- What Albertsons Media Collective Means For Performance
Performance Marketing Insider, Laurie Sullivan - Thursday, September 11, 2025
Albertsons Companies, parent company of Albertsons Media Collective, became the first retail ...
- Most U.S. Consumers Use AI Tools Weekly, Prefer Transparency In Ads
Research Intelligencer, Robert Williams - Wednesday, September 10, 2025
AI is reshaping browsing behavior and setting new expectations for digital advertis ...
- Google Search Remedies Stirs Ad Industry Reactions
MediaDailyNews, Laurie Sullivan - Wednesday, September 3, 2025
Google will need to carefully balance security with innovation, but is expect ...
- Perplexity $34.5B Bid For Chrome Much Less Than Analyst Estimates
MediaDailyNews, Laurie Sullivan - Tuesday, August 12, 2025
Perplexity made an unsolicited bid to purchase the Chrome browser for $34 ...
- Marketers Gain Visibility Into AI Search Results
MediaDailyNews, Laurie Sullivan - Thursday, July 31, 2025
Adthena has spent decades building advanced auction systems for Google Ads. N ...
- Gen Z Consumers Drive Shift Toward Social And Video-Based Search
Research Intelligencer, Robert Williams - Thursday, July 31, 2025
Social and video platforms offer a "cultural and community-driven layer" to searc ...
- Viant-LG Partnership Advances Performance CTV Strategies
MediaDailyNews, Laurie Sullivan - Friday, July 25, 2025
The introduction of Direct Access is intended to strengthen connections between advertise ...
- AI Search Diverges: Google vs. ChatGPT
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 23, 2025
AI-driven search is changing the way users find and use online informatio ...
- Google's AI Overviews Reduce Clicks, Fueling Publisher Concerns: Pew Research
Research Intelligencer, Robert Williams - Tuesday, July 22, 2025
Demonetizing the open web could backfire, leaving search results filled with lower-quali ...
- Advertiser Sues Google Over Alleged Failure To Disclose Queries
MediaDailyNews, Wendy Davis - Tuesday, July 1, 2025
"Google charges the customer for alleged clicks on keywords that Google refus ...
- CMA Says Google Search, Ad Dominance Needs To Change
MediaDailyNews, Laurie Sullivan - Tuesday, June 24, 2025
The Competition and Markets Authority is investigating Google under a new l ...
- Amazon Pulls Ads From Google Shopping, Again
MediaDailyNews, Laurie Sullivan - Friday, May 30, 2025
Amazon recently made its most significant retreat since 2020 when it paus ...
- Google Pushes Back On 'AI Hurting Search' Testimony
MediaDailyNews, Laurie Sullivan - Thursday, May 8, 2025
Google's search business could change forever based on the outcome of ...
- Google Launches 'AI Max For Search' Beta
MediaDailyNews, Laurie Sullivan - Tuesday, May 6, 2025
Google on Tuesday introduced a suite for search campaigns with one-click featur ...
- Google Tests Serving Ads In Third-Party Chatbots
MediaDailyNews, Laurie Sullivan - Thursday, May 1, 2025
Google confirmed Thursday to MediaPost that it ran a limited experiment wi ...
- Similarweb Acquires The Search Monitor
MediaDailyNews, Laurie Sullivan - Monday, March 31, 2025
The companies have independently supported data, optimization and advertising and together ha ...
- Google, Apple Fight Advertiser Bid To Revive 'Conspiracy' Suit
MediaDailyNews, Wendy Davis - Thursday, March 20, 2025
The new arguments come in a legal battle dating to 2021, wh ...
- How This Amazon VIP Is Working Hard, Having Fun & Making History
Brand Insider: Behind The Scenes, Lisa Singer - Wednesday, March 12, 2025
Have you learned to trust your gut yet? Mimi Swain certainly ha ...
- AI Agents Fuel Disconnect Concerns Between Brands And Consumers
Data & Programmatic Insider, Laurie Sullivan - Monday, March 3, 2025
There are concerns that brands could become completely disconnected from consumers usi ...
- Why DeepSeek Isn't A Search Engine And What It Means For Advertisers, Google, Microsoft
Performance Marketing Insider, Laurie Sullivan - Wednesday, February 26, 2025
An analysis of DeepSeek shows how it handles queries across key industri ...
- Amid Shift In Internet Search Habits, Consumers Seek Better Results
Research Intelligencer, Robert Williams - Wednesday, February 12, 2025
Consumers want to see more immediate and relevant search results, including t ...
- Investments In Connected Commerce, Tech Stacks Rise To $585B
Performance Marketing Insider, Laurie Sullivan - Thursday, January 30, 2025
Winterberry Group estimates investments in connected commerce and technology stacks will dri ...
- Google's Fix For Search Monopoly: Choice, Performance Driven By Curiosity
Performance Marketing Insider, Laurie Sullivan - Monday, December 23, 2024
The human desire to question, speculate and doubt makes search and advertisi ...
- Beware Of Google Sponsored Ads Phishing Scams This Holiday Season
MediaDailyNews, Laurie Sullivan - Thursday, December 5, 2024
This year, scammers have ventured deeper into financial institutions. When I search ...
- Two Search Engines Create One To Take On Google
Performance Marketing Insider, Laurie Sullivan - Wednesday, November 13, 2024
Two search engines known in Europe for their individuality announced Tuesday th ...
- Redesigned Gmail Service Will Help Consumers Track Purchases, Reservations
Email Insider, Ray Schultz - Thursday, October 3, 2024
The dynamic new Gmail summary cards - already appearing in Android a ...
- Hispanic U.S. Market Estimated To Add 7.4M By 2030
Data & Programmatic Insider, Laurie Sullivan - Monday, September 30, 2024
The Claritas 2024 Hispanic Market Report finds 79% of Hispanic adults wat ...
- TikTok Lets Advertisers Target Search Results, Calls Keywords The Backbone
MediaDailyNews, Laurie Sullivan - Tuesday, September 24, 2024
TikTok has come for Google's ad business at its most vulnerable ti ...
- Google AI Overviews Disrupts Ecommerce, Publisher Traffic
Performance Marketing Insider, Laurie Sullivan - Friday, September 20, 2024
Apart from some international markets, search has always been about Google ...
- Google Takes Another Blow From UK Regulators For Anti-Competitive Behavior
MediaDailyNews, Laurie Sullivan - Friday, September 6, 2024
As Google prepares to battle the U.S. Department of Justice in anoth ...