- Facebook Makes Us Fat, Rude
The Social Graf, Erik Sass - Tuesday, October 2, 2012
It's no secret that many people act like jerks online, and n ...
- Broadcast Partnerships In NFL Playbook For QSR
Around the Net In Brand Marketing, Karl Greenberg - Monday, October 1, 2012
The NFL has strict rules on branded stadium signage. Several brands ha ...
- Specifics Beat Celebs In IPhone Ads
Marketing Daily, Aaron Baar - Sunday, September 30, 2012
"[Apple] typically does better with just-the-product ads, probably because consumers are mo ...
- Beer Faces Competition From Other Segments
Marketing Daily, Tanya Gazdik - Sunday, September 30, 2012
The beer industry declined 1.3%, partly due to heightened competition from oth ...
- Internet Jobs Booming Across All Sectors
Online Media Daily, Gavin O'Malley - Monday, October 1, 2012
Ripe for a political talking point, new data shows that employment ...
- Pew: Mobile Expanding News Consumption
Online Media Daily, Mark Walsh - Monday, October 1, 2012
When it comes to news consumption, mobile devices are expanding reach, rath ...
- Men A Better Bet For Facebook Advertising
Research Brief, Jack Loechner - Monday, October 1, 2012
According to Social Media Insights: Men are Cheap, from Kenshoo, exploring gend ...
- Affluent Americans Are More Optimistic
Around the Net In Brand Marketing, Karl Greenberg - Friday, September 28, 2012
Affluent Americans are feeling more hopeful as they take greater control ...
- UK Trails Estonia, Philippines In Internet Freedom
Around the Net In OMD Europe, Nina Lentini - Friday, September 28, 2012
The UK has been placed eighth in terms of internet freedom, whi ...
- VPAID Delivers Interaction For In-Stream Marketers
Research Brief, Jack Loechner - Friday, September 28, 2012
According to a worldwide analysis by MediaMInd of more than 1 billi ...
- Over Half Of Shoppers Prefer Bricks And Mortar
Around the Net In Brand Marketing, Karl Greenberg - Thursday, September 27, 2012
Also, the British are the unhappiest shoppers and the Chinese are t ...
- Bayer Partners With Feline Vets
Marketing Daily, Tanya Gazdik - Wednesday, September 26, 2012
Bayer HealthCare LLC Animal Health Division is partnering with the American Associati ...
- Old World Industries Partners With NHRA
Marketing Daily, Karl Greenberg - Wednesday, September 26, 2012
NHRA (the National Hot Rod Association) has launched a multi-year sponsorship progr ...
- Most Brits Active In Social Media; Facebook Reigns
Around the Net In OMD Europe, Nina Lentini - Tuesday, September 25, 2012
Facebook is the most popular social media site in the UK, wi ...
- Study: Cost Still Major Barrier To Going Green
Marketing Daily, Sarah Mahoney - Tuesday, September 25, 2012
New research from GfK Roper's Green Gauge shows that consumers' willingness ...
- Restaurant Beverage Consumption Rising
Marketing Daily, Karlene Lukovitz - Tuesday, September 25, 2012
Seven out of 10 consumers (71%) now purchase beverages away from ho ...
- Chase Tops In Customer Satisfaction
Marketing Daily, Tanya Gazdik - Tuesday, September 25, 2012
Chase received the highest overall customer satisfaction rating in the study, wi ...
- Goodbye, Supercenters: Retail Will Get Focused, Adaptable
Marketing Daily, Karl Greenberg - Thursday, September 27, 2012
A new report from PwC US and Kantar Retail, "Retailing 2020," whi ...
- Mercedes-Benz Leads In YouGov Poll
Marketing Daily, Karl Greenberg - Tuesday, September 25, 2012
Mercedes-Benz is in the lead in perception among affluent car buyers w ...
- Turner Joins THREE As SVP, Analytics
Online Media Daily, Fern Siegel - Tuesday, September 25, 2012
Adam Turner has joined research consultancy THREE as senior vice president, advanc ...
- Online Life in Pictures
Research Brief, Jack Loechner - Tuesday, September 25, 2012
A nationally representative phone survey, by the Pew Research Center's Internet &am ...
- Marketers Going Green, But Consumers Aren't
Around the Net In Brand Marketing, Karl Greenberg - Monday, September 24, 2012
A Green Gauge survey by GfK finds that while 93% of consume ...
- Study: Branding Is Child's Play
Around the Net In Brand Marketing, Karl Greenberg - Monday, September 24, 2012
A new study suggests brands literally "brand" the brains of children. T ...
- Pre-Boomers Want Gadgets, Excitement In Small Cars
Marketing Daily, Karl Greenberg - Sunday, September 23, 2012
A large percentage of younger consumers are planning to buy cars. Generatio ...
- Ritz Tops Best-Perceived Snacks Ranking
Marketing Daily, Karlene Lukovitz - Monday, September 24, 2012
For the second year in a row, Ritz Crackers is the mo ...
- Nielsen: There Is Room For Rivals' Data
MediaDailyNews, David Goetzl - Monday, September 24, 2012
Steve Hasker, the president of Nielsen's global media products, says a Niels ...
- Mobile Gender Shopping
Research Brief, Jack Loechner - Monday, September 24, 2012
According to uSamp, looking at the mobile shopping habits of 1,100 m ...
- Swiss Kids Tops For Mobile Surfing
Around the Net In OMD Europe, Tanya Gazdik - Friday, September 21, 2012
In no other country in Europe do more children surf the W ...
- Nutritional Supplements Continue Robust Growth
Marketing Daily, Karlene Lukovitz - Thursday, September 20, 2012
Nutritional supplements have thrived throughout the recession and its lingering aftermath, a ...
- ComScore: Mobile Shoppers Reach 86 Million
Marketing Daily, Sarah Mahoney - Thursday, September 20, 2012
As smartphones continue to gain in popularity, consumers are shopping with th ...