- A Sign Of The Times (Square)
Digital Outsider, Joe Mandese - Thursday, November 20, 2008
t's been a long time since I've looked upon Times Square ...
- Macy's Uses Flip Books To Promote Parade
MediaDailyNews, - Tuesday, November 18, 2008
To promote its famous parade, Macy's is giving away live-action video fl ...
- Channel M, Outcast Hire Execs
MediaDailyNews, Erik Sass - Tuesday, November 18, 2008
Two big out-of-home digital video networks hired new executives to ramp ...
- Major League Baseball Scores With Out-Of-Home Ad Exposures
MediaDailyNews, Wayne Friedman - Tuesday, November 18, 2008
Nielsen Co. says one major out-of-home media company, Arena Media Networks, pull ...
- An Out of Home Digital Video Party! & Nielsen / IMMI Pallor?
TV Board, Mitch Oscar - Tuesday, November 18, 2008
A few weeks ago, media buying agency MPG, a sibling in t ...
- Los Angeles To Billboards: Sign Off
MediaDailyNews, Erik Sass - Friday, November 14, 2008
Los Angeles city officials are recommending that no new billboards be permitt ...
- MediaVest Names 'Shopper Marketing' Chief
MediaDailyNews, - Friday, November 14, 2008
MediaVest Thursday named Danielle Bottari senior vice president-director of shopper marketing, responsib ...
- TiVo Checks Into Hotels
MediaDailyNews, David Goetzl - Wednesday, November 12, 2008
In a first, a hotel will be offering TiVo devices in t ...
- ESPN Football Scores Out-Of-Home
MediaDailyNews, David Goetzl - Wednesday, November 12, 2008
For years, ESPN sought some sort of measurement to track the lar ...
- DO Gets That Uh-Oh Feeling
Digital Outsider, Erik Sass - Wednesday, November 12, 2008
Digital out-of-home is still, by common agreement, one of the most promisi ...
- Clear Channel's Outdoor Sales Slow
Around the Net In Media, Joan Voight - Tuesday, November 11, 2008
Clear Channel Outdoor Holdings says third-quarter profits dropped 83.3% as the glob ...
- Moscow Doesn't Want To Be Times Square
Around the Net In Media, Joan Voight - Monday, November 10, 2008
A boom in outdoor advertising has turned Moscow into one of Europe ...
- Nielsen Out-Of-Home Goes Out-Of-Business, First Research Casualty Of Faltering Economy
MediaDailyNews, Joe Mandese - Monday, November 10, 2008
In a sign that weakening economic conditions are beginning to impact t ...
- D.C. Buses Go 'Godless' For The Holidays
MediaDailyNews, - Friday, November 7, 2008
The American Humanist Association is launching a godless ad campaign for t ...
- NCM Bows Online Platform, Screens Strong 3Q Results
MediaDailyNews, Erik Sass - Friday, November 7, 2008
The economy may be in dire straits, but cinema advertising is cruisi ...
- Outdoor Companies Launch Feel-Good Post-Election Effort
Around the Net In Media, Joan Voight - Thursday, November 6, 2008
In a bid to promote their medium by spreading good will aft ...
- Casting Volts
Digital Outsider, Joe Mandese - Thursday, November 6, 2008
Campaign '08 rewrote the history books for most major media, including o ...
- Digital Out-Of-Home Continues On Double Digit Growth Track
Research Brief, Jack Loechner - Wednesday, November 5, 2008
The new PQ Media study: Digital Out-of-Home Media Forecast, 2008-2012, reports th ...
- Digital Signage Biz To Boom
MediaDailyNews, Erik Sass - Friday, October 31, 2008
Close on the heels of a cheery forecast for ad revenue f ...
- CBS Expands Its Video Reach In Stores
Around the Net In Media, Joan Voight - Thursday, October 30, 2008
Reaching beyond the TV screen into the retail realm, CBS is beefi ...
- OVAB Metric Key To Targeted Reach
MediaDailyNews, David Goetzl - Wednesday, October 29, 2008
Looking to develop a type of ratings system for the growing numb ...
- DO Network Polls Teens, Predicts Obama Landslide
Digital Outsider, Erik Sass - Wednesday, October 29, 2008
In a poll that has correctly predicted the winner of every presidenti ...
- Forecast: Digital Out-of-Home Will Weather Downturn
MediaDailyNews, Erik Sass - Monday, October 27, 2008
The digital out-of-home business is headed for an "inevitable shakeout," but wi ...
- The Future Is Here: Get Ready To Be Augmented
Digital Outsider, Joe Mandese - Thursday, October 23, 2008
Last week, Interpublic's vaunted Emerging Media Lab announced a partnership with ...
- Outdoor Giants Grab Major Transit Accounts
MediaDailyNews, Erik Sass - Tuesday, October 21, 2008
Two of the world's leading out-of-home advertisers announced major expansions of the ...
- Underground Profits: Submedia's Corrigan Tunnels For Ads
MediaDailyNews, David Goetzl - Friday, October 17, 2008
Bucking the downward ad trend is a New York-based company that offe ...
- In Week Of New Launches, Financial Calamity Claims A DO Victim
Digital Outsider, Erik Sass - Wednesday, October 15, 2008
The digital out-of-home video business has proved more resilient than most, ...
- Correction: Cabco's TV Kart Not Used at Wal-Mart
MediaDailyNews, - Tuesday, October 14, 2008
An article that appeared in the Oct. 9 edition of MediaDailyNews titl ...
- Hotel Networks Bows Place-Based VOD
MediaDailyNews, Erik Sass - Tuesday, October 14, 2008
The Hotel Networks, which delivers video programming to 1 million hotel roo ...
- Premier Retail Networks Strikes Ad Deals for Interactive Shopping Carts
MediaDailyNews, Erik Sass - Thursday, October 9, 2008
Premier Retail Networks is making deals with major advertisers to bring ...