Tag results for "roi"
- Disney Spends $14 Million Plugging 'Endgame,' Overwhelms Pre-Sale Ticket-Buying SitesIn what could be one of the greatest returns on advertising investment ...
- Platform Uses Search To Match Partners Based On Data, Artificial IntelligenceThe technology analyzes and matches brands with the partners most likely to ...
- Snap's Stock Rises On Expected Ad RevenuesSnapchat needs to get brand advertisers on board, convincing them that return ...
- Marketing Magic: How Personalization Drives ROIRetailers are most likely to show ROI from their efforts, according to ...
- Facebook Study: That's A Nice ROI You've Got There, It Would Be A Shame If Anything Happened To ItNew academic research conducted by Northwestern University and Facebook has concluded that ...
- Singular Working On Cross-Device Attribution To Pre-Determine Campaign ROIThe platform plans to build simulation models to pre-determine ROI investments based ...
- Sponsorships Are Not A Game, Neither Are Their ROIsEnsure specific sponsorship elements (and the KPIs and methodology for measuring them) ...
- Influencer Study Puts Email Last In ROIA study by SocialPubli.com finds that 60% will increase their influencer marketing ...
- B2B Brands Say ABM Produces Higher ROI, Study FindsAccount-based marketing improves metrics on all fronts, but it requires a whole ...
- Conversions, Revenue Are Top SEO Priorities, Report SaysThe study, "The State Of Local SEO," has been issued by SEO ...
- ContentSquare, Dynamic Yield Partner To Identify Consumer IntentionsPartnership agreements are expected to increase as the shift to mobile and ...
- Data And Analytics Are The Biggest Martech Challenges: StudyBut email is the easiest technology to implement, Ascend2 reports. ...
- Simulmedia Creates DTC TV Buying PlatformThe platform is a bidding system that allows small daily minimum marketer ...
- A+E Networks Adds In-Campaign Optimization Tool To Outcome GuaranteesNew in-campaign tools allow marketers to adjust their media in campaigns while ...
- GDPR Can Boost Email ROI, Litmus Exec SaysGDPR may help improve email ROI, even while email lists have suffered ...
- In A Trillion-Dollar Industry, The Answer Is ZeroZero-based marketing is gaining traction now that AI can monitor campaign ROI ...
- The Why Of ROI: Factors That Affect Email ReturnEmail produces the highest ROI. But that may not be desirable, given ...
- ROI Carries Various Meanings, Depending On DataThe definition of return on investment (ROI) is in the eye of ...
- Online Sales Are Top Factor In Measuring Success Of TV Ad Campaigns: StudyFifty-seven percent of marketing execs focus ad exposure on online sales, with ...
- Email Is A Top Personalization Tool, But ROI Is Hard To Prove: StudyNorth America leads in the use of email for personalization, an HBR-Mastercard ...
- Startup Pays Consumers To Look At Ads, Finds Supply Outstrips DemandOne of the most interesting, refined startups I've seen in the "rewarded, ...
- Wednesday TV Is Best Night For ROIMedia attribution analytics company C3 says the middle of the week is ...
- Report: Instagram Influencer Posts Generate Millions In Earned Media ValueWhile the industry continues to debate the ROI of social-media influencers, Europe's ...
- B2B Marketers Measure Leads, Business Leaders Track Conversions: StudyThere's a disconnect between B2B marketers who look at clicks and leads ...
- Why You Should Demand Guarantees From SEO CompaniesBefore asking for a guarantee, consider the benefits of SEO. Determine who ...
- Disconnect Between Consumers And Digital Ads Widens, 43% Now NegativeThere is a growing disconnect between how consumers perceive the role of ...
- L'Oreal Unveils Real-Time ROI Tool"Marketing Week" reports on a tool, dubbed "Cockpit," that L'Oreal has developed ...
- Newspapers Tell Brands -- Not All Media Is Created EqualNewspapers remind brands that if they buy cheap, they will always end ...
- Buyers Favor Cross-Channel Marketing, Impacts TVWhile many marketers plan to increase media budgets for cross-channel advertising over ...
- Snapchat Launches Offline Sales Tracking ServiceMobile Marketing is reporting that Snapchat has signed a deal with identity ...
