- New Brand Survey: TV Upfront Ad Market Optimism?
TV Watch, Wayne Friedman - Friday, April 18, 2025
A survey by iSpot finds 16% of advertisers believe there will ...
- Phishing For AI: Over 80% Of Attacks Utilize Artificial Intelligence
Email Insider, Ray Schultz - Tuesday, April 15, 2025
Polymorphic attacks have also relied heavily on AI to achieve scale, KnowB ...
- Safety Loopholes Found For Children Using Roblox
MediaDailyNews, Colin Kirkland - Monday, April 14, 2025
Despite a range of recently launched child-safety tools, Roblox may be ...
- Product Content Citations Dominate AI Search - Where Do Others Fall In Line?
Performance Marketing Insider, Laurie Sullivan - Tuesday, April 15, 2025
Citations lacking in AI search results have become a major concern f ...
- Support For Curtailing Misinformation Falls To Lowest Point Since Trump's Last Administration
Red, White & Blog, Joe Mandese - Tuesday, April 15, 2025
Alarmingly, the drop is most pronounced among Democrats, not Republicans, suggesting so ...
- Hybrid Hunger Games: Return To Office Reshapes How -- And When -- We Eat
CPG Insider, Sarah Mahoney - Friday, April 11, 2025
New research reveals how earlier breakfasts, snack-heavy lunches, and heat-and-eat dinners a ...
- Teens Ditch Lululemon, Flock to Uggs, E.L.F.
Marketing Daily, Sarah Mahoney - Thursday, April 10, 2025
Piper Sandler's semiannual snapshot of upper-income youth spending finds Nike slipping a ...
- MRC Rebuts Sensational 'Fraud' Report, Says It Failed To Grasp How Brands Filter Ads Served To Bots
MediaDailyNews, Joe Mandese - Friday, April 11, 2025
While the analysis focused on detecting bots when ads were served, t ...
- Disney D2C: Better Profits, But Slower Revenue, Subscribers?
Television News Daily, Wayne Friedman - Thursday, April 10, 2025
"Decelerating DTC growth has become a concern for investors," according to Bernste ...
- GAI Gets Hot, But Hallucinations Cooling Adoption
Performance Marketing Insider, Laurie Sullivan - Tuesday, April 8, 2025
Generative AI digital customer experiences are promising, but hallucinations remain a challen ...
- Retail Winners: Nike, Levi's Nail The Store Experience Across Generations
Marketing Daily, Sarah Mahoney - Friday, April 4, 2025
ChangeUp study finds that Walmart, Kohl's and Target continue to underwhelm. ...
- AI Company Can Seek Fast Appeal In Copyright Battle With Thomson Reuters, Judge Rules
MediaDailyNews, Wendy Davis - Friday, April 4, 2025
Ross Intelligence can immediately seek appellate review of a ruling that ...
- Who Ya Gonna Believe, Me Or Your Own Lying Bot?
Media 3.0, Laurie Sullivan - Friday, April 4, 2025
New research shows advanced AI models, including popular LLM agents, routinely l ...
- Brands Continue To Invest More In Influencer-Led Campaigns
MediaDailyNews, Colin Kirkland - Wednesday, April 2, 2025
Brands remain determined to increase influencer marketing spend, according to a surv ...
- Google Confirms Key AI Developer To Step Down
MediaDailyNews, Laurie Sullivan - Wednesday, April 2, 2025
Replacing Hsiao will be Josh Woodward, who leads Google Labs and overs ...
- Meta's Head Of AI Research To Leave Company
MediaDailyNews, Colin Kirkland - Tuesday, April 1, 2025
Meta's VP of AI Research Joelle Pineau says she plans to lea ...
- CIMM To Assess Economic Impact Of New Ad Currencies
MediaDailyNews, Joe Mandese - Tuesday, April 1, 2025
The study is expected to presume the marketplace will consolidate from ...
- YouTube 12-Month Ad Spend Soars 20%, Could Go Higher
Television News Daily, Wayne Friedman - Monday, March 31, 2025
YouTube had a leading 21% share of streaming minutes in 2024. Compar ...
- CMOs Face Gap Between Likability, Credibility
Marketing Daily, Tanya Gazdik - Thursday, March 27, 2025
CMOs earn accolades for their growing alignment with CEOs, but CEOS rema ...
- Chewy Outperforms, Petco Rebuilds, Pet Spending Grows: 3 Signals Marketers Should Watch
Marketing Daily, Sarah Mahoney - Thursday, March 27, 2025
Despite economic pressure, the pet category remains strong -- driven by G ...
- ANA Cross-Media Venture Taps Comscore For TV
MediaDailyNews, Joe Mandese - Wednesday, March 26, 2025
ANA-owned Aquila has signed a contract making Comscore the source of t ...
- As Prices Rise, Aldi, Trader Joe's Gain Loyalty Ground
Marketing Daily, Sarah Mahoney - Tuesday, March 25, 2025
New reports from Placer.ai and YouGov show value-driven grocers gaining traction whi ...
- Google AI Search Tries To Act Like ChatGPT, But Missing Links Will Tank Web Traffic
Performance Marketing Insider, Laurie Sullivan - Tuesday, March 25, 2025
Google has expanded access to its AI Mode search beyond Google O ...
- Inflation Eats Into Loyalty As Shoppers Trade Down
CPG Insider, Sarah Mahoney - Friday, March 21, 2025
Food prices stay high, challenging CPG brands to rethink how to ser ...
- Stagwell Will Boost News Ad Spending By 22% This Year
MAD, Steve McClellan - Thursday, March 20, 2025
The announcement was timed to Stagwell's second annual Future of News ...
- AI Company Seeks Speedy Appeal In Copyright Battle With Thomson Reuters
MediaDailyNews, Wendy Davis - Thursday, March 20, 2025
"This copyright case presents urgent questions governing the innovation at the hea ...
- Google's Culture Trains AI Entrepreneurs To Build Startups
Performance Marketing Insider, Laurie Sullivan - Thursday, March 20, 2025
Of the top 50 AI startups, 14 were co-founded and led ...
- 'Wired' To Shut Down Paywall For Freedom Of Information Act Stories
Publishers Daily, Ray Schultz - Tuesday, March 18, 2025
The shutdown covers articles based on public records obtained through the F ...
- On The Mark Martech: Enterprise Retailers Spell Out Specific Needs
Email Insider, Ray Schultz - Tuesday, March 18, 2025
Retail brands demand flexibility and ability to customize in their martech stac ...
- Would You Switch From Google To Bing For A Price?
Performance Marketing Insider, Laurie Sullivan - Tuesday, March 18, 2025
Is Google a habit? Findings from a study suggest many users sti ...