- Ad Industry Loses 30-Year-Old Tool
Search & Performance Insider, Laurie Sullivan - Tuesday, January 2, 2024
Welcome to 2024 and the next phase in cookieless ad targeting: ...
- Middle East Search Insiders Speak Out
Search & Performance Insider, Laurie Sullivan - Friday, December 29, 2023
A group of search and technology experts in the Middle East launch ...
- What NYT's Copyright Lawsuit Means For Microsoft And Google
MediaDailyNews, Laurie Sullivan - Wednesday, December 27, 2023
Several months after Microsoft made a commitment to legally back users ...
- Publishers Eye Digital Subscription Growth In 2024
Research Intelligencer, Robert Williams - Wednesday, December 27, 2023
Revenue from advertising and sponsored content is also a priority in t ...
- How Harry Potter At Hogwarts Helped Microsoft AI Researchers Prove A Point
Search & Performance Insider, Laurie Sullivan - Wednesday, December 27, 2023
Two Microsoft researchers set out to determine whether or not developers cou ...
- The Countries Contributing Most To Ad-Tracker Increases This Year
MediaDailyNews, Laurie Sullivan - Friday, December 22, 2023
Data suggests the share of ad-tracking requests in user traffic worldwide ro ...
- Apple Wants To Train Its AI With News Publisher Content
MediaDailyNews, Laurie Sullivan - Friday, December 22, 2023
Apple has reportedly begun negotiations with major news publishers over permission ...
- New Year, New Challenges: Here Are Some The Ad Industry Face
Search & Performance Insider, Laurie Sullivan - Tuesday, December 26, 2023
"The term 'search engine' will have to go," says Chelsea Digital C ...
- Advertisers Spit Out Cookies, Tracking What Readers Read In 2023
Search & Performance Insider, Laurie Sullivan - Thursday, December 21, 2023
Brands often encounter challenges in planning timely and relevant campaigns, according ...
- Google Won't 'Save' The Post-Cookie Ad Era - Maybe AI Will
MediaDailyNews, Laurie Sullivan - Monday, December 18, 2023
"As an industry we're putting way too much emphasis on Privacy Sandbox ...
- Amazon, Microsoft Struggle With AI Inaccuracies
Search & Performance Insider, Laurie Sullivan - Tuesday, December 19, 2023
With Amazon, the focus is on product reviews, while for Microsoft, it ...
- Google Could Become New Money Source For U.S. Journalists, Content Creators
MediaDailyNews, Laurie Sullivan - Wednesday, December 13, 2023
The U.S. could see similar legislation in 2024 to the laws pass ...
- Etsy, eBay, Others Weigh In Against Texas And Florida Content Moderation Laws
MediaDailyNews, Wendy Davis - Thursday, December 7, 2023
Etsy, eBay and Yelp have joined a growing list of companies a ...
- NBA.com Battles Web Visitor Over Video Privacy
MediaDailyNews, Wendy Davis - Wednesday, December 6, 2023
A federal appellate court in New York could soon decide how ...
- ACLU, Others Blast X Corp's Lawsuit Against Anti-Hate Speech Watchdog
MediaDailyNews, Wendy Davis - Friday, November 24, 2023
A victory for X Corp. against the anti-hate speech nonprofit Center f ...
- Publishers Forecast To Lose $54B In Revenue From Ad-Blocking
MediaDailyNews, Laurie Sullivan - Monday, November 20, 2023
Publishers are estimated to lose $54 billion in ad revenue globally d ...
- Yandex Search Engine Assets For Sale
MediaDailyNews, Laurie Sullivan - Wednesday, November 15, 2023
Some smaller search engines are trying to sell off assets or partn ...
- Facebook Ads Spread Malware In Fake Google Bard Downloads
Search & Performance Insider, Laurie Sullivan - Monday, November 13, 2023
Social media has turned into an easy tool to spread misinformation a ...
- Google Expands SGE And Publisher Traffic Into More Countries
MediaDailyNews, Laurie Sullivan - Thursday, November 9, 2023
The announcement demonstrates Google's commitment to driving traffic from search to publish ...
- Consumers Spent $354.7B On Mobile This Year
Marketing Daily, Laurie Sullivan - Thursday, November 9, 2023
More intuitive mobile shopping experiences are making it easier for consumers ...
- Judge Won't Force YouTube To Restore RFK Jr.'s Anti-Vax Videos
MediaDailyNews, Wendy Davis - Wednesday, November 8, 2023
A federal judge on Tuesday rejected Kennedy's claim that YouTube violated t ...
- Just For You, YouTube Says
Search & Performance Insider, Laurie Sullivan - Thursday, November 9, 2023
Two words will change the way brands message consumers in ads a ...
- Yahoo Finance Redesigns, Reduces Available Ad Units
MediaDailyNews, Laurie Sullivan - Tuesday, November 7, 2023
The goal is to avoid clickbait, reduce display ads by 40% a ...
- Google Rolls Out AI-Generated Ad Watermarks
MediaDailyNews, Laurie Sullivan - Tuesday, November 7, 2023
The invisible watermark for images and open standard metadata will identify th ...
- IAB Tech Lab Plans To Verify Data Deletion Requests
MediaDailyNews, Laurie Sullivan - Friday, November 3, 2023
IAB Tech Labs CEO Anthony Katsur said a signal will propagate t ...
- Net Searcher Sentiment Replaces NPS With Unbiased Search Data
Search & Performance Insider, Laurie Sullivan - Friday, November 3, 2023
Isaac Gerber, director of commercial insights and analytics at Captify, developed ...
- Google AdSense Moves Payment To Per Impression
Search & Performance Insider, Laurie Sullivan - Thursday, November 2, 2023
Google AdSense will roll out two changes for publishers, scheduled to ta ...
- Google's 7-Year Mobile Project Faces Some Unresolved Issues
MediaDailyNews, Laurie Sullivan - Wednesday, November 1, 2023
Google announced the completion of its seven-year mobile project, but also sa ...
- California AG Battles X Over Law Requiring Platforms To Disclose Content Policies
MediaDailyNews, Wendy Davis - Monday, October 30, 2023
"California has a substantial interest in requiring social media companies to ...
- Meta Developing Threads API, Amid Concerns About Publisher Content
MediaDailyNews, Colin Kirkland - Monday, October 30, 2023
Threads is working on its own API, which will allow developers ...