- Carl's Jr. Fires Ad Firm, Hires Ad Firm
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 5, 2011
Citing disappointment with its new ad agency, Carl's Jr. has parted wa ...
- Restaurant Industry Serves Up Mobile Offers
Online Media Daily, Mark Walsh - Monday, December 5, 2011
The holiday shopping season has underscored how retailers are increasingly embracing mobi ...
- Is Wendy's Poised To Overtake BK As #2 QSR?
Marketing Daily, Karlene Lukovitz - Thursday, December 1, 2011
Burger King's new kids' meals and fries initiatives and pumped-up marketing a ...
- Subway To Offer $2 Deal On Six-Inch Subs
Around the Net In Brand Marketing, Karl Greenberg - Thursday, December 1, 2011
Subway plans a $2, six-inch sub sandwich promotion for the month ...
- Original Dunkin' Donuts Gets Retrospective Makeover
Around the Net In Brand Marketing, Karl Greenberg - Thursday, December 1, 2011
The first Dunkin' Donuts on Southern Artery in Quincy has an old-fashion ...
- Big Mac Fights City Hall With 10-Cent Happy Meal Toys
Marketing Daily - Top of the News, Thom Forbes - Thursday, December 1, 2011
Never underestimate the wiliness of a marketing organization that could get ...
- Restaurants, C-Stores Interchangeable For Many
Marketing Daily, Karlene Lukovitz - Tuesday, November 29, 2011
As convenience stores continue to expand their meal and snack offerings, mo ...
- Jack In The Box Changes Digital Shops
Around the Net In Brand Marketing, Karl Greenberg - Friday, November 18, 2011
Jack in the Box Inc., the Calif.-based hamburger chain, has given Horiz ...
- Papa John's Drops Coke In Favor of Pepsi
Marketing Daily, Karlene Lukovitz - Monday, November 14, 2011
Pizza chain says Mountain Dew was a big factor. ...
- Schultz Juiced Over $30MM Evolution Fresh Acquisition
Marketing Daily - Top of the News, Thom Forbes - Friday, November 11, 2011
In announcing the $30-million cash acquisition of San Bernardino, Calif.-based Evolution Fre ...
- Starbucks Reports Record Q4, Full-Year Results
Marketing Daily, Karlene Lukovitz - Friday, November 4, 2011
Starbucks reported its first $3-billion quarter in fiscal Q4 2011. On t ...
- Starbucks Uses QR Codes For Fall Campaign
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, November 2, 2011
Starbucks is using QR codes in various in-store locations around the Unit ...
- Tim Hortons Scores NHL All-Star Game Sponsorship
Marketing Daily, Karl Greenberg - Tuesday, November 1, 2011
Tim Hortons gets a Zamboni-ful of media and branding opportunities, including ...
- Can Quick-Serve Restaurants Reignite Seafood?
Around the Net In Brand Marketing, Karl Greenberg - Thursday, October 27, 2011
The NPD Group, a market research firm, reports there has been ...
- Bojangles Gets A Tad Surreal With New TV Spots
Marketing Daily, Karlene Lukovitz - Tuesday, October 25, 2011
Getting viewers' attention amid the plethora of often-frantic fast-food TV ads o ...
- Domino's Makes Fun Of Artisanal-everything Trend
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, October 25, 2011
Artisanal used to mean hand-crafted. Now it means something that is suppos ...
- Pig Out: McDonald's Launches Golden McRib
Marketing Daily, Aaron Baar - Monday, October 24, 2011
For its second year of offering its boneless pork barbecue sandwich ...
- Cinnabon Makes TV Debut In International Delight Spot
Marketing Daily, Karlene Lukovitz - Thursday, October 20, 2011
The Cinnabon bakery chain is getting its first television exposure through ...
- 90-Year-Old Woman Makes Slider Hall Of Fame
Around the Net In Brand Marketing, Karl Greenberg - Thursday, October 20, 2011
Constance Huening loves White Castle hamburgers, and has since 1920 or thereabo ...
- Brian Niccol New CMO At Taco Bell
Around the Net In Brand Marketing, Karl Greenberg - Monday, October 17, 2011
Taco Bell has named Brian Niccol its chief marketing and innovation office ...
- Subway Runs $5 and PlayStation Promos
Marketing Daily, - Tuesday, October 4, 2011
Subway is tripling up on promotions. ...
- QSRs' Discounting Intensifies
Marketing Daily, - Thursday, September 29, 2011
Fast-food deals are seemingly even more ubiquitous than usual, as the restaura ...
- Arby's Intros Healthier Kids' Meals
Marketing Daily, - Wednesday, September 28, 2011
The chain's new kids' meal, to launch Oct. 3, includes Chiquita app ...
- License To Serve Alcohol? Maybe Not
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, September 28, 2011
QSR chains like Starbucks, Sonic and Guy & Gallard, the New Yo ...
- Beefing Up The Brand At Wendy's
Marketing Daily, Robert Passikoff - Wednesday, September 28, 2011
When brands find they are losing sales, share, and profits, there a ...
- Get'cher Free-Range, Organic Chicken Salad Sammy
Marketing Daily, Karl Greenberg - Tuesday, September 27, 2011
The new eateries at Madison Square Garden cleave -- at least thematical ...
- Don Shula Launches Burger Chain
Marketing Daily, - Monday, September 26, 2011
Hall of Fame National Football League coach Don Shula is launching ...
- Where's The Beef? Why, It's Right Here, Wendy's Says
Around the Net In Brand Marketing, Karl Greenberg - Monday, September 26, 2011
The question first heard in a 1984 commercial starring a bellowing Cla ...
- McDonald's' Sales Growth Slows A Bit In August
Marketing Daily, - Monday, September 12, 2011
McDonald's logged its 100th consecutive month of delivering increases in global comparable-sto ...
- Dunkin' Moves To Expand In Five Markets
Around the Net In Brand Marketing, Karl Greenberg - Monday, September 12, 2011
Dunkin' Donuts is recruiting franchisees for Denver and Colorado Springs, Colo.; Houst ...