD For Global Comms Planning DutiesThe selection came after a review in which GroupM's Maxus, the client ...
- London Business School Calls Planning And Buying ReviewThe London Business School is calling a media planning and buying revi ...
- Starcom MediaVest Taps PlaceIQ for Mobile DataStarcom MediaVest Group is moving to integrate location-based data into clients' med ...
- MediaCom Wins Mars' Global Media Planning AssignmentThe award came after a consolidation review, the company confirmed. Much ...
- Starcom Just Screamed 'Oh Sh*t!'Looking to consolidate its global media planning business with one agency, Ma ...
- Mars Is Conducting Global Media Planning Review Much of the business is handled by Publicis Groupe's Starcom. WPP's Mediac ...
- Burger King Hands European Planning And Buying To VizeumBurger King, the fast-food chain, has appointed Vizeum to handle its consolidat ...
- Sainsbury's Reviews GBP60m Planning And Buying BusinessSainsbury's has started a review of its GBP60 million media planning a ...
- Gala Interactive Appoints The7Stars To Its Media AccountGala Interactive, part of Gala Coral Group, has appointed The7stars to i ...
- The Incredible, Insatiable Media ConsumerNew projections see all digital channels growing steadily for much of t ...
- Publicis Groupe Acquires Run For Mobile-Focused DMP, DSP TechPublicis Groupe on Tuesday announced it has acquired Run, a cross-device programmat ...
- Bloomin' Brands Puts $150 Million Media Assignment In ReviewThe incumbent, Dentsu Aegis Network's Carat, won the account after a 20 ...
- Lloyds Reviews Media Planning And BuyingLloyds Banking Group is reviewing its media planning and buying accounts f ...
- Tiffany's Selects WPP's MEC For $100 Million Global Media AccountThe selection follows the company's search earlier this year for a creati ...
- JC Penney Launches Media Agency ReviewThe retailer hasn't conducted a full-blown media agency review in over ...
- O2 Switches From ZenithOptimedia To Havas Media Without A PitchPublicis Groupe ZenithOptimedia's GBP200 million European media business for O2, including t ...
