- Hy-Vee Promotes Retail Media Leader To CMO
Marketing Daily, Sarah Mahoney - Wednesday, January 29, 2025
Kathryn Mazza's ascension highlights the growing importance of retail media as ...
- More Men Feel Romantic, Pushing Valentine's Day Spending To $27.5B
Marketing Daily, Sarah Mahoney - Tuesday, January 28, 2025
The National Retail Federation predicts record spending on all the usual suspect ...
- Ulta Hunts For New CMO
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, January 28, 2025
A look at the state of the company amid executive shakeups. ...
- Amazon Names Grocery Czar As Whole Foods Workers Vote To Unionize
Retail Insider, Sarah Mahoney - Wednesday, January 29, 2025
Jason Buechel, already CEO of Whole Foods, will oversee the company's worldwi ...
- Uber's App Could Soon Look More Like Google Maps With Ads
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 28, 2025
PALM SPRINGS, CA -- Uber Advertising could expand ad units on i ...
- Marketer Of The Year: Lisa McKnight
Agency of the Year, Steve Smith - Monday, January 27, 2025
Under Lisa McKnight's leadership of both the Barbie brand and as chi ...
- Dentsu's New Retail Media Analytics Executive Thinks In Numbers
Data & Programmatic Insider, Laurie Sullivan - Monday, January 27, 2025
The ability to tell a story with numbers is what Jeffrey Bust ...
- Deep Channels: Email, SMS And Push Drive Ecommerce Sales
Email Insider, Ray Schultz - Monday, January 27, 2025
Automated emails generated 29% of sales while making up only 1.5% ...
- REI Taps New CEO, Hoping For A Turnaround
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, January 23, 2025
Nike's Mary Beth Laughton, a former REI board member, has held k ...
- TikTok Launches Tool To Automate Shopping Campaigns For UK Retailers
MediaDailyNews, Colin Kirkland - Friday, January 24, 2025
TikTok has announced the launch of an AI-powered tool that brands a ...
- Valentine's Day Loves Advertisers
Performance Marketing Insider, Laurie Sullivan - Friday, January 24, 2025
Phones are littered with flowers, chocolates and jewelry ads for Valentine's Da ...
- Little Bit-O-News: JC Penney Debuts Fashion Line For Petites
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, January 23, 2025
Limited-time collab with Latina pop artist Ally Brooke is part of n ...
- Meta, Oakley To Market Smart Glasses Aimed To Athletes
MediaDailyNews, Colin Kirkland - Wednesday, January 22, 2025
Meta is planning to release new AR smart glasses in partnership wi ...
- Advertisers Pay More For Google Clicks As They Adapt To AI-Driven Ad Services
MediaDailyNews, Laurie Sullivan - Wednesday, January 22, 2025
Ad click rates on Google rose 3% YoY for the third straig ...
- Consumers Spent $150B On In-App Purchases In 2024
MediaDailyNews, Laurie Sullivan - Wednesday, January 22, 2025
Across all publishers, 258,000 apps were downloaded per minute in 2024 f ...
- Google Gives Advertisers A Little Bit Of Everything
MediaDailyNews, Laurie Sullivan - Thursday, January 23, 2025
Google's goal for advertisers in 2025 with Performance Max is to provi ...
- Private Label Sales Top $271B
Marketing Daily, Sarah Mahoney - Tuesday, January 21, 2025
Consumer spending on store brands climbed 3.9% to a new record. ...
- Travel Retailer WHSmith Launches In-Store Ad Network
MediaDailyNews, Laurie Sullivan - Tuesday, January 21, 2025
WHSmith North America has launched its first in-store travel retail media netwo ...
- Deloitte: Can Retail Move From Mass To Micro?
Retail Insider, Sarah Mahoney - Wednesday, January 22, 2025
As economic recovery fuels consumer spending, retailers are racing to balance personalizatio ...
- Walgreens Faces New DOJ Opioid Suit And A Cooler Crisis
Marketing Daily - Top of the News, Sarah Mahoney - Monday, January 20, 2025
The latest legal battle hits just as the company gains traction ...
- Multimodal Melody: AI-Driven Tool Offered To Enterprise Retailers
Email Insider, Ray Schultz - Monday, January 20, 2025
A new product from messaging firm Cordial allows brands to use unstructur ...
- Advertisers To IAB: Ad Growth Decelerating This Year
MediaDailyNews, Laurie Sullivan - Thursday, January 16, 2025
Use of generative AI throughout the ad industry has grown in t ...
- Amazon Prevails In Battle With Consumers Over 'Buy Box'
MediaDailyNews, Wendy Davis - Thursday, January 16, 2025
"While Plaintiffs invoke modern fears of algorithmic control and deceptive design, t ...
- Metrics Hunting: Behavioral Emails Now Outpull All Others
Email Insider, Ray Schultz - Thursday, January 16, 2025
Behavior-based messaging mostly tops journey-based for the first time, MoEngage reports. ...
- Joann In Second Bankruptcy In A Year
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, January 15, 2025
While the crafty retailer will stay open as it scrambles for option ...
- Immediate, Measurable Ad Results Fuel Performance Advertising
Performance Marketing Insider, Laurie Sullivan - Thursday, January 16, 2025
An accelerated push for more measurable results has surfaced as platforms beco ...
- Wayfair Leaves Germany, Cuts 730 Jobs
Marketing Daily, Sarah Mahoney - Tuesday, January 14, 2025
While the home furnishings category may manage a slight comeback this yea ...
- Wolt, AppsFlyer Collaboration Signals Change In Advertising
MediaDailyNews, Laurie Sullivan - Wednesday, January 15, 2025
"Just because companies "slap a 'privacy' or 'clean room' label on ...
- New Ikea Research: Americans Are Really Tired
Retail Insider, Sarah Mahoney - Wednesday, January 15, 2025
The furniture retailer's in-depth "Sleep Matters" report finds that 86% of U. ...
- Crunch Fitness Clowns Around In New 'Feel Good, Not Bad' Ads
Marketing Daily, Sarah Mahoney - Monday, January 13, 2025
The gym chain's new campaign targets people looking to shake off life ...