- Arm & Hammer Tells Pet Owners: 'Tag A Cat'
Marketing Daily, Tanya Gazdik - Thursday, May 20, 2010
To support the collaboration with the North Shore Animal League America, A ...
- Best Buy Launches Video Download Service
Around the Net In Media, Fern Siegel - Thursday, May 20, 2010
Best Buy Co. plans to roll out its new CinemaNow digital entertainme ...
- Who Buys Flowers Online?
Marketing Daily, - Thursday, May 20, 2010
Top 10 DMAs in which reside adults who bought flowers online ...
- 'Twilight' Star Joins Staples, DoSomething Drive
Marketing Daily, Tanya Gazdik - Wednesday, May 19, 2010
New for 2010, Staples is launching a line of DoSomething.org-inspired products th ...
- Online Ads To Grow 19% In 2010
MediaDailyNews, - Wednesday, May 19, 2010
Market research firm IDC predicts U.S. online advertising will almost completely recov ...
- Ocean City, Md. Effort Lures Beachgoers
Marketing Daily, - Tuesday, May 18, 2010
The campaign, which includes TV, radio, billboards and online ads, features "Rodn ...
- Aflac Partners With Disney For 'Toy Story 3'
Marketing Daily, Tanya Gazdik - Tuesday, May 18, 2010
The campaign also includes a "Toy Story 3"-themed paint scheme for t ...
- Sharpie Uncaps 'Self-Expression' Effort
Marketing Daily, Karl Greenberg - Monday, May 17, 2010
This week, the company is launching a social-media leg on its SharpieUncapped.c ...
- Canoe Signs 4 Major Media Players
MediaDailyNews, David Goetzl - Monday, May 17, 2010
Canoe Ventures, which has been developing a platform to allow cable networ ...
- Malicious Ad Attacks Spawns New Anti-Malvertising Systems
Online Media Daily, Joe Mandese - Tuesday, May 18, 2010
The surge in malicious advertising attacks, also known as malvertising, is spawni ...
- Jabra's Message: Keep Your Hands Off Of It!
Marketing Daily, Aaron Baar - Friday, May 14, 2010
"What we're trying to do in a fun and provocative way ...
- Sherwin-Williams Brings Color Chips To Life
Marketing Daily, Tanya Gazdik - Friday, May 14, 2010
Three 30-second television spots take viewers into landscapes and cityscapes bursting wi ...
- Banner Day: Online Video Ads To Grow 41%
MediaDailyNews, Wayne Friedman - Wednesday, May 12, 2010
Revenue from online video advertising networks -- typically the lowest-priced digital conte ...
- Carney Joins CNBC
MediaDailyNews, - Wednesday, May 12, 2010
John Carney will be joining CNBC.com as senior editor. ...
- TV Technologies: New Devices Demand New Biz Model
MediaDailyNews, Wayne Friedman - Wednesday, May 12, 2010
Los Angeles -- Growing new media technologies are good for video conte ...
- TWC's 'TV Everywhere' Offered To FiOS TV Customers
MediaDailyNews, Wayne Friedman - Wednesday, May 12, 2010
In further pushing its "TV Everywhere" plan, Time Warner said Verzion Fi ...
- Comscore: Consumer Confidence In Banking Continues Slide
Online Media Daily, Gavin O'Malley - Wednesday, May 12, 2010
Despite ongoing privacy concerns, a clear majority of U.S. consumers -- 6 ...
- Exec Says Verizon, Google Developing iPad Rival
Around the Net In Brand Marketing, Thom Forbes - Wednesday, May 12, 2010
Verizon Wireless and Google are collaborating on a tablet computer that wou ...
- Kmart Backs Kenny Chesney Concert Film
Marketing Daily, - Tuesday, May 11, 2010
Kenny Chesney and Kmart have linked up for a nationwide distribution de ...
- Acura Effort Says Luxury Can Be Sensible
Marketing Daily, Karl Greenberg - Tuesday, May 11, 2010
Susie Rossick, Acura's manager of national advertising, says the effort was wr ...
- Armstrong Protégé Maureen Sullivan To Lead AOL's Marketing
Around the Net In Brand Marketing, Thom Forbes - Tuesday, May 11, 2010
...
- Taye Diggs To Do Virtual Book Reading For Alpo
Marketing Daily, Karlene Lukovitz - Monday, May 10, 2010
The book, a "how-to manual written by 20 'paw-thors'," was compiled fr ...
- Showtime Develops Online Video Service
MediaDailyNews, - Monday, May 10, 2010
CBS Corp.'s Showtime is developing an online video service for subscribers. ...
- Privacy Policies: Our Subprime Mortgages
Marketing Daily, Zephrin Lasker - Monday, May 10, 2010
If the larger players don't step up to the plate and innova ...
- Captain Morgan, 'Maxim' Host Birthday Bashes
Marketing Daily, - Thursday, May 6, 2010
In addition to Captain Morgan Original Spiced Rum and Lime Bite cockta ...
- Who's Streaming Video, How Are People Finding It, And How Do The Ads Get Served?
Online Media Daily, Gavin O'Malley - Thursday, May 6, 2010
YouTube aside, broadcast TV networks and "pure-play" online media brands are present ...
- Draft Of Online Privacy Bill Draws Fire From Both Sides
Around the Net In Brand Marketing, Thom Forbes - Wednesday, May 5, 2010
Consumer advocates and online marketers have concerns about the draft of ...
- U.S. Trust Asks 'What Is Worth?'
Marketing Daily, Tanya Gazdik - Tuesday, May 4, 2010
The campaign is aimed at "ultra high net worth individuals and famili ...
- Industry, Media Launch Obesity-Fighting Platform
Marketing Daily, Karlene Lukovitz - Tuesday, May 4, 2010
The new online initiative aims to encourage healthy-weight initiatives for children ...
- Data: Internet Explore Share Hits Historic Low
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, May 4, 2010
Last month, Microsoft's Internet Explorer browser market share dipped below 60% ...