- Sales, Marketing Crack AI, Use It Mostly For Creating Content
Email Insider, Ray Schultz - Wednesday, July 23, 2025
Both sides have implemented AI. Fewer brands are meeting their sales quota ...
- NBCU Wraps Upfront: Broadcast Rose 15%, Peacock Jumped 20%
MediaDailyNews, Wayne Friedman, Joe Mandese - Tuesday, July 15, 2025
NBCU said it has wrapped its 2025-26 upfront season, omitting a discre ...
- Pumping Data: Moving Best Prospects Through The Sales Pipeline
Email Insider, Ray Schultz - Tuesday, July 15, 2025
Pipedrive offers a new suite of tools and enhancements that it sa ...
- Proficy Digital Hires Friend As VP, Sales
People on the Move, Fern Siegel - Tuesday, June 24, 2025
The Detroit agency is utilizing Friend's expertise in digital strategies. ...
- How Gannett LocaliQ Took AI Voice Agent Conversational
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 24, 2025
LocaliQ GM Bill Scanlon believes AI-driven customer engagement is the future ...
- Cece Ryan Named As CRO Of 'Fast Company' And 'Inc.'
Publishers Daily, Ray Schultz - Monday, June 2, 2025
Ryan will lead advertising and sponsorship sales for the publications at Mansue ...
- B2B Meet And Greet: Multichannel Outreach Generates The Most Bookings
Email Insider, Ray Schultz - Thursday, May 29, 2025
Phone calls are first among channels, email a distant second, memoryBlue repo ...
- Global CTV Investments Rising, But 66% Of Buyers Still On Sidelines
Advanced TV Insider, Wayne Friedman - Wednesday, May 7, 2025
Looking for motivation to spend more on CTV, 51% of media buye ...
- Shopify Moves AI Assistant To Reasoning For Merchants
MediaDailyNews, Laurie Sullivan - Wednesday, May 7, 2025
Shopify's AI-powered commerce assistant Sidekick has entered a phase of advanced multist ...
- NBCU Strikes 2-Year Deal To Sell Versant Ads Just Ahead Of Upfront
Television News Daily, Wayne Friedman - Wednesday, May 7, 2025
The deal - which covers the next two upfront TV cycles ...
- Disheveled Tech Stacks: How SMBs Can Avoid This Problem
Email Insider, Ray Schultz - Thursday, April 17, 2025
Nimble offers advice that it says can help small businesses dispense wi ...
- 'The Hollywood Reporter' Promotes Two Sales Execs From Within
Publishers Daily, Ray Schultz - Monday, April 14, 2025
Liz Culley will serve as senior vice president, sales and brand strate ...
- Ford Offers Employee Pricing For All
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, April 3, 2025
There is nowhere to hide in the auto industry from President Trump ...
- Email And CRM Workmates: New Solution Aligns The Two
Email Insider, Ray Schultz - Thursday, April 3, 2025
CRM firm Nimble has expanded its reach, launching an email tool ...
- Auto Sales Jump Dramatically Before Tariffs
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, April 1, 2025
Hyundai CEO Randy Parker said he could not estimate what impact tarif ...
- Straight Arrow News Names Lincoln Gunn And Jason Philips To VP Slots
Publishers Daily, Ray Schultz - Sunday, March 9, 2025
Gunn will serve as vice president of revenue operations and Philips wi ...
- Reporter's Notebook: SoCom
MediaDailyNews, Colin Kirkland - Wednesday, February 12, 2025
LOS ANGELES, CA -- SoCom, hosted by Orca, attracted an eclectic m ...
- Super Bowl LIX Ad Buys Slide 2% To $800M
Television News Daily, Wayne Friedman - Monday, February 10, 2025
For the game itself, an estimated $652.2 million in national TV advertisi ...
- Amazon Q4 Ad Sales Jump 18% To $17.3B
MediaDailyNews, Laurie Sullivan - Friday, February 7, 2025
Amazon's online ad business generated $17.29 billion in Q4 2024, with $ ...
- Gould, Voltaggio To Presidents Of WBD Ad Sales
Television News Daily, Wayne Friedman - Tuesday, February 4, 2025
Ryan Gould and Bobby Voltaggio will replace the vacated position held ...
- Valentine's Day Loves Advertisers
Performance Marketing Insider, Laurie Sullivan - Friday, January 24, 2025
Phones are littered with flowers, chocolates and jewelry ads for Valentine's Da ...
- American Honda Projects Sales Increase, Increases Fire Donation
Marketing Daily, Tanya Gazdik - Wednesday, January 15, 2025
The RSX marks the return of an Acura nameplate that communicates fun-to-dri ...
- Microsoft Unveils Retail Platforms Ahead Of NRF: Beta Users Include Kohl's, Publicis
MediaDailyNews, Laurie Sullivan - Thursday, January 9, 2025
Kohl's became one of the first to use Curate for Commerce ...
- Tool Offers CPG Brands Expanded YouTube Ad Measurement
MediaDailyNews, Colin Kirkland - Wednesday, January 8, 2025
Market research company Circana is expanding its sales-lift solution for YouTube, intend ...
- John Sills To Join 'The Guardian' As Head Of North American Sales
Publishers Daily, Ray Schultz - Monday, January 6, 2025
Sills is joining "The Guardian" from Morning Brew, where he was vi ...
- Volkswagen Taos Receives 'Facelift'
Marketing Daily, Tanya Gazdik - Tuesday, December 10, 2024
New Taos creative will be available for dealer use in the deal ...
- A+E's Top Ad Exec Peter Olsen To Retire, Toby Byrne Takes New Post
Television News Daily, Wayne Friedman - Monday, December 9, 2024
A+E Networks' longtime head of advertising Peter Olsen is retiring and wi ...
- Toyota Debuts Holiday Effort, 'Best Friends' Support
Marketing Daily, Tanya Gazdik - Thursday, December 5, 2024
Toyota is partnering with Best Friends Animal Society, the nation's largest no-ki ...
- TikTok Shop Hits $100M In Black Friday Sales
MediaDailyNews, Colin Kirkland - Thursday, December 5, 2024
On Black Friday, TikTok's in-app ecommerce platform garnered over $100 million ...
- Stellantis CEO Resigns Amid Struggling Sales
Marketing Daily - Top of the News, Tanya Gazdik - Monday, December 2, 2024
Tavares and the board had increasingly "different views," the company said Sunda ...