- Nanigans Adds Real-Time Mobile Tools For Facebook Ads
Real-Time Daily, Tyler Loechner, Mark Walsh - Monday, February 11, 2013
With more advertising on Facebook shifting to mobile, social media marketing fi ...
- Adap.tv's New Technology Could Draw TV Crowd to Online Video
Real-Time Daily, Tyler Loechner - Tuesday, February 12, 2013
Adap.tv last week announced In-Target Audience Optimization, a technology that allows advertise ...
- Why You Need To Care About Programmatic Premium
Real-Time Daily, Joshua Koran - Monday, February 11, 2013
In our lightning progress toward a programmatic future, we in ad te ...
- Martini Sees 4x Growth In Europe, Cites Programmatic
Real-Time Daily, Tyler Loechner - Monday, February 11, 2013
Premium ad network operator Martini Media this morning announced that revenues f ...
- Facebook Eyes Showdown With Google With Potential Atlas Deal
Around the Net in Real-Time, Tyler Loechner - Friday, February 8, 2013
Microsoft's Atlas ad-serving product could be acquired by Facebook as soon ...
- DataXu Secures $27M In Venture Capital, Targets Global Software
Online Media Daily, Laurie Sullivan - Thursday, February 7, 2013
Thomvest Ventures, a venture capital group headed by founder and managing direct ...
- Google AdWords Update Could Shake Up Mobile RTB
Real-Time Daily, Tyler Loechner - Friday, February 8, 2013
As OnlineMediaDaily reported on February 7, Google has updated AdWords to ...
- X Marks the Spot: Cunningham Joins Gradient X From OpenX
Real-Time Daily, Tyler Loechner - Friday, February 8, 2013
Real-time mobile DSP Gradient X this week named Stephan Cunningham as vi ...
- Real-Time With Forbes: Mag Touts 'Most Promising' Ad Techers
RTBlog, Tyler Loechner - Friday, February 8, 2013
Forbes released its list of America's Most Promising Companies earlier this wee ...
- Ikon's Rogers Predicts 70% Of All Media Will Be Programmatic Within 5 Years
Around the Net in Real-Time, Joe Mandese - Wednesday, February 6, 2013
Programmatic media buying will grow to 70% of all media-buying -- n ...
- Forget Man Vs. Machine, Econsultancy's Friedlein Says Programmatic Is About Biz Models And Decisions
Around the Net in Real-Time, Joe Mandese - Wednesday, February 6, 2013
Econsultancy's Ashley Friedlein opines that the real issues concerning "programmatic marketing" a ...
- TubeMogul Raises $1.24 Mil., Enters Japan
Real-Time Daily, Tyler Loechner - Wednesday, February 6, 2013
TubeMogul has raised 100 million Yen ($1.24 million) in financing and h ...
- Legolas Taps Netmining's Hegarty For Media Sales
Real-Time Daily, Joe Mandese - Wednesday, February 6, 2013
Legolas Media has named online industry sales vet Michael Hegarty vice president-med ...
- Rocket Fuel Named 4th 'Most Promising'
Real-Time Daily, Joe Mandese - Wednesday, February 6, 2013
Rocket Fuel has been named No. 4 on Forbes Magazine's America's Mo ...
- PubMatic Announces Upgraded UI, Increases Transparency
Real-Time Daily, Tyler Loechner - Monday, February 4, 2013
Sales-side digital media platform PubMatic today announced upgrades to their UI, intend ...
- Xaxis Enters Hong Kong, Taps Tribal Fusion's Chung
Real-Time Daily, Joe Mandese - Monday, February 4, 2013
WPPs Xaxis unit has began trading in Hong Kong on Monday. Worki ...
- Real-Time With Rocket Fuel's Siebelink, Belani
RTBlog, Tyler Loechner - Monday, February 4, 2013
On Monday, real-time digital ad tech company Rocket Fuel released a whi ...
- OpenX, AdTruth Deal Marks New Chapter For Mobile RTB
Real-Time Daily, Tyler Loechner - Monday, February 4, 2013
After announcing a partnership with OpenX Software last week, AdTruth vice preside ...
- RTB Video Growing at 18% Per Month As Display Falls
Real-Time Daily, Tyler Loechner - Friday, February 1, 2013
Using data aggregated from a variety of exchanges, programmatic video ad buyi ...