- Kia Rides Soul Train Across Country
Marketing Daily, Karl Greenberg - Friday, August 14, 2009
Kia is bringing the new Soul crossover to 10 cities as pa ...
- Hewlett-Packard Digs Deeper With MTV Promotion
Marketing Daily, Aaron Baar - Thursday, August 13, 2009
HP is heavily promoting the program with several marketing elements, such ...
- Obama Admin Backs RIAA In File-Sharing Verdict
PolicyBlog, Wendy Davis - Friday, August 14, 2009
The Obama administration is asking a judge to reject a Minnesota woman ...
- The Waning Days Of 'Mere' Music Licensing
Marketing Daily, Kevin McKiernan - Thursday, August 13, 2009
From the early strains of "Revolution" by Nike, marketing has increasingly co-opt ...
- Pepsi + Rock Band = New MTV VMA Category
Marketing Daily, Aaron Baar - Tuesday, August 11, 2009
The contest will be promoted through heavy viral promotion, through which Ro ...
- Apple At Work On Social Tools For iTunes?
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, August 11, 2009
If the rumor mill is to be believed, Apple is working ...
- CBS Interactive Loses Less (Thanks To Acquisition)
Online Media Daily, Gavin O'Malley - Friday, August 7, 2009
Leaving aside its acquisition of CNET, CBS Interactive's second-quarter revenues decreased ...
- Jackson Deals Could Net Tens Of Millions
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 6, 2009
A lawyer for the administrators of Michael Jackson's estate expects such even ...
- Pepsi Launches Own Music Label in China
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 6, 2009
"Forget Michael Jackson," Frederik Balfour blogs. Eight-figure post-mortem deals make that ha ...
- 'Elle' Project Bring Ads to Mariah CD
Around the Net In Media, Joan Voight - Monday, August 3, 2009
Island Def Jam Music Group and Elle magazine are experimenting with integrati ...
- How a Small Music Magazine Cracked Wal-Mart
Around the Net In Media, Joan Voight - Sunday, August 2, 2009
Alternative Press, a relatively obscure music magazine, is appearing in Wal-Mart stor ...
- Verizon Wireless Offers 'Backspacer' Songs
Marketing Daily, - Saturday, August 1, 2009
Verizon Wireless is giving customers the chance to rock their phones wi ...
- Southern Comfort Breaks Out Its Digital Media Plan
Marketing Daily, Aaron Baar - Wednesday, July 29, 2009
"Everything we're doing starts with the digital property," the brand's Lena DerOhannessi ...
- Music Labels And iTunes Trying To Reinvent The Album
Around the Net In Online Marketing, Gavin O'Malley - Monday, July 27, 2009
Endeavoring to change buying trends on iTunes, Apple has tapped four t ...
- Advertisers Need to Make Some Noise
Marketing Daily, Bob McCurdy - Friday, July 24, 2009
It might be a good time for us to appreciate our sen ...
- Is Bono Making A Big Marketing Boo-Boo?
Around the Net In Brand Marketing, Thom Forbes - Friday, July 24, 2009
Outspoken iconoclast he may be, but the Post's headline suggests that ...
- Mary J. Blige Models AT&T Phones
Around the Net In Brand Marketing, Thom Forbes - Friday, July 24, 2009
...
- Rock Band Goes Country
Marketing Daily, - Wednesday, July 22, 2009
The popular video game franchise is releasing a "track pack" of count ...
- 'Billboard' Revamps Site To Increase Future Revs
MediaDailyNews, - Wednesday, July 22, 2009
Billboard has revamped its music site to better compete against rivals. ...
- John McCain Apologizes To Jackson Browne, Settles Dispute Over 'Running On Empty'
Online Media Daily, Wendy Davis - Tuesday, July 21, 2009
Sen. John McCain has apologized for using a portion of Jackson Browne ...
- Martin's Cheap Guitars Strike A Chord With Consumers
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 21, 2009
Scott Anthony poses three questions to ask if you're a considering ...
- Ryan's Launches First System-Wide Marketing Effort
Marketing Daily, - Friday, July 17, 2009
Ryan's Grill Buffet and Bakery has launched the brand's first system-wide marketi ...
- Why I hate Live Nation (and about any other ticketing experience)
Notes from the Digital Frontier, David - Wednesday, June 24, 2009
This is a two-part horror story, really ... Part I: Some faul ...
- Music Industry Seeks Cut of Pirate Bay Sale
Around the Net In Online Marketing, Ross Fadner - Friday, July 17, 2009
The music industry will attempt to intercept any money paid to acqui ...
- Southern Comfort Backs Playboy Web Series
Marketing Daily, Aaron Baar - Thursday, July 16, 2009
"One of the key insights we've had is that adults 21-29, w ...
- Indie Artist Borrows Something Old (Grace Slick) And Something New (Social Media)
Online Media Daily, Laurie Sullivan - Thursday, July 16, 2009
Indie artist Michelle Mangione has teamed with former Jefferson Airplane lead sing ...
- Taylor Guitars Marketing As Great As Their Guitars
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 16, 2009
There's still no Web evidence of United Airlines responding to the vir ...
- Discreet Coke Music Video To Make Debut On MTV
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 16, 2009
In observing that Coca-Cola commercials are sometimes so wrapped up in telli ...
- Oxygen Bows Youth-Oriented Music Initiative
Around the Net In Media, Joan Voight - Wednesday, July 15, 2009
NBC Universal's Oxygen is launching a new music initiative designed to introdu ...
- ITunes Update Shuts Out Palm's Pre
Around the Net In Online Marketing, Ross Fadner - Thursday, July 16, 2009
Apple this week released a software update to its iTunes media sto ...