- San Fran Band Train Markets Wine
Around the Net In Brand Marketing, Karl Greenberg - Friday, May 18, 2012
Rock band Train is marketing Napa Valley vineyard ACME Wine Movers a ...
- File-Sharer Wants Supreme Court To Nix Six-Figure Verdict
PolicyBlog, Wendy Davis - Wednesday, May 16, 2012
File-sharer Joel Tenenbaum is asking the U.S. Supreme Court to consider h ...
- A Music Map Of World's Hottest Digital Markets
Around the Net In OMD Europe, Nina Lentini - Tuesday, May 15, 2012
Record labels' new-found enthusiasm for ending their iTunes dependence has created ...
- Streaming Music Services Get Their Own Chart
Around the Net In OMD Europe, Nina Lentini - Friday, May 11, 2012
The Official Streaming Chart will launch next Monday, billed as the fir ...
- McGraw Endorses JBL
Marketing Daily, Aaron Baar - Thursday, May 10, 2012
Country star will appear in ads; brand will sponsor his tour. ...
- Lipton, 'Lady A' Share Positivity
Marketing Daily, Aaron Baar - Tuesday, May 8, 2012
It's iced tea season, and Lipton has teamed up with country arti ...
- Vevo Turns Up The Mobile Volume
Online Media Daily, Mark Walsh - Friday, May 4, 2012
Vevo last month held a splashy "NewFront" event, featuring a sizzle re ...
- Online Music Strategy Becomes Line Item In Marketers' Budgets
Online Media Daily, Laurie Sullivan - Thursday, May 3, 2012
Creating a music strategy that makes it easier for brands to conne ...
- UPS and Pearl Jam: Not Perfect Together
Video Critique, Larry Dobrow - Thursday, May 3, 2012
The other day, for about the 27th time, UPS sent me ...
- Lurpak, Last.fm Launch 'FoodBeats' Music Tool
Around the Net In OMD Europe, Nina Lentini - Tuesday, May 1, 2012
The music tool, developed by Lurpak's social agency Outside Line, uses Last.fm ...
- Terra To Offer Films, Music In Spain, Portugal
Around the Net In OMD Europe, Nina Lentini - Tuesday, May 1, 2012
The unit of Telefonica will introduce music service Sonora in Spain ...
- Target Offers Exclusive Norah Jones Tunes
Marketing Daily, Sarah Mahoney - Friday, April 27, 2012
In its latest exclusive music partnership, Target says it is partnering wi ...
- Spotify Planning Ad-Supported "Radio" Service
Around the Net In Online Marketing, Gavin O'Malley - Thursday, April 26, 2012
Spotify is already enjoying success with its current online music service, whi ...
- Vevo Adds 6 New Music Series
Online Media Daily, Gavin O'Malley - Wednesday, April 25, 2012
Vevo has launched six new music-centered original shows. They include "Cover Stories ...
- Zippo Rocks Out With New Campaign
Marketing Daily, Karl Greenberg - Tuesday, April 24, 2012
The company has launched a musical event, sweepstakes, giveaway, social media a ...
- State Farm To Sponsor Billboard Latin Music Awards
Marketing Daily, Tanya Gazdik - Monday, April 23, 2012
For the fourth consecutive year, State Farm is the title sponsor ...
- NHL Partners With Nickelback
Marketing Daily - Breaking News, Karl Greenberg - Friday, April 20, 2012
The National Hockey League (NHL) has formed a strategic promotional alliance wi ...
- Dish Streams Pandora Offerings Via DVR
MediaDailyNews, David Goetzl - Friday, April 20, 2012
Dish Network said it will make the Pandora radio service available v ...
- Dick Clark Made Rock Commercially Viable
Marketing Daily - Top of the News, Thom Forbes - Thursday, April 19, 2012
Dick Clark, who died yesterday at 82, knew he wanted to ma ...
- Spotify Teams With Coke, Launches Branded Apps
Online Media Daily, Mark Walsh - Wednesday, April 18, 2012
Spotify announced a broad new partnership Wednesday with Coca-Cola and launched ...
- Brita's Conservation Efforts in "Music Sustains" Leaves a Disingenuous Taste
Video Critique, Larry Dobrow - Wednesday, April 18, 2012
I don't attend as many concerts as I once did, because I ...
- Coachella Music Festival A Marketing Incubator
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, April 17, 2012
The three-day Coachella music festival isn't just an opportunity for brands ...
- Australia, New Zealand Get Vevo
Around the Net In OMD Europe, Nina Lentini - Tuesday, April 17, 2012
The on-demand music service launched on Monday in the two countries throu ...
- Spotify Branded Apps From McDonalds, AT&T
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 16, 2012
In an effort to bring in bigger streams of revenue from n ...
- Mobile Video To Reach A Third Of Consumers By 2016
Mobile Marketing Daily, Steve Smith - Friday, April 13, 2012
According to eMarketer's latest usage projections, smartphone adoption will drive considerable grow ...
- Spotify Introduces Embeddable Widget
Around the Net In OMD Europe, Nina Lentini - Thursday, April 12, 2012
The move is a step toward the Swedish company's embracing the we ...
- Intel Goes Inside The Music
Marketing Daily, Aaron Baar - Wednesday, April 11, 2012
The program will explore six musical genres, showcasing each of their uniq ...
- Spotify Rolls Out 'Play' Widget
Around the Net in Online Marketing - Top of the News, Gavin O'Malley - Wednesday, April 11, 2012
Seeking broader distribution beyond Facebook (who knew there was such a thing? ...
- Britain Looks To Restrict Raunchy Music Vids Online
Around the Net In OMD Europe, Nina Lentini - Tuesday, April 10, 2012
The government plans to introduce a classification system that would restrict childr ...
- Troy-Bilt Goes Multi-Screen With Shazam
Marketing Daily, Karl Greenberg - Monday, April 9, 2012
The new Troy-Bilt effort makes music-ID app Shazam the bridge between t ...