- Forrester: Pinterest Doesn't Work For Marketers
Social Media & Marketing Daily, Gavin O'Malley - Monday, January 19, 2015
While Pinterest's ad strategy is taking shape, analysts remain on the fen ...
- Most Consumers Don't Want Customer Service Via Social Media
The Social Graf, Erik Sass - Tuesday, January 20, 2015
Not so long ago, you would routinely hear predictions that social med ...
- Digital Technology Is Ruining Childhood
MAD, Larissa Faw - Friday, January 16, 2015
That's according to a new Havas Worldwide study that reports that o ...
- Marketers Claim to Be More Mobile Than We Might Think
MoBlog, Steve Smith - Monday, January 19, 2015
In the latest Salesforce, marketers reveal they like just about everything mobi ...
- Video On Product Page Increases Order Value At Least 50%
Research Brief, Jack Loechner - Monday, January 19, 2015
According to new research from Liveclicker, the average order value for custome ...
- People Like Technology, But Privacy Concerns Are Widespread
The Social Graf, Erik Sass - Monday, January 19, 2015
People around the world believe that new technology including the Internet, soci ...
- Dunnhumby: Fermented, Small-Batch Among 2015's Biggest Food Trends
Marketing Daily, Karlene Lukovitz - Thursday, January 15, 2015
"Responsibly produced" claims -- including Fair Trade Certified, Certified Organic, free ran ...
- Streaming Media Brands Garner 2014 Buzz
Marketing Daily, Aaron Baar - Thursday, January 15, 2015
"[Media consumption] is shifting from traditional TV to online streaming," Ted Marzill ...
- Not So Smart TV: Remote, Interface Issues Drive Down Online Viewing
MediaDailyNews, Wayne Friedman - Thursday, January 15, 2015
Are lousy smart TV remote controls/interfaces hurting social media and other Intern ...
- Digital Moves To Mobile
Research Brief, Jack Loechner - Friday, January 16, 2015
Desktop internet and social network usage growth have plateaued in the U ...
- Bellwether Report Shows Marketers Adopting 'Cost-Efficient' Cautious Approaches
Around the Net In MAD London, Sean Hargrave - Thursday, January 15, 2015
The fragile nature of the economy has prompted marketers to adopt "cost-efficien ...
- Google AdWords Integrates Store Visits
Around the Net in Search Marketing, Laurie Sullivan - Thursday, January 15, 2015
Google has introduced a method to integrate store visits into AdWords. Lar ...
- Retail Wrap: Consumers' Careful Christmas
Marketing Daily, Sarah Mahoney - Wednesday, January 14, 2015
Consumers' tenacious frugality is key. Among the households tracked in How Ameri ...
- Live TV Lives On
Research Brief, Jack Loechner - Thursday, January 15, 2015
While much attention is deservedly paid to how these services are transformi ...
- Social Media Not Stressful, Study Finds
The Social Graf, Erik Sass - Thursday, January 15, 2015
Although plenty of people have opined that social media can be stressf ...
- Search, Email Skill Gap
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, January 14, 2015
Does a knowledge gap between email and search marketing exist? A surv ...
- Does Facebook Know You Better Than Your Friends?
Mobile Insider, Steve Smith - Wednesday, January 14, 2015
Psychologists say they demonstrated how Facebook Likes can help a third par ...
- Post On Social Media While Your Prospects Are There
Research Brief, Jack Loechner - Wednesday, January 14, 2015
According to new data from Fannit Marketing Services about the best tim ...
- Consumers Don't Practice What They Preach In Online Shopping, Sharing Trends
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 13, 2015
It's important for consumers to feel fashionable when it comes to onli ...
- For Super Bowl Advertisers, Loud Bark Doesn't Equal Big Bite
Marketing Daily, Karl Greenberg - Monday, January 12, 2015
Small dogs can bark, and that certainly holds true for Super Bo ...
- Major Shifts In A Nutshell
Research Brief, Jack Loechner - Tuesday, January 13, 2015
In 2014, Pew Research Center published more than 150 reports and so ...
- Revenue Growth Finally Becomes Top Marketing Metric In 2015: Report
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 12, 2015
Revenue growth has become the top metric for marketers looking to quanti ...
- Separating iPhones From Owners Causes Anxiety, Cognitive Decline, Study Says
SearchBlog, Laurie Sullivan - Tuesday, January 13, 2015
Research from the University of Missouri reveals that separation from their pho ...
- CE Forecast Continues To Shine
Marketing Daily, Aaron Baar - Friday, January 9, 2015
Shawn DuBravac, chief economist for the Consumer Electronics Association, tells "Marketing Daily ...
- Understanding Buyers A B2B Priority In 2016
Research Brief, Jack Loechner - Monday, January 12, 2015
Brand and positioning was the No. 1 marketing responsibility among B2B markete ...
- Facebook Adoption Leveling Off
The Social Graf, Erik Sass - Monday, January 12, 2015
While it still remains far and away the most popular social netwo ...
- No Trailblazers (Or Even Leaders) Among Wireless Brands
Marketing Daily, Aaron Baar - Thursday, January 8, 2015
Much of the problem stems from a legacy business mindset of locki ...
- Emails Should Be Personal To Capture The Reader
Research Brief, Jack Loechner - Friday, January 9, 2015
According to a report by Erik Schulze, VP at Yes Lifecycle Marketin ...
- What Digital Marketers Can Expect In 2015
Search & Performance Marketing Daily, Jason Young - Friday, January 9, 2015
Marketers hoping the no-holds-barred race to dominate the digital space will sl ...
- Spam Words To Avoid
Research Brief, Jack Loechner - Thursday, January 8, 2015
Most of us receive spam every day, says a new report fr ...