- Researchers Show Brands How To Mitigate Endless Scrolling
MediaDailyNews, Colin Kirkland - Friday, March 14, 2025
Endless social-media scrolling is reshaping the way brands engage with consumers, ...
- Netflix To See Even Faster Ad Growth, To $6B In 2027: Analyst
Television News Daily, Wayne Friedman - Monday, March 17, 2025
In the U.S./Canada market - Netflix's biggest - it estimates 2025 ...
- Did The Shift To Daylight Savings Time Mess With Your Sleep Patterns?
Mediapsssst, Richard Whitman - Friday, March 14, 2025
If so, you aren't alone--according to a new survey from Harris Po ...
- AI Search Seems Confident About Inaccurate Answers
Performance Marketing Insider, Laurie Sullivan - Wednesday, March 12, 2025
Most tools tested confidently presented inaccurate answers and rarely used qualifying phras ...
- The Power Of A Big Idea (Integrated With Media)
Mediapsssst, Richard Whitman - Tuesday, March 11, 2025
A Madison & Wall meta analysis concludes that utilizing AI to integra ...
- Technology Influences Mobility Choices
Marketing Daily, Tanya Gazdik - Sunday, March 9, 2025
In a Nissan study, the majority of respondents said they're looking ...
- Google Paid $11.8M In Bug Bounties In 2024
Performance Marketing Insider, Laurie Sullivan - Monday, March 10, 2025
Rewards went to 660 security researchers who reported security bugs in Google ...
- Netflix Maintains Content Spend Lead Over Competitors
Television News Daily, Wayne Friedman - Monday, March 10, 2025
Netflix came in at $15.3 billion in content/production spend - almost twi ...
- The Next Generation Of The Marketing Mix Model
Performance Marketing Insider, Laurie Sullivan - Friday, March 7, 2025
Former Dentsu, Kantar, and Nielsen executives who now work at a start ...
- Broken Promises: How DEI Rollbacks Are Deepening The Brand Trust Crisis
Marketing Daily, Sarah Mahoney - Wednesday, March 5, 2025
As major brands scale back diversity initiatives, new research reveals the growi ...
- What Election Trends Say About 2025 Ad Strategies
MediaDailyNews, Laurie Sullivan - Tuesday, March 4, 2025
Campaigns that succeed in 2025 will come from advertisers that recognize t ...
- The Dispirit Of The New America
Red, White & Blog, Joe Mandese - Friday, February 28, 2025
Founded on the spirit of 1776, America's constitutional republic was not bui ...
- General Motors, Tesla Tops In Loyalty, Retention
Marketing Daily, Tanya Gazdik - Wednesday, February 26, 2025
It's too soon to say whether Tesla backlash due to Musk's politic ...
- Premium SVOD Subscribers Up 10.4% In 2024, Average Churn Moderating
Advanced TV Insider, Wayne Friedman - Wednesday, February 26, 2025
While gross additions in 2024 exceeded cancellations - 173.3 million vs. 147 ...
- Apple Announces $500B Investment In U.S., Includes AI, ML, Education
MediaDailyNews, Laurie Sullivan - Monday, February 24, 2025
Plans for the next four years include accelerated investments in AI a ...
- Perplexity Unveils Plan For AI-Based Web Browser
MediaDailyNews, Laurie Sullivan - Monday, February 24, 2025
The AI-based browser will support the rise of agents for search. Agent ...
- Chegg Sues Google, Alleges AI Overviews Destroyed Its Website Traffic
Performance Marketing Insider, Laurie Sullivan - Tuesday, February 25, 2025
The online learning platform, which helps students understand homework, has filed ...
- For Convenience Sake: Study Finds It Boosts Retail Media Plans
Planning & Buying Insider, Joe Mandese - Tuesday, February 25, 2025
"In small stores, shoppers revisit aisles multiple times and so encounter t ...
- No Right Move: Target's DEI Retreat Triggers Lose-Lose Consumer Battle
Marketing Daily, Sarah Mahoney - Thursday, February 20, 2025
As new efforts from the NAACP fuel a boycott, Target and oth ...
- Microsoft Lets Ad Industry Know Quantum Isn't Just A Google Thing
Performance Marketing Insider, Laurie Sullivan - Thursday, February 20, 2025
As AI becomes an integral part of the ad industry, quantum computi ...
- Beauty's Hot Streak Faces a Reality Check
Marketing Daily - Top of the News, Sarah Mahoney - Monday, February 17, 2025
Luxury beauty is still booming, but recent sales slumps at Estee Laud ...
- 2025 Super Bowl Ads 'Most Effective' Of Decade: Report
Marketing Daily, Danielle Oster - Sunday, February 16, 2025
Lay's "Little Farmer" ad was number one on System1's list, which measur ...
- Consumers Are Nervous -- Should Marketers Be?
Marketing Daily - Top of the News, Sarah Mahoney - Friday, February 14, 2025
Layoffs, inflation, and debt are piling up, but experts say retail spendi ...
- New Meta Reality Labs Division To Develop AI-Driven Humanoid Robots
MediaDailyNews, Colin Kirkland - Friday, February 14, 2025
Meta is further restructuring its VR/AR hardware department by creating a n ...
- Amazon Develops Predictive Model For Databases
MediaDailyNews, Laurie Sullivan - Monday, February 17, 2025
The tool can be used to benchmark application domains such as ecommerc ...
- Perplexity Launches Deep Research Project
Performance Marketing Insider, Laurie Sullivan - Monday, February 17, 2025
Perplexity became the latest AI company to release an in-depth research to ...
- Microsoft Research: AI Stifles Critical Thinking
Performance Marketing Insider, Laurie Sullivan - Wednesday, February 12, 2025
Is something rewiring your brain? Microsoft Research finds that humans who increasing ...
- Programmatic Models Seeping Into Commerce Advertising
Data & Programmatic Insider, Laurie Sullivan - Monday, February 10, 2025
The evolution of online advertising and search has raised important questions abo ...
- NFL Team Sponsorship Deals Rise To $2.5B
Television News Daily, Wayne Friedman - Friday, February 7, 2025
Major gains in sponsorship deals came from ticketing, alcoholic beverages and telecommunication ...
- Brands Are Likely To Find Undivided Attention From Moviegoers
Research Intelligencer, Robert Williams - Thursday, February 6, 2025
About three-quarters of people surveyed in a study by Screenvision said a ...