- Taco Bell Execs Study Up On Millennial-speak
Around the Net In Brand Marketing, Karl Greenberg - Thursday, June 11, 2015
Taco Bell features a "Millennial Word of the Week" at its headquarte ...
- Men's Wearhouse Pushes Higher-End Duds To Win With Gen Y
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 10, 2015
Men's Wearhouse, looking to compete with the likes of Suitsupply, Indochino a ...
- MCNs Breaking Through For Entertainment Marketers
Marketing: Entertainment, Irfon Watkins - Wednesday, June 10, 2015
MCNs have emerged as an incredibly important conduit for entertainment brands ...
- BIC Tells Millennial Men To 'Smooth Up'
Out to Launch, Amy Corr - Wednesday, June 10, 2015
BIC plays dirty in a series of online videos for its Fl ...
- Walmart VP Advises Retailers To Move From Print To Mobile, 'Quickly'
Around the Net In MAD London, Sean Hargrave - Tuesday, June 9, 2015
Retailers should be "quickly" moving their advertising budgets away from print ...
- Why Ad Blockers Have Mobile In The Sights
MAD London, Jason Mander - Friday, June 5, 2015
Advertisers have put more effort into attacking ad-blocking technology than addressing t ...
- Will Creativity Be Priced Out Of London?
Around the Net In MAD London, Sean Hargrave - Thursday, June 4, 2015
London is now the world's most expensive city -- and so, unab ...
- Millennial Internships -- It's Time To Play Fair
London Blog, Sean Hargrave - Thursday, June 4, 2015
If we don't do the right thing by millennials looking to g ...
- Rent.com Enlists Comedian For First National Effort
Marketing Daily, Tanya Gazdik - Thursday, June 4, 2015
The multimillion-dollar integrated campaign was created by Doner and includes a n ...
- MRY Launches Podcast That Tells You All You Need To Know About Millennials
MAD, Larissa Faw - Tuesday, June 2, 2015
The millennial-focused ad shop is launching a podcast with one of i ...
- Most Millennials Get Political News from Facebook
The Social Graf, Erik Sass - Wednesday, June 3, 2015
The times they are a-changin', although it's not clear if that's ...
- Is This Streaming Stuff Getting Old, Or Is It Just Me?
VidBlog, P.J. Bednarski - Friday, May 29, 2015
"Aquarius," available to be binged right now, is a story about Charl ...
- Millennials Like To Watch Linear TV, Research Shows
Around the Net In MAD London, Sean Hargrave - Thursday, May 14, 2015
There's an assumption that younger generations don't watch linear television, don't wa ...
- TV Proves Millennials Really Aren't All That Different
London Blog, Sean Hargrave - Thursday, May 14, 2015
They're painted as a different breed that you can only converse wi ...
- Young People Online For 27 Hours Per Week
Around the Net In MAD London, Sean Hargrave - Tuesday, May 12, 2015
Young people between the ages of 16 and 24 spend more th ...
- Vlogs Are Keeping YouTube The 'Coolest' Youth Video Channel
MAD London, Jason Mander - Tuesday, May 12, 2015
There are many pretenders to the crown, but the figures show th ...
- Who, Besides Millennials, Are Marketing Targets
Research Brief, Jack Loechner - Tuesday, May 12, 2015
According to a recent Marketing Charts report, marketers are focusing a l ...
- And The Children Shall Lead Us...Away From The TV Set
Data and Targeting Insider, Steve Smith - Monday, May 11, 2015
The 14- to 24-year-old segment of media consumer have left the trib ...
- Young Mothers Feel Social Media Pressures Them To Obtain 'Perfection'
Around the Net In MAD London, Sean Hargrave - Friday, May 8, 2015
According to the research from parenting Web site BabyCentre, 64% of millenni ...
- Millennial Optimism Reaches Four-Year High
Marketing Daily, Sarah Mahoney - Tuesday, May 5, 2015
Gen Y is finally ready to spend, with consumer confidence at ...
- Nicole Richie In, Amy Sedaris Out At PopSugar's 'Seriously Distracted'
Around the Net in Video, P.J. Bednarski - Friday, May 1, 2015
PopSugar's workplace comedy "Seriously Distracted" will be back for another season wi ...
- Scripps, WPP Invest In Digital Company Refinery29
MediaDailyNews, Wayne Friedman - Tuesday, April 28, 2015
Millennial women-targeted digital media company Refinery29 has taken on some new investme ...
- Time-Shifted TV Viewing Dips For Millennials, Teens
MediaDailyNews, Wayne Friedman - Friday, April 24, 2015
Traditional TV time-shifted viewing is finally seeing some declines among younger ...
- Millennials Want It Now, And They Want It Right
Research Brief, Jack Loechner - Monday, April 27, 2015
New data from Aspect Software finds that texting presents a new opportuni ...
- A-B Launches Digital Ad For Oculto
Marketing Daily, Tanya Gazdik - Monday, April 20, 2015
Marketing aims to reach the target millennials where they are: "in t ...
- Local TV News Content Online: For Young Media Consumers?
TV Watch, Wayne Friedman - Friday, April 17, 2015
On a panel at the National Association of Broadcasters event, Blake Sabatinell ...
- As Older Family Members Sign In To Social, Digital Natives Sign Out
Around the Net In MAD London, Sean Hargrave - Thursday, April 16, 2015
More than half of people aged 55 and over now have smartphon ...
- A Fashion Divide For Millennial Women
Research Brief, Jack Loechner - Wednesday, April 15, 2015
According to a new analysis from GfK MRI's Survey of the Americ ...
- 'Boomerang Boarders' Create Huge Opportunities For UK Marketers
Around the Net In MAD London, Sean Hargrave - Friday, April 10, 2015
The lack of affordable homes is holding young people back from owni ...
- Millennials Embrace Food/Beer/Wine Festivals
Marketing Daily, Tanya Gazdik - Thursday, April 9, 2015
"Nothing brings millennials together better than the chance to bond over ...