- The UPS Store Seeking Inspirational Stories At SXSW
Marketing Daily, Aaron Baar - Wednesday, March 11, 2015
"All small-business owners got where they are via something or someone," Kar ...
- Mazda Takes Austin As Auto Sponsor
Marketing Daily, Karl Greenberg - Tuesday, March 10, 2015
The Irvine, Calif.-based U.S. division of the company will have cars ...
- Blurring Entertainment Lines With Copycats
TV Watch, Wayne Friedman - Monday, March 9, 2015
TV has had its issues over copycat programming for decades -- b ...
- McD's SXSW Band Says 'Show Me The Money'
Around the Net In Brand Marketing, Karl Greenberg - Friday, March 6, 2015
The music duo Ex Cops got an invite to play at t ...
- Conquest Of 'Empire': Fox Series Is Season's Top Success Story
TVBlog, Adam Buckman - Friday, March 6, 2015
The success of Fox's "Empire" is the top story of the netwo ...
- Volkswagen And MoMA Bring Bjork To New York
Marketing Daily, Karl Greenberg - Tuesday, March 3, 2015
Icelandic actress, musician, artist and creative polymath Bjork is driving Volkswagen ...
- Google Ventures Funds Music Royalty Platform Kobalt
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 2, 2015
Kobalt has raised a $60 million Series C round led by Google Venture ...
- Apple Buys Music Software Maker Camel Audio
Around the Net in Mobile, Gavin O'Malley - Tuesday, February 24, 2015
Perhaps preparing to soup-up GarageBand, it looks like Apple has acquired mus ...
- PepsiCo Running Video Contest With LinkedIn To Recruit For Content Marketing
Marketing Daily, Karlene Lukovitz - Monday, February 23, 2015
To enter, U.S. college and university students can create a short vide ...
- YouTube Music And Kids Service To Lead Fight Against Rivals
Around the Net In MAD London, Sean Hargrave - Monday, February 23, 2015
Streaming service Music Key and YouTube Kids app aim to counter populari ...
- Tumblr Cracking Down On Illicit Music Sharing
Around the Net in Mobile, Gavin O'Malley - Wednesday, February 18, 2015
At the risk of alienating younger users, Tumblr is reportedly cracking do ...
- Snippet Of McCartney, Fallon, Taylor Swift, Jamming At 'SNL' After Party
Around the Net in Video, P.J. Bednarski - Monday, February 16, 2015
Sir Paul McCartney had better vocal nights than he did Sunday duri ...
- Montejo Beer Partners With Mexican Rock Band
Marketing Daily, Tanya Gazdik - Sunday, February 15, 2015
"Man connects with fans in the U.S. and abroad with music a ...
- XO Mints Celebrates Valentine's Day With 'The Ugly Couple Song'
Marketing Daily, Karl Greenberg - Thursday, February 12, 2015
The mints have earned something of a swag-bag niche: they were ...
- Streaming To Be Included In Pop Charts
Around the Net In MAD London, Sean Hargrave - Thursday, February 12, 2015
A year shy of its 60th birthday, the UK albums chart ...
- Jeep Covers All Terrain With NBCUniversal Partnership
Marketing Daily, Karl Greenberg - Monday, February 9, 2015
The company, which ran a kickoff commercial during the Super Bowl abo ...
- Target Asks Who Needs Ads When You Can Use Dragons?
Marketing Daily, Sarah Mahoney - Monday, February 9, 2015
In one of its boldest buzz-building moves in years, Target decided n ...
- The Music Industry is Just Fine: Q&A With Jeremy Kagan
MediaDailyNews, Charlene Weisler - Monday, February 9, 2015
Jeremy Kagan has an eclectic background, from managing punk rock bands ...
- Vevo Posts Impressive Numbers
Around the Net in Mobile, Gavin O'Malley - Monday, February 9, 2015
Talk of a Vevo sale has recently quieted, but it’s posting us ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Monday, February 9, 2015
The CBS brand's Digital Engagement Rating increased 288%, driven by the 57 ...
- Pepsi To Debut Music Platform During Grammys
Marketing Daily, Karlene Lukovitz - Thursday, February 5, 2015
The brand, a longtime sponsor of the awards, will air multiple a ...
- Aflac Introduces One Day Pay Promise In Its Largest Marketing Campaign Ever
Marketing Daily, Tanya Gazdik - Friday, February 6, 2015
"As we try to expand our reach with the growing younger, Millenni ...
- The Music Industry Is Getting Brokener And Brokener
Online Spin, Kaila Colbin - Friday, February 6, 2015
The world has changed, they said. Creative industries have been democratized, th ...
- Apple Well-Advanced In Beats Streaming Service To Rival Spotify
Around the Net In MAD London, Sean Hargrave - Thursday, February 5, 2015
Six months after buying the subscription music service Beats Music, Apple ...
- Viggle Revs Top $7M, Adds 1M Users
MediaDailyNews, Wayne Friedman - Wednesday, February 4, 2015
Viggle, a TV/entertainment marketing and rewards company, witnessed growing revenue in i ...
- iHeartMedia Launches SoundBoard Studios For Branded Audio Content
MediaDailyNews, Erik Sass - Tuesday, February 3, 2015
Branded content is coming to music courtesy of iHeartMedia, which has announc ...
- The Grammy Awards Updates App
Out to Launch, Amy Corr - Wednesday, February 4, 2015
Random iPhone App of the week:The Grammy Awards launched an updat ...
- NCM Partners With Grammys
MediaDailyNews, Erik Sass - Thursday, January 29, 2015
National CineMedia has joined forces with the Grammy Awards to launch ...
- Hyundai Renews Deal With Grammys With Third 'Amplifier' Program
Marketing Daily, Karl Greenberg - Tuesday, January 27, 2015
In addition to grabbing an advertising position on CBS' Feb. 8 broadca ...
- No Waterstones Deal For Blinkbox Books, But Music Arm Sold To Australia
Around the Net In MAD London, Sean Hargrave - Tuesday, January 27, 2015
Tesco has failed to reach an agreement with Waterstones for the sa ...