Following a ‘truly incredible’ response to its ‘This Girl Can’ campaign to encourage women to participate in sport, Sport England is pushing the campaign further as
it teams up with upmarket retailer M&S for an exclusive range of t-shirts and launches a new app to encourage women to post viral sporting videos.
The limited edition line of
t-shirts -- which are on sale from today (4 June) -- will be priced at £12.50. Every £1 from a t-shirt sale will be donated to Sport England to help it fund projects to get women active.
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