- BP Ups The Ante With Revamp Of Loyalty Program
Marketing Daily, Karl Greenberg - Wednesday, June 10, 2015
The unspoken key to loyalty cards is that using them shouldn't ...
- Penney's Comeback Plan: Home, Shoes, and Omnichannel
Marketing Daily, Sarah Mahoney - Wednesday, June 10, 2015
Building on strengths in its center-store offerings is also critical, says Marv ...
- With Customers In A Tizzy Over The Tilly, J.Crew Sheds Lead Designer, Lays Off 175
Marketing Daily - Top of the News, Thom Forbes - Thursday, June 11, 2015
With sales diving, customers carping about poor design and high prices, a ...
- Men's Wearhouse Pushes Higher-End Duds To Win With Gen Y
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 10, 2015
Men's Wearhouse, looking to compete with the likes of Suitsupply, Indochino a ...
- Time To Rethink Self-Righteous Earthy Crunchiness?
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, June 10, 2015
Somehow when you weren't looking, Costco has become the largest retailer ...
- M&S Rumoured To Be Planning A Loyalty Card
Around the Net In MAD London, Sean Hargrave - Wednesday, June 10, 2015
M&S is understood to be readying its first card-based loyalty programme f ...
- Nectar Launches Ticket Offer
Around the Net In MAD London, Sean Hargrave - Wednesday, June 10, 2015
Sainsbury's loyalty programme Nectar has introduced a new service allowing consumers ...
- Lululemon, Fabletics Flex Athleisure Muscle
Marketing Daily, Sarah Mahoney - Tuesday, June 9, 2015
"I need clothes that let me feel comfortable throughout the day, b ...
- Even Dad's Bad Jokes Worth Celebrating For Father's Day
Marketing Daily, Aaron Baar - Tuesday, June 9, 2015
"[Dad jokes] are a part of family life, and it's a uniq ...
- The Changing Face of Mobile Commerce: ShopSavvy, RetailMeNot & Verve
MobileShopTalk, Chuck Martin - Tuesday, June 9, 2015
In and around mobile commerce, some things stay the same but thin ...
- Airborne: 7-Eleven Opens Airport Store
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 9, 2015
7-Eleven's first-ever U.S. airport terminal location has opened at Los Angeles' Internation ...
- Pixar, Ugg Team Up For "It's OK To Be Sad" Emoti-shoes
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, June 9, 2015
The upcoming Pixar movie "Inside Out" is a licensing deluge, and th ...
- End Of The Road For Woolworths?
Around the Net In MAD London, Sean Hargrave - Tuesday, June 9, 2015
The news that Shop Direct is planning to shut down the la ...
- Walmart VP Advises Retailers To Move From Print To Mobile, 'Quickly'
Around the Net In MAD London, Sean Hargrave - Tuesday, June 9, 2015
Retailers should be "quickly" moving their advertising budgets away from print ...
- 65% Prefer Store Over Online, Mobile; 85% Want to Touch, Feel Products
MobileShopTalk, Chuck Martin - Monday, June 8, 2015
While mobile shopping is big, shopping in a store remains a l ...
- RSi Brings In-Store Sales Data To The Digital Realm
Real-Time Daily, Tyler Loechner - Tuesday, June 9, 2015
Retail Solutions Inc. (RSi) on Tuesday announced the launch of a n ...
- Mobile Ad Impact Is Proximity- And Category-Sensitive
Data and Targeting Insider, Steve Smith - Wednesday, June 10, 2015
Proximity matters when it comes to mobile ad effectiveness, but not a ...
- WPP's Smollan Group, Advantage Sales & Marketing Form Global Retail Partnership
MAD, Steve McClellan - Friday, June 12, 2015
Under the terms of the partnership, Advantage will make an investment ...
- NEW! Birchbox Launches Ad Campaign, Partnership With Gap
Out to Launch, Amy Corr - Friday, June 5, 2015
The more I read about Birchbox, the more I want to t ...
- M&S Puts Fifth Of Budget Into Social Media
Around the Net In MAD London, Sean Hargrave - Friday, June 5, 2015
Marks & Spencer is investing a fifth of its media budget ...
- Sport England Teams Up With M&S On 'This Girl Can'
Around the Net In MAD London, Sean Hargrave - Thursday, June 4, 2015
Following a 'truly incredible' response to its 'This Girl Can' campaign ...
- Ace Hardware Becomes Official Hardware Store Of The PGA Tour
Marketing Daily, Karl Greenberg - Wednesday, June 3, 2015
The parties say planners of the PGA Tour, Champions Tour, Web.com Tou ...
- Pinterest To Launch Buyable Pins
Social Media & Marketing Daily, Gavin O'Malley - Wednesday, June 3, 2015
Sure to turn tons of browsers into buyers, Pinterest is preparing ...
- Harvey Nichols Unveils Mobile Loyalty App
Around the Net In MAD London, Sean Hargrave - Wednesday, June 3, 2015
Harvey Nichols is eschewing the traditional loyalty card in favour of ...
- Birchbox Kicks Off TV Campaign, Opens In Gap Stores
Marketing Daily, Sarah Mahoney - Tuesday, June 2, 2015
A TV spot, themed "There's a better way to beautiful," shows ...
- Programmatic Continues To See Big Jumps: Spend Up 50% In Q4
RTBlog, Tyler Loechner - Tuesday, June 2, 2015
Recent eMarketer projections predict programmatic ad spend to boom, with U.S. advertise ...
- AT&T, Verizon Find Revenue In XpressBuy's New Ad Platform
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 2, 2015
XpressBuy created an advertising platform and business model that allows AT&T, Verizon,T-Mobil ...
- SMB Retailers Love Digital Media, But Have Disconnects With Paid Search
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 1, 2015
SMB retailers only spend about $700 annually on paid search, which sugges ...
- U.S. Retail To Spend Nearly $6.2 Billion In Search Advertising
SearchBlog, Laurie Sullivan - Tuesday, June 2, 2015
Small and medium-sized retail businesses with less than 99 employees might ho ...
- Where's Your Social Proof?
Marketing Insider: Cross-Channel, Jason Goldberg - Monday, June 1, 2015
Most marketers still operate from the premise that brand awareness and preferen ...