- Chipotle's Ballsy Branded Game Has You Play The Anti-Establishment Message
MoBlog, Steve Smith - Monday, September 16, 2013
Chipotle's extremely well-crafted "Scarecrow" game and video communicate the brand's all-natural messa ...
- Mobilizing Big Macs: McDonald's Testing Mobile Ordering
MoBlog, Steve Smith - Friday, September 13, 2013
The world's biggest restaurateur is testing mobile ordering. While a little la ...
- Analysts Weigh Yum, McDonald's China Strategies
Around the Net In Brand Marketing, Karl Greenberg - Thursday, September 12, 2013
Securities analysts say Yum! Brands Inc. and McDonald’s Corp., the two bigge ...
- Dunkin', Trident Air First Vine-Created TV Ads
Marketing Daily, Karlene Lukovitz - Tuesday, September 10, 2013
Dunkin' Donuts and Trident Gum vied Monday to be the first bran ...
- Olive Garden To Roll Out Small Plates
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, September 10, 2013
Olive Garden will expand its Tastes of Italy small plates menu systemwi ...
- Pizza Hut Goes To Mcgarrybowen
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, September 10, 2013
The Martin agency will no longer get deliveries from Pizza Hut. T ...
- New PayPal App Expands Mobile Wallet
Online Media Daily, Mark Walsh - Friday, September 6, 2013
With its latest app update, PayPal has ramped up its efforts ...
- Subway Crashes N.Y. Fashion Week
Marketing Daily, Karlene Lukovitz - Thursday, September 5, 2013
The sandwich chain has partnered with Nolcha Fashion Week to host ...
- Chick-fil-A Offers Free Breakfast, With Reservation
Marketing Daily, Karlene Lukovitz - Tuesday, September 3, 2013
The promotion lets guests nationwide make a reservation during the week ...
- Eco-Eating Trends Gain Momentum
Marketing Daily, Karlene Lukovitz - Friday, August 30, 2013
Consumers typically start eco-eating habits with organic dairy and produce, then mo ...
- Fast Food Workers Strike, Pols Talk, Public Eats
Marketing Daily - Top of the News, Thom Forbes - Friday, August 30, 2013
Like a video remote control moving from 2x to 4x, the Fa ...
- Popeyes Fans Submit Singing Videos
Marketing Daily, Karlene Lukovitz - Wednesday, August 28, 2013
Fans can submit short (maximum 30 seconds) videos of themselves singing t ...
- Denny's Omelette Promo Helps No Kid Hungry Cause
Raw, Karlene Lukovitz - Thursday, August 29, 2013
Denny's is supporting Share Our Strength's "No Kid Hungry" program as pa ...
- McDonald's Mighty Wing Takes Flight (As Does ESPN)
Marketing Daily - Top of the News, Thom Forbes - Tuesday, August 27, 2013
McDonald's confirmed yesterday that it is "set to hatch a fast-food me ...
- Millennials Seek Restaurant-Like Home Dinners
Marketing Daily, Karlene Lukovitz - Friday, August 23, 2013
The struggling economy has been tough on Millennials. One result is th ...
- Wendy's' 'Pretzel Love Songs' Videos Draw 80 Million+ U.S. Views
Raw, Karlene Lukovitz - Friday, August 23, 2013
Wendy's' series of videos showing mostly not-well-known performers singing love paens ...
- Consumer Spending: Restaurant Revenues Down; Cars, Homes Up
Raw, Karlene Lukovitz - Friday, August 23, 2013
Casual-dining restaurant sales declined 3.5% in July, after a 2% drop ...
- Hooters Dives Into Social Media
Marketing Daily, Karlene Lukovitz - Wednesday, August 14, 2013
Privately held Hooters originated the buxom-waitresses concept and (with more than 3 ...
- Groupon Acquires Plumfare, Pushes Mobile Efforts
Online Media Daily, Gavin O'Malley - Tuesday, August 13, 2013
Continuing its mobile reinvention, Groupon has acquired mobile discovery app Plumfare f ...
- Facebook Partners With Open Table, Adds Mobile Reservations, TV Listings
Online Media Daily, Mark Walsh - Monday, August 12, 2013
Facebook on Monday announced partnering with OpenTable to allow users to ma ...
- Taco Bell's Social Spectacular
SearchBlog, Laurie Sullivan - Tuesday, August 13, 2013
Taco Bell recently announced that it will release the next Doritos Loc ...
- BBDO Probes Millennials' Dining-Out Habits
Marketing Daily, Karlene Lukovitz - Thursday, August 8, 2013
BBDO surveyed 1,000 Millennials about their eating-out habits and attitudes, including the ...
- Jack In The Box Leverages Vine
Marketing Daily, Karlene Lukovitz - Wednesday, August 7, 2013
With digital AOR Struck, the QSR brand has produced 101 videos showi ...
- But I Did Pay For That Meal: Self-Checkout And The New Awkward Moment
MoBlog, Steve Smith - Tuesday, August 6, 2013
OpenTable will begin testing self-checkout in restaurants by the end of t ...
- QSR Top 50: Chick-fil-A Surpasses KFC In 2012 Sales
Marketing Daily, Karlene Lukovitz - Thursday, August 1, 2013
Nine of the top 10 quick-service restaurant chains in QSR Magazine's late ...
- Pele Is Subway's Latest 'Famous Fan'
Marketing Daily, Karlene Lukovitz - Wednesday, July 31, 2013
Under the multi-year, "global ambassador" agreement, Pele will be featured in ...
- Arby's Scores With Social Media Games Initiative
Marketing Daily, Karlene Lukovitz - Tuesday, July 30, 2013
Arby's recently ran one of its largest social media/mobile-based games initiatives ...
- Pizza Inn Launches Integrated Branding Campaign
Marketing Daily, Karlene Lukovitz - Tuesday, July 30, 2013
Pizza Inn, a 55-year-old chain known for its family-friendly, pizza-and-beyond buffet concep ...
- Chipotle Stages Fake Twitter Hack Attack
Marketing Daily, Karlene Lukovitz - Thursday, July 25, 2013
The tweets, which included both incomprehensible messages like "Mittens13 password leave" a ...
- Study: QSRs' Performance Hinges On Customer Service
Marketing Daily, Karlene Lukovitz - Thursday, July 25, 2013
When it comes to increasing return visits and consumer referrals, customer servi ...