- Ford Tells Teens To Sing For Safety
Marketing Daily, - Thursday, October 22, 2009
Ford is boosting National Teen Safe Driving Week with a seat belt-friend ...
- Pepsi China Challenge Pulls 34 Million Entries
Marketing Daily, Karlene Lukovitz - Thursday, October 22, 2009
The promotion theme was also carried over into Pepsi's latest television commerci ...
- American Family Insurance Reaches For Teens
Marketing Daily, Tanya Gazdik - Tuesday, October 20, 2009
The integrated marketing effort includes five episodes of "The Road to t ...
- Delta, MSG Pact Creates Multiplatform Deals
Marketing Daily, Karl Greenberg - Tuesday, October 20, 2009
Delta and MSG will tout the relationship with a promotion dangling pri ...
- Sykes Fights DVRs In New Fox Promo
MediaDailyNews, David Goetzl - Tuesday, October 20, 2009
If you can't beat 'em, joke with 'em. Fox is running ...
- Look To The Skies: ABC Welcomes 'V'
MediaDailyNews, Wayne Friedman - Monday, October 19, 2009
Keeping its viewers focused on aliens -- and at the skies ...
- KitchenAid Launches Promo With Pasta
Marketing Daily, - Thursday, October 8, 2009
KitchenAid is launching a promotion with "Cooking with Nonna," the online Itali ...
- Campari Calendar Features 'Bond' Actress
Marketing Daily, - Thursday, October 8, 2009
Campari's just-released 2010 calendar, the 11th edition, features actress Olga Kurylenko sippi ...
- 'Visit Jacksonville' Launches Sweepstakes
Marketing Daily, - Wednesday, October 7, 2009
The fall promotion features three grand prize packages for a football, shoppi ...
- 'Office' Actor Shoots NBA Promos
MediaDailyNews, David Goetzl - Wednesday, October 7, 2009
As TNT readies for its 21st year offering NBA games, the netwo ...
- Ocean Spray, Jamba Vie For Big Apple's Attention
Marketing Daily, Karlene Lukovitz - Tuesday, October 6, 2009
Even jaded New Yorkers are likely to take note when encountering ...
- Thermador Offers Wealthy Deal On Stoves
Marketing Daily, Karl Greenberg - Tuesday, October 6, 2009
Zack Elkin tells Marketing Daily that the company has weathered the econom ...
- MillerCoors Dangles Beer In Denver Marathon
Marketing Daily, - Monday, October 5, 2009
As part of its sponsorship of the Denver Marathon, MillerCoors' MGD ...
- Icebreaker Promo Ties In To N.Y. Marathon
Marketing Daily, Aaron Baar - Monday, October 5, 2009
Through the promotion (at Paragon Sports in Union Square), marathoners and aspiri ...
- Sony Effort To Support PSPgo Gaming System
Marketing Daily, - Thursday, October 1, 2009
Sony will support the launch of its next-generation handheld gaming system, t ...
- Domino's Uses Astrology To Predict Favorites
Marketing Daily, - Wednesday, September 30, 2009
In conjunction with the launch of its four new sandwiches, Domino's Piz ...
- 'Man Shops,' Sundance Co-Brands
MediaDailyNews, Fern Siegel - Wednesday, September 30, 2009
Integrated marketing is becoming the new ad norm. Stella Artois will prese ...
- Wal-Mart Expanding $10 Toy Deal To 100 Products
Around the Net In Brand Marketing, Thom Forbes - Wednesday, September 30, 2009
Wal-Mart is expected to announce today that it is expanding its $ ...
- 7-Eleven Brings Japanime 'Domo' In-Store
Marketing Daily, Karl Greenberg - Tuesday, September 29, 2009
Evan Brody, marketing manager for Slurpee and Big Gulp beverages tells Marketi ...
- Starbucks Takes Via National
Around the Net In Brand Marketing, Thom Forbes - Tuesday, September 29, 2009
CEO Howard Schultz led the charge for the national rollout of Starbuck ...
- Smucker's Gives Away 20K Coupons In One Morning
Marketing Daily, Karlene Lukovitz - Monday, September 28, 2009
The promotion's premise is based on a survey of 1,520 moms (8 ...
- Everlast Reaches Deal With 24 Hour Fitness
Marketing Daily, Karl Greenberg - Friday, September 25, 2009
Matt Cowan, VP of advertising and marketing at the New York compan ...
- Fox Promotes 'Lie' By Asking For More
MediaDailyNews, David Goetzl - Friday, September 25, 2009
As networks continue to roll out new shows, Fox turned to ...
- Togo's Offers Pastrami Money-Back Guarantee
Marketing Daily, - Wednesday, September 23, 2009
Togo's Eateries, Inc., the California sandwich chain, is offering a money-back Pastra ...
- TGIF's Online Promotion Makes Too Many Friends Too Fast
Around the Net In Brand Marketing, Thom Forbes - Monday, September 21, 2009
Just six days after TGI Friday launched its new marketing character, Wood ...
- Jack Daniel's 'Toast' Application Going Strong
Marketing Daily, Karlene Lukovitz - Thursday, September 17, 2009
Wanting to promote the September birthday of Jack Daniel's creator Jasper Newt ...
- Cascadian Farm Promo Supports N.Y. Parks
Marketing Daily, Tanya Gazdik - Wednesday, September 16, 2009
The General Mills company is also sponsoring a new featured trails gui ...
- Elsie The Cow Parties With Selena Gomez
Marketing Daily, Karlene Lukovitz - Wednesday, September 16, 2009
The event is designed to tie in with a Gomez record launc ...
- Dave Morgan Discovers TV, Wants To Help Viewers, Programmers Do The Same
Online Media Daily, Joe Mandese - Thursday, September 17, 2009
Dave Morgan, who helped spark a revolution in behaviorally-based audience targeting onlin ...
- Marketing Budgets Cutting Customer Incentives
Research Brief, Jack Loechner - Thursday, September 17, 2009
According to the 2009 Promo Premiums and Incentives survey from Promo Magazin ...