- Dunkin' Promotes New Flavors With In-Store $1,000 Prizes
Marketing Daily, Karlene Lukovitz - Monday, April 6, 2015
Baskin-Robbins-inspired Cookie Dough and Butter Pecan coffee and latte flavors are returni ...
- Subway's Latest Jared Campaign Updates His Story, With Millennials In Mind
Marketing Daily, Karlene Lukovitz - Friday, April 3, 2015
The latest example is "Jared's Journey," a new 30-second TV spot/video th ...
- Denny's' New Kids' Menus Feature Interactive Games With DreamWorks Characters
Marketing Daily, Karlene Lukovitz - Wednesday, April 1, 2015
Denny's will support the DreamWorks partnership with in-store marketing, as well ...
- Popeyes' Facial Recognition App Lets Fans Try To Stare Down Rooster
Marketing Daily, Karlene Lukovitz - Tuesday, March 31, 2015
The campaign for the Red Stick Chicken (breaded chicken tenderloins marinated ...
- Friendly's Launches 'Come Get Happy' TV Campaign
Marketing Daily, Karlene Lukovitz - Tuesday, March 24, 2015
The new TV spots will appear on network and cable outlets througho ...
- Taco Bell Employs Au Courant Rebel Spirit Theme For Latest Breakfast Ads
Marketing Daily, Karlene Lukovitz - Wednesday, March 25, 2015
The new ads from Deutsch L.A. are also satiric, but in ...
- BK Deploying Emoji Keyboard, Ad Barrage As It Adds Chicken Fries To Permanent Menu
Marketing Daily, Karlene Lukovitz - Monday, March 23, 2015
Last week, BK sent a chicken on tour to determine whether s ...
- Schultz Says #RaceTogether 'Is Not Some Marketing Or PR Exercise'
Marketing Daily - Top of the News, Thom Forbes - Thursday, March 19, 2015
Starbucks founder and CEO Howard Schultz aggressively defended the company's new "#RaceTogethe ...
- Buffalo Wild Wings Leverages NCAA Partnership To Max With Tailored TV Ads, Multiplatform Campaign
Marketing Daily, Karlene Lukovitz - Wednesday, March 11, 2015
The campaign -- the chain's first work from its new agency, Chiat/D ...
- Cupcake Vineyards Partners With Share Our Strength
Marketing Daily, Tanya Gazdik - Thursday, March 12, 2015
"As a brand, we love delivering small moments of joy to consumer ...
- Same Store Sales Up In February
Around the Net In Brand Marketing, Karl Greenberg - Friday, March 6, 2015
In spite (or maybe because of) of appalling weather in February, restaura ...
- McDonald's' Latest Move: Food Sourcing Policies Limiting Antibiotics, Hormones
Marketing Daily, Karlene Lukovitz - Thursday, March 5, 2015
Beleaguered McDonald's is aggressively stepping up its efforts to reassure consumers abo ...
- Restaurant Count Drops, But Quick Serve Rises
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, March 4, 2015
Last fall there were 630,964 restaurants of all types in the U.S ...
- Favorite Restaurant Brands: In Sandwiches, Jason's Deli Makes #1; C Stores Encroaching
Marketing Daily, Karlene Lukovitz - Thursday, February 26, 2015
Jason's, which was founded in 1976 and has grown to more th ...
- KFC Offering All The Coffee Cup You Can Eat In UK Outlets
Marketing Daily - Top of the News, Thom Forbes - Thursday, February 26, 2015
KFC will be introducing Seattle's Best coffee - a brand within t ...
- Lovin' McDonald's Back To Health
Marketing Daily, Ralph Blessing - Tuesday, February 24, 2015
Changing leadership, simplifying its menu operations, and ramping up the "lovin" m ...
- Microsoft Serves Order Online Button In Search Results
Around the Net in Search Marketing, Laurie Sullivan - Monday, February 23, 2015
Bing recently introduced two search features related to food, making it easi ...
- Darden Puts $200 Million Media Assignment In Review
MAD, Steve McClellan - Friday, February 20, 2015
The incumbent is Publicis Groupe's Starcom, which won the Darden assignment ...
- A Tale Of Two Shacks
Marketing Daily, Peter Hubbell - Friday, February 20, 2015
It was the best of burgers, it was the worst of gadge ...
- McDonald's 'Pay With Lovin' Pays Off In WOM, Intent
Marketing Daily, Karlene Lukovitz - Friday, February 20, 2015
Word-of-mouth reached its second-highest levels in about 18 months at the e ...
- Red Robin Invites The Pope To Come For A Bite ... Six Months Too Early
Marketing Daily, Karlene Lukovitz - Tuesday, February 17, 2015
The schtick: If the pope accepts and visits any U.S. Red Rob ...
- Zillow, Yelp: Mobile Search Contributing To Earnings
SearchBlog, Laurie Sullivan - Monday, February 16, 2015
Home buyers are going mobile, pushing up revenue for companies like Zillo ...
- Yelp Acquires Eat24, Mobile Driving Searches, Transactions
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 10, 2015
Yelp announced the acquisition of online ordering platform Eat24 for $134 milli ...
- Lots of Lovely Ideas For McDonald's, Whose Global Sales Slipped 1.8%
Marketing Daily - Top of the News, Thom Forbes - Tuesday, February 10, 2015
With McDonald's announcing yesterday that its quarterly same-store sales were down ...
- Brand Keys CLEI 2015: Emotional Values More Critical Than Ever In Driving Customer Loyalty
Marketing Daily, Karlene Lukovitz - Monday, February 9, 2015
"Those that are better at identifying customers' expectations and connecting with th ...
- 12% Use Mobile for Big Ticket Purchases
MobileShopTalk, Chuck Martin - Friday, February 6, 2015
There are mobile payments and then there are the activities of buyi ...
- Forge Worldwide Scoops Up Friendly's Account
MAD, Larissa Faw - Tuesday, February 3, 2015
The Boston-based agency will oversee television, radio, print and out-of-home advertising. ...
- Full Game Ad: McDonald's To Accept Lovin' Gestures As Payment
Marketing Daily, Karlene Lukovitz - Friday, January 30, 2015
Today McDonald's released the full 60-second ad -- and it turns ou ...
- Chipotle Snags More Famous Authors For Round Two Of On-Package Essays
Marketing Daily, Karlene Lukovitz - Wednesday, January 28, 2015
The concept of exposing the restaurant chain's customers to stimulating and entertaini ...
- New Big Cheese At Mickey D's
Marketing Daily - Top of the News, Thom Forbes - Thursday, January 29, 2015
Steve Easterbrook, who returned to McDonald's as global chief branding officer ...