- Nielsen: Teens' TV Use Rises, Web Time Less Than Adults
MediaDailyNews, Wayne Friedman - Thursday, June 25, 2009
Teens aren't all into the Internet or avoiding TV, contrary to comm ...
- Study: Online A Teenage Wasteland
Online Media Daily, Gavin O'Malley - Thursday, June 25, 2009
Nielsen's study on the state of teen media usage find that tee ...
- Microsoft Testing Online Energy-Usage Tool
Marketing Daily, - Wednesday, June 24, 2009
Microsoft is testing Hohm, a new online tool designed to help consume ...
- PubMatic Unveils New 'Ad Price Prediction' System
Online Media Daily, - Thursday, June 25, 2009
Online ad network revenue optimization firm PubMatic Wednesday unveiled a new syst ...
- GroupM: Interactive Overtakes Newspaper Ad Spending
Online Media Daily, Joe Mandese - Thursday, June 25, 2009
Interactive media will represent nearly one of every five dollars spent ...
- GroupM Predicts 'Good News' For 2010 Ad Economy, Will Slide Only 1.4%
MediaDailyNews, Joe Mandese - Wednesday, June 24, 2009
In its first attempt to forecast advertising growth in 2010, WPP's Grou ...
- Analyze This: TiVo, Quantcast Partner For Greater TV, Net Metrics
MediaDailyNews, Wayne Friedman - Tuesday, June 23, 2009
TiVo, the digital video equipment maker/media researcher and Quantcast, the Internet med ...
- Bada-Bing: WPP Teams With Microsoft To Research How Search Builds Brands
Online Media Daily, Joe Mandese - Wednesday, June 24, 2009
WPP Group this morning unveiled plans for a research initiative with Microso ...
- Watchdogs Question 'TV Everywhere'
PolicyBlog, Wendy Davis - Wednesday, June 24, 2009
Time Warner and Comcast announced today that they have partnered to off ...
PolicyBlog, Wendy Davis - Wednesday, June 24, 2009
...
- Netflix Boss Plots Life After The DVD
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 23, 2009
Wells Fargo didn't transmogrify into General Motors, but Netflix CEO Reed Hastin ...
- New Site Makes 'Dunkin' Runs' Easier
Marketing Daily, Karlene Lukovitz - Monday, June 22, 2009
"Our brand filters everything through the lens of helping to keep bu ...
- Sears To Settle With FTC Over Online Tracking
Marketing Daily, Karl Greenberg - Monday, June 22, 2009
A cyberlaw attorney says the FTC is sending "a strong signal th ...
- Conduit Custom Toolbar Pushes Ad Content To Desktop
Online Media Daily, Laurie Sullivan - Tuesday, June 23, 2009
Conduit will unveil a dashboard today that lets people customize toolbars wi ...
- Experts: Local Ad Buyers Won't Buy Yahoo's My Display Ads
Online Media Daily, Mark Walsh - Monday, June 22, 2009
Keeping up with Google, Facebook and MySpace, Yahoo Monday unveiled its o ...
- Over-Sharing: Privacy Panel Proves Anything But
Show Daily, Joe Mandese - Tuesday, June 23, 2009
Ach, the OMMA Social privacy panel is taking on some illicit, a ...
- Brand Jack Welch Expands Into Online Higher Education
Around the Net In Brand Marketing, Thom Forbes - Monday, June 22, 2009
Jack Welch, the seemingly ubiquitous former CEO of General Electric, is putti ...
- Ambitious Online Brands Turn to Traditional Media
Around the Net In Media, Joan Voight - Monday, June 22, 2009
The allure of Hulu.com's rapid success using traditional television ads has spurr ...
- Microsoft Books Mobile Deal With Hyatt, Unveils '2-Screen' Ad Research
Online Media Daily, Joe Mandese - Monday, June 22, 2009
In a major push behind its burgeoning mobile advertising platform, Microsoft th ...
- The Importance Of Not Knowing Things
Online Spin, Kendall Allen - Monday, June 22, 2009
There is a certain importance to keeping an open field on curiosit ...
- City Drops Quest For Job Seekers' Passwords
PolicyBlog, Wendy Davis - Monday, June 22, 2009
While Bozeman appears to have been unique in asking prospective employees ...
- Once You Go Broadband, You Never Go Back
Marketing Daily, Aaron Baar - Thursday, June 18, 2009
According to research, broadband Internet adoption rates are up 15% in 200 ...
- OPA: Display Ads Drive Engagement, E-Commerce
Online Media Daily, Mark Walsh - Thursday, June 18, 2009
Continuing its campaign to promote the Internet as an effective medium f ...
- Comcast, McAfee Launch Safety Program
Marketing Daily, - Wednesday, June 17, 2009
Comcast Corp. and McAfee Inc. are launching the Cyber Summer Safety Challeng ...
- New Balance Plays Up 'Made in the USA'
Marketing Daily, Tanya Gazdik - Wednesday, June 17, 2009
The campaign includes print, radio and online advertising. Dedicated in-store materials ...
- New Yellowbook Campaign Has Its 'Moments'
Marketing Daily, Aaron Baar - Wednesday, June 17, 2009
"We wanted to keep the spots as relatable as possible," says t ...
- Broadcast Execs Worry About Viability, Debate Charging For Hulu
MediaDailyNews, David Goetzl - Wednesday, June 17, 2009
There are fears that Hulu is slowly starting to contribute to on-a ...
- Take Control of Your Brand ... Dot Com
Marketing Daily, Tom Kurz - Wednesday, June 17, 2009
It is crucial to capitalize on the Internet, while ensuring that yo ...
- Village Voice Media Launches Online Local Network
MediaDailyNews, Erik Sass - Tuesday, June 16, 2009
Village Voice Media is joining the ranks of big newspaper publishers offeri ...
- Online Campaign Features Fictional Boy With 'Girl Parts'
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 16, 2009
Who is the last marketer you'd think would be behind a seri ...